Packed with hundreds of full-color graphics, Images with Impact: Design and Use of Winning Trial Visuals is a "must-have" for trial lawyers to help turn trial themes into visual images that juries are more likely to understand, believe, and remember. The book analyzes key visual communication tools such as maps, timelines, graphs and photos, addressing what works and why, and teaches graphic design basics to help presenters improve their own visuals. It also offers strategic tips for high and low-tech presentations, provides advice on spotting misleading visuals, and surveys federal and state law on demonstrative evidence across the country.
With real-world projects, this authoritative book shows how successful sourcing, creation, and use of imagery can be applied to professional graphic design.
This is the first-ever book about product and country images. It discusses the nature and role and influence of product-country images in international marketing strategy and consumer behavior. Thousands of companies use country identifiers as part of their international marketing strategy, and hundreds of researchers have studied the ways in which these identifiers influence behavior. As markets become more international, the more prominently the origin of products will figure in sellers' and buyers' decisions. The time is ripe for practitioners and academicians to delve into the insights offered in this seminal volume so as to better prepare for meeting the competitive challenges of the global marketplace. Product-Country Images is a wide-ranging and state-of-the-art book offering specific information and case studies to further understanding of the various aspects of this complex topic.
Learn to “see” more compelling images with this on-the-go field guide from Bryan Peterson! What makes an image amazing? Believe it or not, it is not about the content. What makes a photo compelling is the arrangement of that content—in other words, its composition. The right composition gives your images impact and emotion; the wrong one leaves them flat. In this handy, take-anywhere guide, renowned photographer, instructor, and bestselling author Bryan Peterson frees amateur photographers from the prejudices of what is “beautiful” or “ugly” so that they can instead focus on color, line, light, and pattern. Get the tools you need to show your distinct voice and point of view in every image you shoot. With this guide in your camera bag, you’ll be equipped not only to “see” beautiful images but to successfully shoot them each and every time. Also available as an ebook
"Hold on to this author—he is magical! I learned more from reading Gangwer′s book than I have in eight years of professional development workshops." —Laura S. Gulledge, Media Literacy Teacher Benjamin Russell High School, Alexander City, AL "Gangwer has effectively organized information from many sources into a form that is readable and practical for a wide variety of education practitioners, including classroom teachers and fine arts teachers." —Ellen Herbert, Art Teacher Longview High School, TX Spark learners′ enthusiasm and promote retention of content with visual teaching techniques! Each day, teachers look for new ways to get students excited about learning and new ways to help them retain the information they learn. In this practical guide, Timothy Gangwer incorporates the latest research on visual learning and shows how you can stimulate students′ interest and participation. Offering classroom-tested techniques to engage learners′ brains, this book includes hundreds of ready-to-use visual learning activities in language arts, math, science, social studies, environmental studies, the arts, and more. This resource covers: Differentiating instruction based on how students process visual information Using graphic organizers, digital photography, the Internet, and other visual communication tools Incorporating music, art, and drama to enhance instruction and learning Teaching visual communication strategies to English language learners Discover how to use visual strategies and activities to help students think critically about the way they understand and perceive the world.
An examination of how artists have combined performance and moving image for decades, anticipating our changing relation to images in the internet era. In Performing Image, Isobel Harbison examines how artists have combined performance and moving image in their work since the 1960s, and how this work anticipates our changing relations to images since the advent of smart phones and the spread of online prosumerism. Over this period, artists have used a variety of DIY modes of self-imaging and circulation—from home video to social media—suggesting how and why Western subjects might seek alternative platforms for self-expression and self-representation. In the course of her argument, Harbison offers close analyses of works by such artists as Robert Rauschenberg, Yvonne Rainer, Mark Leckey, Wu Tsang, and Martine Syms. Harbison argues that while we produce images, images also produce us—those that we take and share, those that we see and assimilate through mass media and social media, those that we encounter in museums and galleries. Although all the artists she examines express their relation to images uniquely, they also offer a vantage point on today's productive-consumptive image circuits in which billions of us are caught. This unregulated, all-encompassing image performativity, Harbison writes, puts us to work, for free, in the service of global corporate expansion. Harbison offers a three-part interpretive framework for understanding this new proximity to images as it is negotiated by these artworks, a detailed outline of a set of connected practices—and a declaration of the value of art in an economy of attention and a crisis of representation.
The classic work on the evaluation of city form. What does the city's form actually mean to the people who live there? What can the city planner do to make the city's image more vivid and memorable to the city dweller? To answer these questions, Mr. Lynch, supported by studies of Los Angeles, Boston, and Jersey City, formulates a new criterion—imageability—and shows its potential value as a guide for the building and rebuilding of cities. The wide scope of this study leads to an original and vital method for the evaluation of city form. The architect, the planner, and certainly the city dweller will all want to read this book.
Rick Sammon’s Evolution of an Image illustrates the creative photographic process from start to finish. In this book, Canon Explorer of Light Rick Sammon pulls back the curtain to prove that creating amazing photographs is a well-thought-out process that involves several stages. Comprising 50 case studies that examine photographs taken by Rick around the world in a wide variety of shooting situations, Evolution of an Image shows the power of creative thinking, getting it right in the camera, and the careful use of image processing using Lightroom. By including his outtakes— and the reasons that he considers them outtakes— Rick suggests the steps that every photographer should take in order to improve their images. Combining technical advice with tips on lighting, composition and using Lightroom, this book will motivate and encourage those looking to evolve as creative photographers and digital darkroom artists. Key features include: • More than 200 before-and-after photographs • Fully illustrated sections on wildlife, seascape, landscape, scenic, action and people photography • Screen grabs showing Rick’s Lightroom adjustments • Suggestions on working in Adobe Photoshop Lightroom as well as Adobe Photoshop • Special section on Rick’s "Sammonisms," or quick tips on getting the best in-camera image • Advice on evolving as a photographer • Inspirational photographs from Provence, the Palouse, Kenya, Antarctica, Iceland, Alaska, Mongolia, Myanmar, Colorado and more
This book offers a detailed understanding of ‘enemy images’, which are used in political rhetoric to dehumanize adversaries for various purposes, such as to legitimate violent conflicts. Applying theoretical models to a strong catalogue of historical and recent examples – from blood libel narratives in medieval manuscripts, to state-sponsored children’s board games in Nazi Germany and social media posts about the wars in Gaza and Ukraine – the book identifies how ‘enemy images’ have led to the development of dominant socio-political paradigms by providing justifications for and reinforcements of violent conflicts both within and between societies. In doing so, the work offers an up-to-date, accessible and authoritative overview of how to identify, analyse, and counteract energy images – which will be key to fostering social environments of reconciliation and peacebuilding for the future. This book will be of much interest to students and scholars of peace and conflict studies, International Relations, history, political sociology, and communication studies.
