How to Get Into Television Radio and New Media
How to Get Into Television Radio and New Media

Author: Mike Hollingsworth

Publisher: A&C Black

Published: 2004-10-01

Total Pages: 226

ISBN-13: 1441158189

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*One-stop guide to everything one needs to know to break into Television, Radio, and Newmedia This book is a one stop resource for anyone aiming for the highly sought after jobs in television and radio. It explains exactly what a prospective employee needs to know: how the media industries work, what range of jobs is available and what each job entails, and what one needs to do to land the job of your choice. *Also available: How to Get Into Marketing and PR

Writing for Television, Radio, and New Media. Robert Hilliard
Writing for Television, Radio, and New Media. Robert Hilliard

Author: Robert L. Hilliard

Publisher: Wadsworth Publishing Company

Published: 2011-04-01

Total Pages: 544

ISBN-13: 9781424069118

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This work covers priciples, techniques and approaches of writing news, sport, advertisements and script copy for television, radio and the Internet. It includes a variety of formats, including interviews, commercials and news.

Researching for the Media
Researching for the Media

Author: Adele Emm

Publisher: Routledge

Published: 2014-04-29

Total Pages: 223

ISBN-13: 1317698142

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Researching for the Media: Television, Radio and Journalism is an essential guide to researching for the media industry. It explains the role of the researcher and journalist within radio, television and journalism exploring key areas of what to expect in the job. Researching for the Media: Television, Radio and Journalism offers advice and instruction on practical, ethical and legal issues which affect anyone working in these industries. Beginning with suggestions on how to think up ideas and how to devise treatments, through to general research methods and techniques and guidance on working on location at home and abroad, it uses real examples of good and bad practice from the industry. Written by an experienced researcher, writer and producer, Researching for the Media includes: Tips on finding contributors from contestants, experts and specialists through to audiences and celebrities How to find photographs, picture and film clips and the ethical and legal issues involved Advice on finding and using music and copyright issues How the media uses the internet and social media such as Twitter, Facebook, Instagram A discussion of risk assessment, codes of conduct, ethical behaviour and legal and safety issues A glossary of media terms, further reading and a list of helpful websites. Discover more at www.adeleemm.com

Writing Music for Television and Radio Commercials (and More)
Writing Music for Television and Radio Commercials (and More)

Author: Michael Zager

Publisher:

Published: 2008

Total Pages: 258

ISBN-13: 9780810861398

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This textbook describes the process of composing, arranging, orchestrating, and producing music for jingles and commercials, and provides a comprehensive overview of the commercial music business. Rewritten and reformatted to increase readability and use in the classroom, this second edition includes new chapters on theatrical trailers, video games, Internet commercials, Web site music, and made-for-the-Internet video.

Television as Digital Media
Television as Digital Media

Author: James Bennett

Publisher: Duke University Press

Published: 2011-02-11

Total Pages: 401

ISBN-13: 0822349108

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Collection of essays that consider television as a digital media form and the aesthetic, cultural, and industrial changes that this shift has provoked.

Media Selling
Media Selling

Author: Charles Warner

Publisher: John Wiley & Sons

Published: 2009-05-04

Total Pages: 617

ISBN-13: 1405158395

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This newly revised and updated edition of Media Selling addresses the significant changes that have taken place in media industries over the last few years, while continuing as a seminal resource for information on media sales. A classic in this field, this book has long served students and professionals in broadcasting and media industries as an indispensable tool for learning, training, and mastering sales techniques for electronic media Addresses the unprecedented consolidation and sweeping change faced by media industries in recent years, and now features greatly expanded coverage of the Internet, including video streaming and the impact of social network sites Covers a broad span of media industries and issues, including: electronic media, newspapers, magazines, outdoor/billboard promotion, sales ethics, emotional intelligence, and interactive media selling Fully updated to include much greater focus on national and international media sales issues, as well as expanded coverage of network-level selling, product placement, sales promotion use of market data

Broadcast Journalism
Broadcast Journalism

Author: Andrew Boyd

Publisher: CRC Press

Published: 2012-11-12

Total Pages: 401

ISBN-13: 1136025863

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This newest edition of Broadcast Journalism continues its long tradition of covering the basics of broadcasting from gathering news sources, interviewing, putting together a programme, news writing, reporting, editing, working in the studio, conducting live reports, and more. Two new authors have joined forces in this new edition to present behind the scenes perspectives on multimedia broadcast news, where it is heading, and how you get there. Technology is meshing global and local news. Constant interactivity between on-the-scene reporting and nearly instantaneous broadcasting to the world has changed the very nature of how broadcast journalists must think, act, write and report on a 24/7 basis. This new edition takes up this digital workflow and convergence. Students of broadcast journalism and professors alike will find that the sixth edition of Broadcast Journalism is completely up-to-date. Includes new photos, quotations, and coverage of convergent journalism, podcasting, multimedia journalism, citizen journalism, and more!

How to Get Into Television Radio and New Media
How to Get Into Television Radio and New Media

Author: Mike Hollingsworth

Publisher: A&C Black

Published: 2004-10-01

Total Pages: 225

ISBN-13: 1441158189

DOWNLOAD EBOOK

*One-stop guide to everything one needs to know to break into Television, Radio, and Newmedia This book is a one stop resource for anyone aiming for the highly sought after jobs in television and radio. It explains exactly what a prospective employee needs to know: how the media industries work, what range of jobs is available and what each job entails, and what one needs to do to land the job of your choice. *Also available: How to Get Into Marketing and PR

Programming for TV, Radio & The Internet
Programming for TV, Radio & The Internet

Author: Lynne Gross

Publisher: Taylor & Francis

Published: 2012-11-12

Total Pages: 345

ISBN-13: 1136068856

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Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!

On Television (Large Print 16pt)
On Television (Large Print 16pt)

Author: Pierre Bourdieu

Publisher: ReadHowYouWant.com

Published: 2010-11-12

Total Pages: 158

ISBN-13: 1459604172

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On Television exposes the invisible mechanisms of manipulation and censorship that determine what appears on the small screen. Bourdieu shows how the ratings game has transformed journalism - and hence politics - and even such seemingly removed fields as law' science' art' and philosophy. Bourdieu had long been concerned with the role of television in cultural and political life when he bypassed the political and commercial control of the television networks and addressed his country's viewers from the television station of the College de France. On Television' which expands on that lecture' not only describes the limiting and distorting effect of television on journalism and the world of ideas' but offers the blueprint for a counterattack.