Ian Whitworth built national companies from nothing. Coronavirus hammered some of them flat. Yet he’s fine with that. Because when the chaos is swirling and shit is getting real, there’s opportunity. Now is the time to put yourself in control – where no boss or virus can take you down. So many talented people want to give it a shot, yet they’re held back by the big business myths. But success is simpler than your crusty CEO wants you to think. Ian built his businesses on simple rules, Year 6 maths, basic decency and no jargon. It generated profits that made the bank people say: ‘We’ve never seen anything like this before.’ Ian’s advice is so readable that many of his readers have no interest in commerce, they just like his dry humour and guidance on living a better life. He takes you step-by-step through the whole entrepreneur experience, from the day you open the doors through to when you pay others to run the place for you. There are 60 short and often surprising chapters in the trademark style of his popular 'Motivation for Sceptics' blog, from ‘Your Success Goals Are Built on Lies’ to ‘Business Whack-A-Mole Skills’ and ‘Remote Work Sucks Unless You're Old’. Whether you’re running your own business, leading someone else’s or freelancing, Undisruptable is the only handbook you need. And one you’ll actually enjoy reading to the end.
Understand the barriers to change and cultivate a reinvention mindset that will make you impervious to disruption In our world of incessant change, we are all threatened by volatility, uncertainty, complexity, and ambiguity—at the individual and organizational levels. Undisruptable will give you a new lens through which to consider change as an opportunity rather than an obstacle. You’ll be inspired to consider the big questions of today: What does the future hold? What does the exponential growth of technology mean for the world of work? What does a changing job market mean for future generations? What do waves of disruption mean for business leaders? Society is evolving at breakneck speed. What does this mean for all of us? Read Undisruptable to bridge the chaos and build the resilience you need to move forward. While we cannot see into the future, there are repeatable patterns that we can understand. Undisruptable demystifies the principles of change through a blend of analogies, innovation frameworks and exemplars of change such as Fujifilm and Arnold Schwarzenegger. The first step to becoming undisputable is to realize that evolution is a natural part of life, and nature provides many examples. Undisruptable will help you to: Understand the principles of change Overcome the barriers to change See change as an opportunity and not an obstacle Utilize simple frameworks and examples to guide you on your transformation By the end of this book, you will have the essential tools and techniques to foster a reinvention mindset that will help you and your organization to become Undisruptable. This book is part of a 3-part series. Part 2 looks at the biases and mental obstacles that prevent change. Part 3 examines the best ways to communicate change within an organization. PRAISE FOR UNDISRUPTABLE “Aidan McCullen has lived a fascinating life of major change. In his book, ‘Undisruptable’; he brings us a method for making sense of the external world, and an accessible and visual approach to letting go of the past, and welcoming the future with a mindset of permanent reinvention. It is a timely, thoughtful book, well worth reading.” – Dee Hock, founder and CEO Emeritus of VISA and author of One from Many: VISA and the Rise of Chaordic Organization “As the poet Paul Valery said, 'the future is not what is used to be'. Organizations across the board must come to grips with permanent reinvention as their needed way of being. Aidan McCullen's gifted storytelling will inspire you and get you on your way to permanent reinvention.” – Mark Johnson, co-founder Innosight and author Lead from the Future “This book teaches the mindset—the lens of clarity—that we all must develop in order to be undisruptable in a future of chilling disruption.” – Bob Johansen author Full-Spectrum Thinking, Distinguished Fellow, Institute for the Future “The snake may slough off its tail, but there's nothing to be sloughed off with this book. Former professional rugby player Aidan McCullen knows how not to be defeated by victory. He knows how to disrupt himself. He knows what it means to be Undisruptable.” – Whitney Johnson, author of Disrupt Yourself “Aidan McCullen shows us how to embrace a mindset of permanent reinvention. By reading this book, you will learn how to shed outdated assumptions and mental models before it's too late. Moreover, you will learn how to remain perpetually curious no matter your past success. McCullen encourages us to embrace a constructive form of restlessness that can be personally rewarding as well as effective for our organizations.” – Michael A. Roberto, author of Unlocking Creativity, Trustee Professor of Management, Bryant University “A masterpiece! Aidan McCullen’s been through the gristmill of change, and come through with great wisdom and guidance for all of us. This is a book to treasure and reread.” – Barbara Oakley, author of A Mind for Numbers and Learning How to Learn “Come for the evocative metaphors and stories. Stay for the powerful frameworks and practical guidance. Undisruptable is a useful guide to thriving in today's era of constant change. Highly recommended.” – Scott D. Anthony, senior partner, Innosight, author of Eat, Sleep, Innovate and Dual Transformation “In Undisruptable, Aidan McCullen provides the missing manual to thrive in the Age of Disruption. This is the right book for right now.” – Ozan Varol, author of Think Like a Rocket Scientist “Strategic frameworks often feel