Introduction à la communication politique

Introduction à la communication politique

Author: Philippe Aldrin

Publisher: De Boeck Superieur

Published: 2017-09-11

Total Pages: 291

ISBN-13: 2807308635

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Dans la conquête comme dans l'exercice du pouvoir, la communication occupe aujourd'hui une place cruciale. Chaînes d'information continue, réseaux sociaux, cotes de popularité, emballements médiatiques et stratégies d'influence des groupes de pression sont le nouvel horizon de l'activité politique. Si l'éloquence et le maniement ritualisé des symboles y sont toujours de mise, "bien communiquer" est devenu un impératif absolu dans les sociétés de l'information ... voire de la sur-information. Ce manuel expose tout d'abord le mouvement historique au terme duquel l'espace public, les médias de masse et la mesure de l'opinion sont devenus un enjeu central du jeu politique. En s'attachant à les remettre en contexte, il présente ensuite les évolutions d'une science de la communication politique née au croisement de la recherche universitaire, de la publicité des affaires politiques et de l'économie des médias. Enfin, il propose de suivre l'invention puis la consécration de nouveaux "métiers"--Des spin doctors aux community managers - dans la division du travail politique. Ponctué de définitions claires et d'exemples nombreux, cet ouvrage à l'approche inédite donne toutes les clés pour comprendre les formes historiques et immédiatement contemporaines de la communication politique. -- 4ème de couverture.


Political Communication

Political Communication

Author: Aeron Davis

Publisher: John Wiley & Sons

Published: 2023-11-28

Total Pages: 232

ISBN-13: 1509557067

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We are living in a period of great uncertainty. The rise of extreme populists, economic shocks and rising international tensions is not only causing turmoil but is also a sign that many long-predicted tipping points in media and politics have now been reached. Such changes have worrying implications for democracies everywhere. This second edition of Political Communication bridges old and new to map the political and cultural shifts and analyse what they mean for our ageing democracies. With new sections and revisions to all chapters, the book continues both to introduce and challenge the established literature. It revisits key questions such as: Why are polarized electorates no longer prepared to support established political parties? Why are large parts of the legacy media either dying or dismissed as 'fake news'? And why do some democratic leaders look more like dictators? In this fully updated edition, there is greater focus on digital developments, and it is enriched with new global comparisons and useful ancillary material. Political Communication: An Introduction for Crisis Times will appeal to advanced students and scholars of political communication, as well as anyone trying to understand the precarious state of today's media and political landscape.


An Introduction to Political Communication

An Introduction to Political Communication

Author: Brian McNair

Publisher: Psychology Press

Published: 2003

Total Pages: 274

ISBN-13: 9780415307086

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An Introduction to Political Communication explores the relationship between politics, the media and democracy in the United Kingdom, the United States and other contemporary societies. In this textbook Brian McNair examines how politicians, trade unions, pressure groups, non-governmental organisations and terrorist organisations make use of the media. Separate chapters look at political media and their effects, the work of political advertising, marketing and public relations, and the communication practices of organisations at all levels, from grassroots campaigning through to governments and international bodies. Recent developments covered in the new edition includes: - the re-election of New Labour in 2001 - the changes in government information and communication policy introduced by the Blair administration since 1997 - the 2000 election of George W. Bush in the United States - the NATO interventions in Kosovo and the former Yugoslavia - the implications for international political communication of September 11 - the emergence of Al-Quaida and the war on terror


An Introduction to Political Communication

An Introduction to Political Communication

Author: Brian McNair

Publisher: Routledge

Published: 2003-09-02

Total Pages: 271

ISBN-13: 113439876X

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An Introduction to Political Communication explores the relationship between politics, the media and democracy in the UK, the USA and other contemporary societies. Brian McNair examines how politicians, trade unions, pressure groups, non-governmental organizations and terrorist organizations make use of the media. Separate chapters look at political media and their effects, the work of political advertising, marketing and public relations and the communication practices of organizations at all levels, from grassroots campaigning through to governments and international bodies. Recent developments covered in the new edition include: * the re-election of New Labour in 2001 * the changes in government information and communication policy introduced by the Blair administration since 1997 * the 2000 election of George W. Bush in the United States * the NATO interventions in Kosovo and the former Yugoslavia * the implications for international political communication of September 11 * the emergence of Al-Quaida and the war on terror.


Platforms, Power, and Politics

Platforms, Power, and Politics

Author: Ulrike Klinger

Publisher: John Wiley & Sons

Published: 2023-10-10

Total Pages: 329

ISBN-13: 1509553592

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Political communication has fundamentally transformed as digital technologies have become increasingly important in everyday life. Technology platforms have become powerful political instruments for world leaders, campaigns, social movements, journalists, and non-governmental organizations. Moreover, they are essential to how people communicate about politics, encounter and share political information, and take action to pursue their political goals. This is the first textbook to center digital platforms in understanding political communication. With global examples beyond the context of Western democracies, the text reveals how digital technologies such as social media and search engines are increasingly shaping political communication in countries around the world. It shows how the core processes of political communication are being reshaped by platforms, from how elections are contested to how issues make it onto policymaking agendas. Topics covered include public opinion, journalism, strategic communication, political parties, social movements, governance, disinformation, propaganda, populism, race, ethnicity, and democratic backsliding. Full of lively examples and pedagogical features, Platforms, Power, and Politics offers an exciting and innovative new approach to political communication. It is essential reading for students of political communication and an important resource for scholars, journalists, and policymakers.


Political Communication

Political Communication

Author: Aeron Davis

Publisher: John Wiley & Sons

Published: 2019-05-29

Total Pages: 227

ISBN-13: 1509529020

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We are living in a period of great uncertainty. Votes for Brexit and Trump, along with widespread political volatility, are not only causing turmoil; they are signs that many long-predicted tipping points in media and politics have been reached. Such changes have worrying implications for democracies everywhere. In this text, Aeron Davis bridges old and new to map the shifts and analyse what they mean for our aging democracies. Why are volatile, polarized electorates no longer prepared to support established political parties? Why are large parts of the legacy media either dying or dismissed as 'fake news'? How is social media rapidly rewriting the rules? And why do some democratic leaders look more like dictators, and pollsters and economists more like fortune tellers? These questions and more are addressed in the book. Political Communication: A New Introduction for Crisis Times both introduces and challenges the established literature. It will appeal to advanced students, scholars and anyone else trying to understand the precarious state of today's media and political landscape.