Throughout the seven editions of this book, Harrower has successfully deconstructed the process of laying out newspaper pages. For journalism students and professionals alike, countless designers have used this book to learn how to design and improve their skills as visual communicators. Harrower’s unique voice and quirky sense of humor are still very much alive in the seventh edition.
Thousands of interior design professionals have come to rely on The Interior Design Business Handbook for comprehensive, accessible coverage of the essential procedures, tools, and techniques necessary to manage a successful interior design business. The Fifth Edition of this essential resource has been revised to address the latest trends and changes in the field, with new and updated material on business size and structure, building a brand, client development, social networking and Internet marketing, finances, purchasing, technology and software programs, and other key areas. Complete with more than 75 sample forms and letters, this Fifth Edition is a one-stop resource for all aspects of establishing and running an interior design business from choosing a location and managing day-to-day operations to growing a business and putting it up for sale. All of the techniques and procedures in the book are rooted in real-world experience and are used daily in successful design firms throughout the United States. Filled with valuable information for solo practices and small firms as well as larger businesses, this book is an indispensable resource for seasoned professionals as well as interior designers who are at the start of their career.
A survey of today's state-of-the-art magazines, books and newspapers. Renowned editorial designers present their projects in striking images and comment on the stages of their publication's conceptualization,design and production.
The Student Newspaper Survival Guide has been extensively updated to cover recent developments in online publishing, social media, mobile journalism, and multimedia storytelling; at the same time, it continues to serve as an essential reference on all aspects of producing a student publication. Updated and expanded to discuss many of the changes in the field of journalism and in college newspapers, with two new chapters to enhance the focus on online journalism and technology Emphasis on Web-first publishing and covering breaking news as it happens, including a new section on mobile journalism Guides student journalists through the intricate, multi-step process of producing a student newspaper including the challenges of reporting, writing, editing, designing, and publishing campus newspapers and websites Chapters include discussion questions, exercises, sample projects, checklists, tips from professionals, sample forms, story ideas, and scenarios for discussion Fresh, new, full color examples from award winning college newspapers around North America Essential reading for student reporters, editors, page designers, photographers, webmasters, and advertising sales representatives
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"
This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.
This new edition of The Newspapers Handbook presents an enlightening examination of an ever-evolving industry, engaging with key contemporary issues, including reporting in the digital age and ethical and legislative issues following the hacking scandal to display a comprehensive anatomy of the modern newsroom. Richard Lance Keeble and Ian Reeves offer readers expert practical advice, drawing on a wide range of examples from print and digital news sources to illustrate best practice and the political, technological and financial realities of newspaper journalism today. Other key areas explored include: the language of news basic reporting the art of interviewing feature writing the role of social media in reporting investigative reporting court reporting reporting on national and local government guidance on training and careers for those entering the industry.
The Green Design and Print Production Handbook' shows how you can create a green business culture, reduce your environmental footprint and help the planet. Adopting a cradle-to-grave approach, the book explores green raw materials and green design, and how eco-friendly practices can be integrated into prepress, printing, distribution and even ‘beyond the door’, in relation to returns. 'The Green Design and Print Production Handbook'looks at the global context and frameworks for action, the unique challenges facing the industry – be it book, magazine, or newspaper publishing or print for packaging and promotion – and how it can respond. This book is for anyone who works with print, from publishers, printers, distributors and retailers to writers, editors, designers and sales reps. Explaining how sustainable processes can be achieved without damaging the bottom line, it also introduces eco-friendly working practices that will benefit your business.
The Costume Designer's Handbook is the definitive guide for both aspiring and seasoned costume designers, blending the art and business of theatrical costume design since its inception in 1983. Rosemary Ingham and Liz Covey offer deep insights into play analysis, historical research, collaboration techniques, drafting, and setting up an effective workspace. The book addresses the practicalities of the industry, including job market navigation, freelancing, contracts, and taxes. With over 150 illustrations, an 8-page color insert, and a comprehensive reference section for resources, this handbook encapsulates the essence of costume design, making it an indispensable resource for professionals in the field.