both academic and stale. Aidan McCullen has built a series of lenses on transformation that are based in real world practice—they are alive and fresh through research and compelling storytelling. It is so much fun to read, and incredibly important for people who work in strategy, innovation and the management of change (which we all do now!)” – Charles Conn, Board member of Patagonia and author of Bulletproof Problem Solving “If the 1920s was the time of the Great Depression and the 2008-2011 the era of the Great Recession, the COVID-19 has opened the doors to the age of the Great Reinvention. Now is the time to shed the old believes about change - and transform it from a threat into an opportunity. And that's exactly what Aidan McCullen with the "Undisruptable" - a sharp, deep, focused, pragmatic, and incredibly compassionate work we all need during these volatile and uncertain times.” – Dr. Nadya Zhexembayeva, founder of Reinvention Academy and author of The Chief Reinvention Officer Handbook: How to Thrive in Chaos “Much of what makes us successful today, can limit our success in the future—therefore we must continuously learn, unlearn and relearn to be truly undisruptable. Aidan McCullen has packed this book with examples, powerful questions and actionable steps to put your journey to this state into practice. This book will make you better prepared for our uncertain future ahead, and help you find your own unique path to succeed in it.” – Barry O'Reilly, author of Unlearn “Undisruptable combines analogies from the natural world with stories from the business world, and in doing so changes your perspective on business and life. It's a joy to read.” – Anne Janzer, author of Writing to Be Understood “Aidan McCullen is an amiable companion in this exploration of the kind of mindset that will help you thrive in an uncertain world and become undisruptable no matter how big the gray rhinos charging at you may be. This book is full of thought-provoking questions, useful mental models, and real-world examples to help you approach business and life by embracing permanent reinvention. I highly recommend it!” – Michele Wucker, author of The Gray Rhino “This book can help people and organisations answer perhaps their toughest strategic question: ‘How can we stay externally relevant to our fast-changing world when we’re internally encumbered by slow moving systems and motivations?’ Filled with a great blend of stories, practical tools and imaginative illustrations, I read it cover-to-cover in one sitting. Highly recommended for leaders, managers or anyone interested in change and innovation.” – Elvin Turner, author of Be Less Zombie "A wonderful combination of philosophy, metaphors and business concepts. A truly inspirational book on transformation and innovation." – Dan Toma, author of The Corporate Startup “I have three pieces of news for you; two good and one bad. First, the good news: we all understand the idea and the need of constant learning and permanent reinvention. Now, the bad news. Very few people really know how we can actually make it happen. The final good news. Aidan McCullen’s book: Undisruptable will guide you with a beautifully crafted narrative, compelling evidence, storytelling and amazing creativity. It is a deep book and yet so much fun to read: learning - the sex of the mind - at this best.” – Paolo Gallo, Former CHRO, World Economic Forum and author of The Compass and the Radar “Becoming undisruptable is not an event, it is a never-ending odyssey. In an age of incessant change, we must all learn to reinvent ourselves and our organisations big and small. This book provides a mental model to enable permanent reinvention.” – David C. McCourt, Executive Chairman Granahan McCourt Capital and National Broadband Ireland and author of Total Rethink “Undisruptable inspires the mindset, provides the techniques, and stimulates the motivation to embrace constant change as a unique opportunity for yourself and for your organization. In an age of unprecedented change, this is not only useful. It is essential." – Alessandro Lanteri, PhD, Professor of Management ESCP Business School and author of Clever “A must read. Get it now! Aidan McCullen’s work is itself an undisputable contribution to the power of focus and imagination when applied to all facets of our society. Undisruptable brings a fresh, vibrant and packed perspective on innovation and reinvention. The recurrence of reinvention is so powerful that it become the underlying current of the entire work and it does its magic! It primes us to think positively about the infinite possibilities that individual and collective thinking can achieve. It is a book for all ages and all flavours. No matter whether you read it for fun and personal leisure, or whether you read it to inspire yourself at work, or if you have just received it as a gift, Undisruptable will endow you with the greatest gift of all: the gift that human ingenuity can makes us Undisruptable!