No other football team had been as creative as the Los Angeles Rams when they painted horns on their helmets in the late 1940s. The horn insignia remains today along with the teamÕs spunk and fortitude. Pick up this engaging title and enjoy learning more about the Los Angeles Rams.
The 1951 Los Angeles Rams were one of the greatest teams in professional football history. Led by pioneer owner Daniel Reeves, head coach Joe Stydahar, and future Hall of Famers Bob Waterfield, Norm Van Brocklin, Elroy Hirsch, Tom Fears, and Andy Robustelli, the team won the NFL championship of that season. In doing this, they defeated the defending champion Cleveland Browns in a fantastic rematch of the 1950 title game. The Rams were the first team in a major professional sports league to relocate to the West Coast, forever changing the face of the NFL and professional sports in America. Fueled by an exciting and accomplished lineup of veteran star players and impactful rookies, the product of the Rams' innovative scouting system and their reintegration of the NFL in 1946, the Rams successfully married the NFL to the glamorous world of Hollywood. Delve into the story of the '51 Rams, the NFL's First West Coast Champions.
In 2016 the Rams left St. Louis for Los Angeles—having departed L.A. for St. Louis in 1995—and caused much heartbreak among fans. NFL teams are notorious for decamping to more profitable markets and the Rams’ history of opportunistic moves goes back to 1946, when they left Cleveland, their original hometown, where fans had cheered them to a championship a month earlier. The move to L.A. from Cleveland shocked the NFL and shook up its power structure. It also jolted the all-white league into reintegration, prepared the way for the Browns, and made the Rams the only NFL champs ever to have spent the following season in a different city. This is the story of how the Rams went from a home-grown Ohio team funded by local businessmen to the first major-league franchise on the West Coast, and how their departure jumpstarted a chain of events in Cleveland that continues to this day.
His style was iconic, and vintage ‘80s: aviator goggles, Jheri curls, neck roll, boxy pads. Eric Dickerson is the greatest player in Los Angeles Rams history and the NFL’s single season record holder for most rushing yards. In 2019, Dickerson was named to the National Football League’s 100th Anniversary All-Time Team. With an elegant upright running style that produced some of football’s most-watched highlights, it was said he was so smooth you couldn’t hear his pads clack as he glided past you. But during his Hall of Fame career, his greatness was often overshadowed by his contentious disputes with Rams management about his contract. In the pre-free agency era, tensions over his exploitative contract often overshadowed his accomplishments. What’s his problem? went the familiar refrain from the media. Can’t he just shut up and run? It’s time to reexamine how Eric Dickerson was portrayed. For the first time, he’s telling his story. And he’s not holding anything back.
Feel like you are on the field with today's NFL teams with these exciting and informative books. Learn about the history, best moments, and top players of teams like the New England Patriots, Kansas City Chiefs, and Minnesota Vikings. With easy text and heart-racing photos, these hi-lo books will have any young reader going for the extra point! Aligned to Common Core standards & correlated to state standards. Fly! is an imprint of Abdo Zoom, a division of ABDO.
National Football League commissioner Bert Bell worked and dreamed that one day the NFL would have the same status as major league baseball. With the move of owner Daniel Reeves' Cleveland Rams to Los Angeles in 1946, that dream was set in motion. Reeves took risks and broke barriers that no other NFL owner ever did. He set up a scouting system, not just of big-time colleges, but one that would scout players from small colleges and all Black schools. By the mid-1950s other NFL teams copied the Rams' scouting system. In 1949, Reeves also hired an offensive genius, coach Clark Shaughnessy, to bring in his revamped T-Formation that passed on any down with three receivers or more on every play and made the 1949-1955 Rams the most exciting team in the NFL. Reeves was the first owner to sign a television contract to televise all home games and not lose money, which opened up television to other NFL teams leading to today's multi-million dollar TV contracts. He was the first owner to give the okay to team logos on helmets, with the Ram horns. He set up a free football for kids program. He set up a Rams product merchandise line consisting of T-shirts, drinking glasses, Rams caps, bobble-head dolls and more with the Rams logo. The Rams of Dan Reeves went to the NFL championship game in 1949, 1950, 1951, and 1955, and just missed in 1952. The stage was set for the other NFL teams to follow what the Rams did on and off the field or be left in the dust. Commissioner Bert Bell's dream came true. Thanks to Dan Reeves and his Rams, Bert Bell and others saw the National Football League pull even with baseball as America's number one and most popular sport. Before he died, Dan Reeves was voted into the NFL Hall of Fame.
Through 100 evocative, often stunning photographs, as well as the stories that accompany them, Sports Illustrated visits the great arc of football, America's most popular spectator sport. From the dawn of the professional era, through the days of Vince Lombardi and Johnny Unitas, the westward expansion and the thrilling Super Bowls of today, football's rich and remarkable history is here. Unforgettable events such as the Greatest Game Ever Played, Joe Namath's guarantee before Super Bowl III and Nick Foles's Philly Special live in a continuum with stirring photos of the game's most beloved and largest personalities such as Jim Brown, Walter Payton, Bill Parcells, Tom Brady, Patrick Mahomes and many more. Sports Illustrated's unmatched storytelling is in high form in a book that renders exquisite anecdotes, and explores football's heritage and uniquely American character, all in unforgettable style.
A de facto American national holiday and phenomenon, the Super Bowl claims a spot as one of the most significant sporting events in the world and the most widely celebrated, feasted and feasting event of the year— with $14+ billion at stake, commercials costing $7 million for a 30-second spot, record-setting broadcast ratings, and 113+ million viewers. More avocados (105 million pounds) are consumed, and more beer is drunk (325 million gallons) on the single day of Superbowl Sunday. But there is much more at play than partying at our annual sports extravaganza, as this scholarly researched yet readable volume demonstrates: Here you will read a historical perspective that includes discussions of the meta-event’s economics (stakeholders, host cities, advertising, gambling, and media), fandom, ratings, halftime entertainment, the roles of mythic spectacle and religion, football’s sexist, militaristic language, gender issues like cheerleaders and sex trafficking, the Puppy Bowl, medical concerns like concussions and violence, tailgating and foodie ideas—all along with tidbits about your favorite team(s) and player(s). Touchdown!