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Author: Naomi Klein
Publisher: Macmillan
Published: 2000-01-15
Total Pages: 520
ISBN-13: 9780312203436
DOWNLOAD EBOOK"What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.
Author: Richard Jackson Harris
Publisher: Routledge
Published: 2009-05-19
Total Pages: 559
ISBN-13: 1135850372
DOWNLOAD EBOOKIn this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics – sex, violence, advertising – to lesser-studied topics, such as values, sports, and entertainment education. The fifth and fully updated edition offers: highly accessible and engaging writing contemporary references to all types of media familiar to students substantial discussion of theories and research, including interpretations of original research studies a balanced approach to covering the breadth and depth of the subject discussion of work from both psychology and media disciplines. The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; and includes mass communication research, theory and analysis.
Author: Selma Blair
Publisher: Vintage
Published: 2023-05-09
Total Pages: 321
ISBN-13: 059308277X
DOWNLOAD EBOOKSelma Blair has played many roles: Ingenue in Cruel Intentions. Preppy ice queen in Legally Blonde. Muse to Karl Lagerfeld. Advocate for the multiple sclerosis community. But before all of that, Selma was known best as … a mean baby. In a memoir that is as wildly funny as it is emotionally shattering, Blair tells the captivating story of growing up and finding her truth. "Blair is a rebel, an artist, and it turns out: a writer."—Glennon Doyle, Author of the #1 New York Times Bestseller Untamed and Founder of Together Rising The first story Selma Blair Beitner ever heard about herself is that she was a mean, mean baby. With her mouth pulled in a perpetual snarl and a head so furry it had to be rubbed to make way for her forehead, Selma spent years living up to her terrible reputation: biting her sisters, lying spontaneously, getting drunk from Passover wine at the age of seven, and behaving dramatically so that she would be the center of attention. Although Selma went on to become a celebrated Hollywood actress and model, she could never quite shake the periods of darkness that overtook her, the certainty that there was a great mystery at the heart of her life. She often felt like her arms might be on fire, a sensation not unlike electric shocks, and she secretly drank to escape. Over the course of this beautiful and, at times, devasting memoir, Selma lays bare her addiction to alcohol, her devotion to her brilliant and complicated mother, and the moments she flirted with death. There is brutal violence, passionate love, true friendship, the gift of motherhood, and, finally, the surprising salvation of a multiple sclerosis diagnosis. In a voice that is powerfully original, fiercely intelligent, and full of hard-won wisdom, Selma Blair’s Mean Baby is a deeply human memoir and a true literary achievement.
Author: Shane Malloy
Publisher: John Wiley & Sons
Published: 2011-02-11
Total Pages: 273
ISBN-13: 0470963468
DOWNLOAD EBOOKThe Art of Scouting delves into the secretive world of hockey prospecting, a world more akin to Cold War-era spying than a casual day in the stands. Scouts decide whether a player has the talent to make the final step to the NHL-or not-but what they do and how they do it are a mystery to most fans. Shane Malloy is one of the first media personalities to be welcomed into the world of scouting and brings to hockey fans an enlightening and fascinating narrative that explains the culture, history, science and art of hockey scouting. Malloy's unique experience-combined with interviews featuring scouts, coaches and hockey executives- will give readers a true understanding and appreciation for what scouts do and how they do it, what it really takes to make it to the NHL, and how to watch the game like a scout. Praise for The Art of Scouting: "If you love hockey but wonder how teams are built and what goes into scouting, then this book is a gem." — Kelly Hrudey, Hockey Night in Canada Analyst "The work that Shane has done is based on knowledge and diligence. We have great respect for this project as it has tremendous substance to it. An excellent source of information." —Doug Wilson, Executive Vice President and General Manager, San Jose Sharks "If you have ever been at a hockey game and seen the scouts in the corner and wondered what they do, how they do it and why they do it, The Art of Scouting by Shane Malloy will take you inside their world." —Bob McKenzie, TSN Hockey Insider "For anyone fascinated by player evaluation and what goes into it, this is a must-read. Interesting perspectives and a good cast of characters. Thought-provoking and entertaining." —Peter Loubardias, Hockey Broadcaster,Rogers Sportsnet "The Art of Scouting provides readers with a behind-the-scenes view of the sport's lifeblood...scouting and the people that do it...A great read for any hockey fan." —Brad Treliving, Vice President and Assistant General Manager, Phoenix Coyotes
Author: Glenn M. Wong
Publisher: Jones & Bartlett Publishers
Published: 2013
