In today's highly competitive technology-influenced telecommunications industry, customers are accustomed to a higher level of personal service and personalized product and service offerings. To meet that higher standard, companies need to learn and anticipate a customers needs in great detail and be able to respond quickly. This book provides business strategies for providers to effectively manage their business processes while evolving their information systems architectures to support the needs of the consumer. principles, manage the business, the staff, and the technology. This book takes a profound look at the telecommunication industries history, its business processes and the latest technologies driving the industry. This is an ideal textbook for introducing students to all facets of the telecommunications field as well as a great desktop reference for experienced professionals working in the industry. It addresses core business areas such as customer care and billing. which need to be in place to support integration of different business system architectures. Your company can use the information in this book to guide marketing, sales, and customer service activities that identify, attract and keep profitable customers.
This book provides a broad introduction to all aspects of modern telecommunications networks, covering the principles of operation of the technology and the way that networks using this technology are structured. The main focus is on those technologies in use today and the next generation networks (NGN) and how they will be implemented.
Places OSS software in the context of telecommunications as a business Gives a concrete understanding of what OSS is, what it does and how it does it, avoiding deep technical details Frequently relates OSS software to business drivers of telecom service providers
This companion volume to the book Understanding Telecommunications Networks will be of interest to undergraduate and graduate students studying engineering, computing and telecommunications, and for practitioners in the industry. Topics covered include: introduction to the telecommunications business; regulation; business strategy; corporate finance and governance; network strategy and planning; customers and marketing; product management; network economics; network and service operations and company dynamics.
With today's communications industry experiencing major changes on an almost daily basis, media managers must have a clear understanding of the different delivery platforms, as well as a grasp of critical management, planning, and economic factors in order to stay current and move their organizations forward. Telecommunications Management helps current and future media professionals understand the relationship and convergence patterns between the broadcast, cable television, telephony, and Internet communication industries. Author Richard A. Gershon examines telecommunications industry structures and the management practices and business strategies affecting the delivery of information and entertainment services to consumers. He brings in specialists to present the finer points of management and planning responsibilities. Case studies from the International Radio and Television Society (IRTS) competition supplement the main text and offer an invaluable perspective on management issues. Developed for students in telecommunications management, electronic media management, and telecommunication economics, this volume also serves as a practical reference for the professional manager.
Effective project management tailored to the needs of the telecommunications industry "In our rapidly changing world, the information and communication technologies and services have an immense impact on virtually all aspects of our lives. . . . With his deep understanding of the telecommunication services, and his rich experiences in both standardization activities and teaching practice, [Dr. Sherif's] book provides a very clear analysis of development projects in telecommunication services. I believe the readers will find this book very useful and interesting." —Houlin Zhao, Director, Telecommunication Standardization Bureau,International Telecommunication Union "Dr. Sherif's book is an important contribution to the project management literature. With the domination of the service economy in recent years, the book addresses the unique features of telecommunication services, a critical pillar of the service sector. Development projects in telecommunications require combining good knowledge of the fundamentals of project management with clear understanding of the complexities arising from fast-changing technology, deregulations, standards, accountability, and supply chain management difficulties. This book addresses the much-needed integrative approach very well." —Tarek Khalil, President, International Association for Management of Technology (IAMOT) While there has been much written about project management, the vast majority of the literature focuses on industrial design and production. In Managing Projects in Telecommunication Services, Mostafa Hashem Sherif effectively demonstrates the unique requirements of projects in telecommunication services and, consequently, the benefits of an integrated approach to project management that is specifically tailored to the telecommunications industry. Managing Projects in Telecommunication Services draws from a wide range of disciplines, including organizational management, motivation, quality control, and software engineering. All the theory and practical guidance that an effective telecommunications project manager needs is provided. The text is divided into three main parts: Chapters 1 through 3 set forth the special characteristics of telecommunications projects, including technology life cycle, type of innovation, and project organization Chapters 4 through 10 cover the areas that the Project Management Institute has standardized in its publication A Guide to the Project Management Body of Knowledge (PMBOK® Guide), focusing on the issues specific to telecommunications. Chapters address scope, schedule and cost, information and communication, human resources, quality, vendor management, and risk Chapters 11 and 12 integrate and summarize all of the concepts for the planning and delivery of a project Chapters are loaded with examples and case studies, many from the author's personal experience, that demonstrate the benefits of good project management and the consequences of poor project management. Each chapter includes a summary of key points. References are also provided to facilitate further research and study. For project managers as well as students in telecommunications, this text is unsurpassed. It not only covers the theory and practice of effective project management, it also tailors its discussion specifically to the unique needs of the telecommunications industry. (PMBOK is a registered mark of the Project Management Institute, Inc.)
"This book provides original, in-depth, and innovative articles on telecommunications policy, management, and business applications"--Provided by publisher.
The field of telecommunications is becoming ever more complex. In order to manage the new Telecom industry it is necessary not only to understand its 3 main components, namely the end users, the technology and networks, and the business aspects, but also their vital inter-relationships. Complexity leads to uncertainty, and one effect of uncertainty is for people to underestimate the complexity of the business and the technology. This book takes a holistic approach to the subject and can be used as a tool for decreasing this uncertainty. During 2000 many operators paid extremely high sums of money for 3G licenses in a number of European countries, supposing a potential corresponding and balancing revenue from mobile services in the new frequency band. Obviously today the licenses are questionable. Consequently, suppliers and operators were forced to reduce their international work force. What are the underlying reasons? Since the true rate and level of development was hardly foreseen by anyone, the picture is complex, including factors such as psychology and belief in a new economy. It is immediately clear that the end user impact has been severely under-estimated. It is also clear that the expected development has and is happening, with more speed than expected, and continues to be complemented with solutions such as wireless LANs. This book treats the paradigm shift from a number of angles: user needs and demands, deregulation of telecom and the convergence between telecommunications, data communications and the media industry, the service plan, service implementation, QoS, and Security. Understanding Changing Telecommunications focuses on the overall principles and context of the new telecommunications world rather than on high-level technical descriptions in order to aid the understanding and development of the next generation of telecom networks. e.g. multimedia over IP and 3G. Discusses the development of telecommunications up until 2005 Provides a holistic view of the world of telecommunications Covers three main areas: End-users, Technologies and Networks, and Telecom Business, and their vital inter-relationships Offers support and advice for those needing to implement business plans Essential reading for staff with operators and providers involved in the telecom networks, especially management, planning and design, development, integration and training, as well as Business analysts and investors keen to understand the current state of the Telecom industry.
Written by the seasoned telecommunications training experts at Hill Associates, this book provides you with a step-by-step introduction to the industry, and includes practical hands-on tips and techniques on implementing key technologies. Covers emerging topics such as optical networking, wireless communication, and convergence, and contains blueprints that help bring the technology to life.
