The lifestyle aspect can influence people buying intention on food label products and services. This paper is conducted to examine on the lifestyle demographic of consumer that need to be highlighted before consumer come up with the buying decision on food labelling products. Knowing how consumer lifestyle pattern is important in order to gain information on food label products about what they most preferred in purchasing the products or services. Furthermore, this study also helps in fulfilling the national agenda in Malaysia National Agro Food Policies 2011,Äì2020. Hence 200 respondents were given a structured questionnaire to know the lifestyle aspect in consumer behaviour of food label consumption the result of this study shows that attitude and awareness of consumer play a crucial role in deciding the food labelling products that contains nutritious, healthy and most important is halal certificate. The major finding shows there are different awareness and attitude of consumers on food labelling towards buying decision when they are in the different of lifestyle aspect. In addition result also shows that consumers are concern about the quality, safety, and nutritional content of food labelling on food products enable to obtain healthy lifestyles.
This Edited Volume "Consumer Behavior and Marketing" is a collection of reviewed and relevant research chapters, offering a comprehensive overview of recent developments in the field of psychology. The book comprises single chapters authored by various researchers and edited by an expert active in the research area. All chapters are complete in itself but united under a common research study topic. This publication aims at providing a thorough overview of the latest research efforts by international authors and open new possible research paths for further novel developments.
During the past decade, tremendous growth has occurred in the use of nutrition symbols and rating systems designed to summarize key nutritional aspects and characteristics of food products. These symbols and the systems that underlie them have become known as front-of-package (FOP) nutrition rating systems and symbols, even though the symbols themselves can be found anywhere on the front of a food package or on a retail shelf tag. Though not regulated and inconsistent in format, content, and criteria, FOP systems and symbols have the potential to provide useful guidance to consumers as well as maximize effectiveness. As a result, Congress directed the Centers for Disease Control and Prevention (CDC) to undertake a study with the Institute of Medicine (IOM) to examine and provide recommendations regarding FOP nutrition rating systems and symbols. The study was completed in two phases. Phase I focused primarily on the nutrition criteria underlying FOP systems. Phase II builds on the results of Phase I while focusing on aspects related to consumer understanding and behavior related to the development of a standardized FOP system. Front-of-Package Nutrition Rating Systems and Symbols focuses on Phase II of the study. The report addresses the potential benefits of a single, standardized front-label food guidance system regulated by the Food and Drug Administration, assesses which icons are most effective with consumer audiences, and considers the systems/icons that best promote health and how to maximize their use.
Over the last century, population transitions linked to development have affected disease and longevity, especially in middle-income countries. In Southeast Asia, the food supply is changing and processed food diets are increasing intakes of energy, fat, sugar, and sodium. This has resulted in diet-related non-communicable diseases (NCDs) that are now major public health problems. Interest in this nutrition transition of changing environment, diet, and lifestyle generated the nutrition labelling research conducted for this thesis. Thai nutrition labelling aims to promote healthier eating among consumers. The labels have not been revised although many complain of difficulty in interpreting the information and we know little about Thai consumer response. This thesis aimed to generate evidence for policies to enhance the utility of future labels in Thailand. Five first author papers resulted (four published and one under review). The first study looks back at food and nutrition labelling in Thailand across the last century and found 81 relevant documents dated between 1908 and 2015. Thai food labelling began to protect consumers from adulterated foods in 1927. Labelling regulations interacted with economic development and international trade in complex ways. The Thai food industry emerged after World War 2 and Thailand joined the international Codex Alimentarius. Consumers became concerned about food and the government created consumer-friendly labels. Over the last two decades, nutrition labelling expanded to promote population health by inducing appropriate changes in eating behaviours and lifestyle. However, domestic protection is now in tension with the rules of the global food trade. The second and third studies were qualitative and used semi-structured in-depth interviews with open-ended questions of a sample of Thai adults. The interview data were obtained by the candidates from 14 university-educated Bangkok members of the Thai Cohort Study (see below) and 20 less educated walk-in supermarket Ranong customers southwest from Bangkok. The second study used a combined Knowledge-Attitude-Behaviour and Health Belief Model to explore participant experiences and motivations in relation to nutrition labels. The third study explored barriers in interpreting information on labels. Participants had difficulties due to low awareness, literacy and numeracy and they thought label formats could improve. The fourth and fifth studies were epidemiological and large in scale. They generated new data on labelling from the nationwide antecedent Thai Cohort Study (TCS) at its 8-year mark in 2013. Cohort members were 42,750 distance learning Sukhothai Thammathirat Open University (STOU) adults under observation since 2005 for multi-faceted research on development-related health-risk transitions. The new TCS data on nutrition label experience and intake of processed foods revealed associations of labels and food choices with socio-demographic factors and with consumption of transitional indicator foods (fourth study) and with elevated lipids or blood pressure or Body Mass Index (fifth study). Labels were most useful for cohort members who read them, understood, and reacted with better health behaviour regarding processed foods. This thesis reveals the challenges of Thai nutrition labels and suggests how to improve label appearance and impact, enhancing utility of future labels and preventing diet-related NCDs.
