Author: Harold F. Breimyer

Publisher: Forgotten Books

Published: 2018-03-22

Total Pages: 42

ISBN-13: 9780365360063

Excerpt from Markets, Market Structure, and the Institutional Organization of Agriculture And yet I persist in believing that the marketing sector brings more difficulty in comprehension, both inside walls of ivy and on the street, than does either production or consumption. Linear programming in pro duction economics is awesome but I think I know that it concerns only such matters as combining soil, labor, fertilizer, and herbicide to optimum effect. Similarly, the idea that consumers are subject to pro gressive satiety in consumption is understandable by anyone who sometimes overloads his cafeteria tray. Marketing is something else again. The physical part such as transport and retail buying we can understand, and in total is perhaps more impressive than mysterious. But the question of how the marketing system arrives at price puts us quickly in the realm Of abstraction, which always is most demanding on the human intellect. As a side comment, the human participants in price-making are the first to confirm this judgment. They are quick to declare themselves innocent of any causal role in the pricing process, saying that they serve solely as benign (but necessary) functionaries. Even if college and government economists may not see much mystery in marketing though I doubt they fail to farmers surely do. Most marketing of farm products takes place beyond the farmer's gate and out of his sight. For this reason farmers have long not only conceived of marketing as a mystery but have been suspicious of it. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.