Streetwise Marketing Plan

Streetwise Marketing Plan

Author: Don Debelak

Publisher: Adams Media

Published: 2002-06-01

Total Pages: 362

ISBN-13: 9781580622684

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In a single, well-organized book, industry veteran Don Debelak answers all your questions about developing a marketing plan. And if you're a small-business owner, don't dismiss his book out of hand because you assume his ideas will be too expensive - he feels your pain. His advice is sophisticated yet cost-effective, and it does not rely on advertising or other pricey tactics. The book is structured clearly, with chapters on each aspect of the marketing plan. Worksheets, appendices and examples of actual marketing plans from companies that range from a coffee shop to an Internet company make its content hands on. getAbstract recommends this practical guide to new entrepreneurs and others who are looking to gain traction in the marketplace.


Streetwise Business Plans

Streetwise Business Plans

Author: Michele Cagan

Publisher: Simon and Schuster

Published: 2006-10-12

Total Pages: 255

ISBN-13: 1440517460

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Every great business begins with a great business plan! Nearly half of all new businesses fail within the first to years. To beat these odds, your new business needs a plan. Streetwise Business Plans with CD shows you how to create a professional business plan in no time. This book explains how to use a business plan to establish a sound business, develop a complete marketing strategy, and forecast change. Streetwise Business Plans with CD features multiple samples of prewritten text for every part of your plan, as well as two complete sample business plans. Streetwise Business Plans with CD includes sample material to be used in creating the ultimate business plan. The CD walks you through all of the basics and includes important topics such as Your General Executive Summary, Company Summary, Services & Products Summary, Market Analysis, Strategic Summary, Management Summary, and a Financial Plan. Whether you're expanding an established enterprise or opening a one-person shop, the best way to get your new business off to a good start is with Streetwise Business Plan with CD!


Streetwise Structuring Your Business

Streetwise Structuring Your Business

Author: Michele Cagan

Publisher: BRILL

Published: 2004-10-15

Total Pages: 372

ISBN-13: 9781593371777

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This authoritative work shows how to: - Decide on the best structure - Establish proper accounting methods - Handle taxes - Protect personal assets


Streetwise 24 Hour Mba

Streetwise 24 Hour Mba

Author: Alexander Hiam

Publisher: Adams Media

Published: 2002-06-01

Total Pages: 0

ISBN-13: 9781580622561

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The savvy approach that readers expect from the "Streetwise" series is applied to critical MBA skills that are crucial to businesses of all sizes. In an innovative, user-friendly format, the book offers five popular business workshops: communications, leadership, employee motivation, financial management, and sales and marketing. Two-color throughout.


Lessons from a Street-wise Professor

Lessons from a Street-wise Professor

Author: Ramon Ricker

Publisher: Soundown Inc

Published: 2011

Total Pages: 272

ISBN-13: 098286390X

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"Lessons from a Street-Wise Professor" sheds light on what every successful musician knows but most music schools don't teach--that a musician, regardless of instrument or specialty, is a small business and with that comes the need for entrepreneurial savvy.


The Small Business Bible

The Small Business Bible

Author: Steven D. Strauss

Publisher: John Wiley & Sons

Published: 2012-02-27

Total Pages: 599

ISBN-13: 111823877X

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An updated third edition of the most comprehensive guide to small business success Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed.


Streetwise Crash Course MBA

Streetwise Crash Course MBA

Author: Lita Epstein

Publisher: Adams Media Corporation

Published: 2004-09

Total Pages: 373

ISBN-13: 9781593372101

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Any business person knows they need solid business skills to get on the fast track to success. However, when faced with a competitive job climate and business school costing as much as tens of thousands per year for an advanced degree, more people are opting for low-cost, quick ways to learn business fundamentals.


Illustration 101

Illustration 101

Author: Max Scratchmann

Publisher: Createspace Independent Publishing Platform

Published: 2018-04-14

Total Pages: 122

ISBN-13: 9781545120187

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Do you yearn to illustrate? Do you dream of being a star of the commercial art world? Then this is the book for you! In this fun-to-read manual you will quickly learn how to wow Art Directors and land dream commissions; get past the Scariest Secretaries; get loads of FREE Publicity; speed up Slow Payers; create Killer Newsletters and do a hundred and one other cool things to put your illustration career straight into the fast lane. Yes, the classic is back! After two decades in print the illustrators' bible is fully revised and crammed with oodles of tips and trade secrets.


Streetwise Chicago

Streetwise Chicago

Author: Don Hayner

Publisher: Wild Onion Books

Published: 1988

Total Pages: 184

ISBN-13:

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Welcome to the fascinating world of Chicago street names! Did you know that Ainslie Street was named after a real estate developer whose widow, in 1848, left for California to pan for gold with a new husband? Or did you know that Crandon Avenue was named for a prohibitionist congressional candidate who lost to his opponent in 1882 by a vote of 11,686 to 663?