Now in a fully revised and updated second edition, this volume provides a contemporary overview of food processing/packaging technologies. It acquaints the reader with food preservation processes, shelf life and logistical considerations, as well as packaging materials, machines and processes necessary for a wide range of packaging presentations. The new edition addresses environmental and sustainability concerns, and also examines applications of emerging technologies such as RFID and nanotechnology. It is directed at packaging technologists, those involved in the design and development of packaging, users of packaging in food companies and those who specify or purchase packaging. Key Features: An up-to-date and comprehensive handbook on the most important sector of packaging technology Links methods of food preservation to the packaging requirements of the common types of food and the available food packages Covers all the key packaging materials - glass, plastics and paperboard Fully revised second edition now covers sustainability, nanotechnology and RFID
Increasingly, consumers desire information about the health, safety, environmental and socioeconomic characteristics of food products. These traits often cannot be detected by sight, smell or taste. Therefore, consumers must use food labels to select products that meet their needs and preferences. The growing consumer and industry interest in food labels presents challenges for governments, which must ensure that the product information is accurate, truthful and not misleading to consumers. Governments must decide whether provision of information should be mandatory or voluntary. With the increase in global trade in food, there is a need to harmonize food labels so that product information is understood and relevant to foreign markets.Innovations in food labelling provides information about the principles and requirements of food labelling and reviews the latest trends in this important area. Following an introduction on the evolution of food labelling, further chapters cover the Codex Alimentarius and food labelling, international trade agreements, nutrition labelling, allergies and food labels and environmental and social labels, among other topics.An essential reference for food regulatory agencies, food law experts and professionals in the food industry responsible for labelling as well as consumer and environmental associations with an interest in labelling. Provides important information about the principles and requirements of food labelling and reviews the trends in this area Documents label evolution and considers standards and legal issues, as well as protection of the environment and sustainable food production Features labels for a variety of different markets, including organic foods, and addresses social issues such as association of food quality with location
The lifestyles and food consumption patterns of India's new urban middle classes are changing rapidly. Emerging trends such as the growing popularity of fast food and convenience food and the increasing consumption of animal products, sugar and fat are causing adverse environmental, health and social effects. In order to counter these trends, effective strategies for promoting sustainable food consumption patterns are urgently needed. This empirical case study combines a revised update of the study "The Market for Organic Food: Consumer Attitudes and Marketing Opportunities" (Osswald and Dittrich 2009) with a broader perspective on the socio-cultural contexts of sustainable food consumption. The study outlines how "sustainable food choices" can be defined in the Indian context, and examines spatial structures of the market for products from sustainable agriculture in the South Indian emerging megacity of Hyderabad. It explores socio-cultural contexts of sustainable food consumption, outlines target groups for marketing organic food and identifies obstacles to sustainable food consumption. The findings point to a moderate but growing demand for organic food, especially among the middle classes. Availability is limited and not able to satisfy the demand at this stage. Most consumers are motivated almost exclusively by health considerations; awareness of the links between environmental problems and food choices is low. Based on these findings, the report assesses the potential for future development of the organic segment as part of a sustainable urban food system, and develops recommendations for action in order to promote sustainable food consumption in Hyderabad.
Overweight and obesity affects over half of all men and women in OECD countries. This has significant health and economic consequences. As part of OECD’s work on promoting best practices in public health, this report outlines policy recommendations on how to address two leading overweight risk factors: poor diet and lack of physical activity.