“ – Mark Esposito, Ph.D, Professor, government adviser and author of Understanding How the Future Unfolds. “Brilliant book. As a game plan for continued success throughout life, this book is a game changer. Regardless of your goals as an individual or a group, Undisruptable opens up a panacea of tactics and opportunities that are life altering. Aidan McCullen has crafted a pragmatic toolbox for life based on his own diverse experiences. As a young rugby player, when people saw Aidan for what he was, Aidan always envisioned what he could become and that makes all the difference.” – Eddie O’Sullivan, former Head Coach to the Ireland and USA Rugby teams and author of Never Die Wondering “ A magnificent book! How do you continuously learn, adapt and evolve so that you have the ability to continuously have meaningful work and a meaningful life in the Smart Machine Age? This book provides you a pathway to being on that Journey. This is a book that you will want to use for the rest of your life. Its practical “how -to” stories will capture your heart and your mind. I invite you to savour each chapter. It is a great read!” – Edward D. Hess, author of Hyper-Learning, Learn or Die and Humility is the New Smart, Professor at the Darden Business School “I absolutely love it! This book will change your life.” – Friederike Fabritius, author of The Leading Brain “In an age of disruption, the only viable strategy is to adapt. In this gripping book, Aidan McCullen brings us along on his personal journey in which he unlocks the secrets of reinvention. The result is an excellent guide to navigating today's complex environment.” – Greg Satell, author of Cascades and Mapping Innovation “A book we all need to read right now! If this past year has taught us anything, it's that nothing is guaranteed. Instead of that being a message of doom and gloom, "Undisruptable," shows us just how much we actually control. It reminds us that our imagination and ability to create is paramount. It's a straight to the point guide to navigating and creating the change we need to see to continuously evolve. At a time where leaders and employees everywhere are feverishly trying to figure out what happens next, this book ensures everyone can get on the same page about how to use their unique talents, insights and resourcefulness to jump onto the “Infinity curve” and create the future they want to see.” – Heather MacArthur, author of Low Man on the Totem Pole “A relatable and educational book with penetrating insight into the rise and fall of organizations. This is a must-read for business leaders with ambition to reach, and maintain, excellence.” – John D. Wood, Esq. author of The Humachine: Humankind, Machines, and the Future of Enterprise “The germination of this book predates this current wave of disruption and so it’s timing may seem remarkable; but that’s how Aidan McCullen, and people who live undisruptable lives, have always seen things. In this book you see, hear and feel the personal and organisational mindset that thrives in disruption. More than anything it shows us the way to live happy and fulfilling lives in our ever-changing world.” – Phillip Matthews, Former Captain Ireland Rugby Team and former CEO National College of Ireland
In our hyper-connected world that is changing at warp speed, marketers recognize the need to shift from traditional marketing methods to a new way that can help them better navigate the unpredictable environment. For traditionalists, this change has posed a challenge. Many have tried to incorporate new approaches into the old models they grew up with, only to be frustrated with the results. From the bestselling authors of The Social Employee, and LinkedIn Learning course authors, comes a powerful new textbook that cracks the marketing code in our hyper-focused digital age. The New Marketing, with contributions spanning CMO trailblazers to martech disruptors, behavioral economics luminaries at Yale to leading marketing thinkers at Kellogg and Wharton, is a GPS for navigating in a digital world and moves the craft of marketing through the forces of marketing transformation. We can’t predict the future. But our goal is to help make Masters/MBA students and marketing practitioners future-ready and successful.
The impression you make as a leader has the power to build, enhance, or sabotage your authority and ideas. Discover how to convey the essence of leadership with every interaction. Every communication leaders make—speaking, writing, posting, sharing, and even listening—has the power to either secure or sabotage their impact. But wanting to inspire and engage their team and knowing how to do it are two different things. In this book, Joel Schwartzberg suggests mindsets, tactics, tips, and examples to help readers reach that goal using the most powerful leadership tool available: a leader's voice. Whether managers are giving speeches, telling stories, sending emails, posting messages, recording videos, or running Zoom meetings, these are essential tools for establishing authority and galvanizing an audience. Readers will learn how to inspire instead of inform, communicate with purpose and power, and sell—not just share—their most important ideas.
Your successful career in real estate starts here! The first 365 days of working in real estate can be one of the most tumultuous times in your career - full of hard lessons, heart breaks and hard work. Just because you have a license, doesn’t mean you have a business. But if you get the important stuff right, a great future is yours for the taking. This honest, eye-opening and completely practical insider's guide shows you how to get where you want to be - even if you're starting from nothing. Author and successful real estate agent Shelley Zavitz reveals in unprecedented detail: - what to expect the first year of your career - how to implement systems that will impact your business in the next 90 days - how to build a marketing plan in a digital world - how to work your contacts to start your referral pipeline - how mindset can make or break your business and what to do about it - why surrounding yourself with the right people is essential. Shelley shares her own story as a new real estate agent - including how she built a brand starting with a network of just four people in a totally new city. The book also comes complete with worksheets, hot lists and examples of great branding so that you can catapult your business into the fast lane right now. Your First 365 Days in Real Estate is the number-one resource for new agents in the industry - don't miss out on your potential as a realtor without it.
