The MBA Handbook is a solid support guide for students studying for their MBA, providing advice about the whole MBA process, including choosing a course and examining post-MBA job opportunities. It can be used either to support a specific study skills unit on the course or as student reference and support beyond the classroom - it therefore has a lot of value for distance-learning students.
This volume is a comprehensive, down-to-earth study skills handbook tried and tested on MBA students. This edition contains greater European content, new modes of delivery and an expanded description of the types of MBA available.
"Develop learning skills and understanding of key concepts to excel at management study The MBA Handbook, 9th Edition, by Cameron is the definitive text in postgraduate management study that explains what will be expected from business students on an academic, personal and professional level. Designed to prepare and support students throughout their studies and career, this clearly structured handbook is written around the following sections: Understanding the MBA and postgraduate study - covering self-management, time management and planning as well as common challenges and how to overcome them. Transferable learning skills - covering professional development, data analysis, teamwork and leadership, case studies and problem solving. Skills for assessment - covering preparation for the unique assessments that await in MBA and PG study, including speaking and presentations, writing, exams, projects and theses. Afterwards - how to start and shape students' career. With real-life case studies, business examples, new activities and exercises in every chapter, the successful text covers a wide range of learning skills that evaluate student's progress and put ideas into practice. It also supports distance learning students and covers issues relating to EFL and ESL students. Pearson, the world's learning company"--
Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.
If you want to accelerate your career development and transform your skillset, but without the price tag and two-year commitment of the MBA, this is the book for you. The 30 Day MBA covers the 12 core disciplines of business: accounting, finance, marketing, organizational behaviour, business history, business law, economics, entrepreneurship, ethics and social responsibility, operations management, research and analysis and strategy. It provides the tools and techniques you need to seize business opportunities and implement strategies successfully. Complex concepts are explained in simple and practical terms, helping you to apply high level concepts to the real-life world of business. The 30 Day MBA also contains insightful case studies from leading organizations including IKEA, Cisco, Cobra Beer, Heinz, Shell, Hotel Chocolat and Chilango, to help keep you right up-to-the-minute with current trends and inspire you to explore new concepts. This book equips you with essential hard knowledge, but also helps you understand how business and current thinking is shifting in today's turbulent global markets, and broadens your mind with the knowledge and confidence to excel in a competitive career.
Steven Silbiger has distilled the material of the ten most popular business schools in order to teach readers the language of business. At the rate of one easy-to-understand chapter a day, this book will enable readers to absorb the material, speak the language, and, most importantly, acquire the confidence and expertise needed to get ahead in the competitive business world.
Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you ‘green’ your job and organization, to turn sustainability talk into action for the benefit of your bottom line and society as a whole. Based on more than 150 interviews with experts in business, international organizations, NGOs and universities from around the world, this book brings together all the pieces of the business and sustainability puzzle including: What sustainability is, why you should be interested, how to get started, and what a sustainable organization looks like. A wide range of tools, guidelines, techniques and concepts that you can use to implement sustainability practices. Information on how to be a sustainability champion or intrapraneur in your organization including how to sell these ideas to your team and how to incorporate them into any job. A survey of the exciting trends in sustainable business happening around the world. A wealth of links to interesting resources for more information. The Sustainable MBA Second Edition is organized like a business school course, allowing you easy access to the relevant information you need about sustainability as it relates to Accounting, Economics, Entrepreneurship, Ethics, Finance, Marketing, Organizational Behavior and HR, Operations and Strategy. The Sustainable MBA Second Edition has been updated to reflect global developments in this evolving field to remain the definitive guide to sustainable business. Additional resources to accompany the book are available at www.thesustainablemba.com.
?Undertaking any postgraduate management study is a big investment on many levels. The MBA ?Handbook is the definitive text in this area and explains what will be expected from you on a ?personal, professional and academic level. Designed to prepare and support you throughout ?your studies and your career, the book is clearly structured and simply written around the ?following sections: ??Understanding the MBA and postgraduate study – covering self-management, time-?management and planning as well as common challenges and how to overcome them; ????Transferable learning skills – covering professional development, diagrams, numbers and ?data analysis, teamwork and leadership, and crucially, case studies and problem solving; ??Skills for assessment – covering preparation for the unique assessments that await in MBA and ?PG study, including speaking and presentations, writing, exams, projects and theses; ??Afterwards – how to start and shape your career.?? ? This successful text has been thoroughly updated to include: New and updated activities, examples and exercises in every chapter to help evaluate your ?progress and put ideas into practice. Mini-cases and real-life study and business examples integrated throughout the book. ??Support for distance learning students and extended coverage of issues relating to EFL and ?ESL students.?
Gain an understanding of the vibrant, challenging environment facing marketers today as Iacobucci�s MARKETING MANAGEMENT, 6E presents an intriguing, guiding framework that clearly illustrates how core concepts fit together. This updated and complete overview of marketing management uses a captivating style and engaging presentation that you will actually enjoy reading. Learn how to make meaningful decisions and construct useful, practical marketing plans to help companies succeed. Revised chapters, updated explanations, new mini-cases and the latest examples depict global marketing, ethics and social media marketing in action. This edition emphasizes the importance of theory with a framework that demonstrates the interrelationship of marketing concepts and decisions. Leading cases from Harvard, Darden and Ivey further reinforce the relevance of what you are learning. MindTap digital resources offer interactive content that connects the latest marketing management principles to business success.