Total Pages: 609
ISBN-13: 1449602037
DOWNLOAD EBOOK"Provides an overview of what students should consider and expect from the varied career options available to them in the sports industry. This book answers the questions students are most likely to have, including what courses they should take, the areas of study available to them, the salary they can expect to earn after graduation, and how they can get the job of their dreams. This essential guide will help increase sutdents' likelihood of finding careers in the highly competitve sports industry."--
Author: Daniel Funk
Publisher: Routledge
Published: 2008-10-23
Total Pages: 252
ISBN-13: 113644162X
DOWNLOAD EBOOKConsumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. Through a heightened understanding of consumer behaviour, marketers are able to develop communication strategies to enhance the experience, while identifying key elements of the consumer’s decision-making process. This book provides students and industry professionals with the knowledge and skills necessary to meet the current marketing challenges facing professionals working in the sport and event industries. This comprehensive text covers a wide range of determinants that influence both active recreation and passive spectator participation, and offers the reader: A detailed understanding of the personal, psychological and environmental factors that influence sport and event related consumer behaviour A basis for the development of marketing actions useful in sport and related business, community and government sectors A comprehensive understanding of how individuals associate themselves with sport and event products and services A quick and simple segmentation tool to guide discussion of marketing actions and strategies for four stages of involvement with sport and events A comprehensive events checklist to help understand marketing actions related to the development, promotion and delivery of a sport event. Sport and event consumer behaviour is a rapidly growing area of interest and this book is considered a valuable resource for those involved in the sport and events industries from students to marketers to academics.
Author: Alan R. Stephenson
Publisher: Taylor & Francis
Published: 2013
Total Pages: 374
ISBN-13: 0240818601
DOWNLOAD EBOOKThe Broadcast Announcing Worktext provides you with the skills, techniques, and procedures necessary to enter this highly competitive field of broadcast performance. Factual information is presented in easy-to-digest modules and projects that encourage active participation. Each chapter concludes with a self-study section students can use to test themselves. The companion website illustrates techniques and concepts with audio and visual examples that help students to learn better broadcast performace techniques. New to this edition are brand new audio clips and videos, interviews with industry professionals, and updated content throughout, including a new section on social media in the news.
Author: Andrew Brooks
Publisher: Zed Books Ltd.
Published: 2015-02-12
Total Pages: 224
ISBN-13: 1783600691
DOWNLOAD EBOOK‘An interesting and important account.’ Daily Telegraph Have you ever stopped and wondered where your jeans came from? Who made them and where? Ever wondered where they end up after you donate them for recycling? Following a pair of jeans, Clothing Poverty takes the reader on a vivid around-the-world tour to reveal how clothes are manufactured and retailed, bringing to light how fast fashion and clothing recycling are interconnected. Andrew Brooks shows how recycled clothes are traded across continents, uncovers how retailers and international charities are embroiled in commodity chains which perpetuate poverty, and exposes the hidden trade networks which transect the globe. Stitching together rich narratives, from Mozambican markets, Nigerian smugglers and Chinese factories to London’s vintage clothing scene, TOMS shoes and Vivienne Westwood’s ethical fashion lines, Brooks uncovers the many hidden sides of fashion.
Author: John B. Torinus
Publisher:
Published: 1983
Total Pages: 260
ISBN-13: 9780910937290
DOWNLOAD EBOOKAuthor: Glenn M. Wong
Publisher: Praeger
Published: 1994-07-30
Total Pages: 814
ISBN-13:
DOWNLOAD EBOOKIn this thoroughly revised Second Edition, Glenn Wong updates and adds to his already highly successful First Editon. He addresses the significant changes that have come about in amateur sports law and administrative practice over the last several years. These changes impact amateur athletic associations; athletes' rights; administrative procedures; and the liability of sponsoring organizations. Issues of special topicality and importance, including women's sports, drug testing, and the issues involved in the change of status to professional, are closely examined. Amateur sports have expanded rapidly, as have legal issues and ramifications concerning them. Wong's careful, detailed, and clear exposition and analysis both organizes and clarifies fundamental principles affecting athletes, associations, and management in the category of amateur sports. This is an indispensable text, resource and guide.