Transform your organization with speed and efficiency using this insightful new resource Incremental improvement is no longer sufficient in helping organizations navigate the complexity, uncertainty and volatility of today's world. In Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times, authors John P. Kotter, Vanessa Akhtar, and Gaurav Gupta explore how to create non-linear, dramatic change in your organization. You'll discover the emerging science of change that teaches us about how to build organizations – from businesses to governments – that change and adapt rapidly. In Change you'll discover: Why the ability of organizations to deal with threats and take advantage of opportunities in the face of ever greater complexity and uncertainty is being severely challenged In-depth, evidence-based, actionable solutions for dealing with institutional resistance to change Case studies and success stories that describe organizations who have successfully built the ability to change quickly into their DNA A universal approach for how to dramatically improve outcomes from various change efforts, including: strategy execution, digital transformation, restructuring, and more Perfect for managers, executives, and leaders at companies of all types and sizes, Change will also prove to be a valuable asset to other professionals who serve these organizations. This book is for anyone seeking a proven approach for delivering fast, sustainable and comprehensive results.
The world is spinning so fast it’s difficult to keep up. Two hundred and fifty years ago the Industrial Revolution replaced our arms and legs at work. The fourth Industrial Revolution is now replacing our brains. This technological shift is engulfing organisations and people. It’s challenging the very essence of what it means to be human. Daily news headlines pose existential questions that used to belong in the pages of science fiction: Will a machine take my job? Are we becoming cyborgs? What happens when super computers become self-aware? If we can’t compete with artificial intelligence, what’s left? Innovation guru Greg Orme provides a helpful, funny and supportive shove in the right direction. He explores the skills you need to survive and thrive in a world of artificial intelligence. He urges you to stop competing, and instead do things machines can’t. To become a more human, human. This is a practical toolkit to master three intrinsically human ‘super powers’: 1. To ignite your innate CURIOSITY in a world of accelerating change... 2. To rediscover your CREATIVITY to produce an avalanche of game-changing ideas... 3. To develop CONNECTIVITY to kindle the passion, persistence and insights to successfully engage fellow humans to turn human creativity into business innovation. These career-enhancing capabilities have been identified in Orme’s work with business managers and organisations across the globe. They draw upon the latest psychological and neuroscience research, the unique philosophies of successful entrepreneurs, the practises of the world’s most innovative companies, as well as the habits of great artists, designers and scientists. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
A transformative system that shows leaders how to rethink their strategies, retool their capabilities, and revitalize their businesses for stronger, longer-lasting success.There’s a learning curve to running any successful business. But when leaders begin to rely on past achievements or get stuck in old thinking and practices that no longer work, they need to take a step back—and unlearn. This innovative and actionable framework from executive coach Barry O’Reilly shows leaders how to break the cycle and move away from once-useful mindsets and behaviors that were effective in the past but are no longer relevant in the current business climate and may now stand in the way of success.With this simple but powerful three-step system, leaders can: 1. Unlearn the behaviors and mindsets that keep them and their businesses from moving forward. 2. Relearn the skills, strategies, and innovations that are transforming the world every day. 3. Break through old habits and thinking by opening up to new ideas, perspectives, and resources. Good leaders know they need to continuously learn. But great leaders know when to unlearn the past to succeed in the future. This book shows them the way.
In one way or another, we all carry trauma. It can manifest as anxiety, shame, low self-esteem, over-eating, under-eating, addiction, depression, confusion, people-pleasing, under-earning, low mood, negative thinking, social anxiety, anger, brain fog and more. Traumas, big or ‘little’, leave us trapped in cycles of dysfunctional behaviours, negative thoughts and difficult feelings. Yet many people are unaware they’re stuck in old reactions and patterns that stem from their past traumas. Many of us are wary of the word and push it away instead of moving towards it and learning how to break free. Dr Sarah Woodhouse is a Research Psychologist who specialises in trauma and is passionate about helping people face this word and their past. In You’re Not Broken she teaches you what a trauma is (it’s probably not what you think), and how to recognise when, why and how your past is holding you back. She gently explains the pitfalls of ignoring awkward, upsetting episodes and how true freedom comes from looking back at your past with honesty. Then, sharing the latest research-based techniques and her own personal experience, she guides you towards breaking the trauma loop, reawakening your true self and reclaiming your future.
