The Power of Google
Author: United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Antitrust, Competition Policy, and Consumer Rights
Publisher:
Published: 2011
Total Pages: 300
ISBN-13:
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Google Rules
Author: Dr. Joanne Elizabeth Gray
Publisher: Oxford University Press
Published: 2020-01-23
Total Pages: 256
ISBN-13: 0190072083
DOWNLOAD EBOOKBlockbuster lawsuits, artificial intelligence, backroom deals, millions in lobbying dollars and grand Silicon Valley idealism - the story of Google and copyright law is action-packed. By tracing Google's legal, commercial and political negotiations over copyright, Google Rules explains how Google became one of the most influential actors in the history of digital copyright. Today, Google reigns over a technological and economic order that features empowered private companies and rapidly changing technological conditions, and how to protect the public interest in this environment is one of the most pressing policy questions of our time. In Google Rules, Joanne E. Gray provides pragmatic strategies for taking up this challenge. Google Rules is a book that will appeal to anyone interested in understanding Google's accumulation of power, the recent history of digital copyright, or the future of our digital lives under the influence of an extremely powerful and motivated technology company.
A Deep Dive into Understanding How Google Works
Author: Adid Khan
Publisher: Adid Khan
Published: 2024-04-24
Total Pages: 140
ISBN-13:
DOWNLOAD EBOOKWelcome to the exploration of 'How Google Works.' This ebook delves into the intricate workings of one of the most influential tech companies of our time, unraveling the layers of Google's success and its profound impact on various aspects of our lives. From the foundation of Google to its avant-garde initiatives in artificial intelligence, sustainability, and beyond, each chapter unveils a different facet of Google's diverse portfolio. Join us on this journey as we navigate through the history, innovation, and future prospects of a company that has redefined the digital landscape. In a world where Google is an omnipresent force, understanding 'How Google Works' becomes imperative. This ebook serves as a comprehensive guide to decipher the inner workings of Google, from its humble beginnings to its global dominance. Through a series of chapters, we peel back the curtain on Google's algorithms, culture, impact on society and the environment, ethical dilemmas, and groundbreaking initiatives. Whether you're a tech enthusiast, a business professional, or simply curious about the tech giant that shapes our online experiences, this book offers a deep dive into the ethos and evolution of Google.
The Price We Pay for Google
Author: Peter Olsthoorn
Publisher: Eburon Uitgeverij B.V.
Published: 2015-10-23
Total Pages: 63
ISBN-13: 9059725824
DOWNLOAD EBOOKThe growth of Google as a gate to information and entertainment is as dizzying as it is fascinating. 'I can't imagine a life without Google', is an often heard saying. There is a blind trust at its ground, but are we aware of Google's selection processes and what it does with the information on our behavior on the internet? The search results are getting more and more personal and the so-called 'free' services are paid for by the information on our surf behavior. We have become both the producer of and a product to Google. It even intends to become our personal advisor. Where will this lead us? This book will analyze the advantages and risks of the growing power of this corporation. It is not an accusation, but a critical analysis on basis of facts. Peter Olsthoorn (1960) studied history before he became a successful journalist at various newspapers and magazines in the Netherlands, Germany and the US. He has been one of the first European journalists publishing daily online articles since '95. Moreover, Olsthoorn is currently the Chairman of the Internet Section at the Dutch Association for Journalists, and a member of the Netherlands Press Council. This ebook contains exclusive interviews with Google Privacy Director Alma Whitten and Danny Sullivan, founder of Search Engine Land. It also contains practical instructions on how to combat data collection about your personal life.
Author: Virginia Scott
Publisher: Bloomsbury Publishing USA
Published: 2008-10-30
Total Pages: 166
ISBN-13: 0313351287
DOWNLOAD EBOOKIt's the American dream—start a company, make a fortune, and retire early. But to become multimillionaires in their twenties, as Google founders Larry Page and Sergey Brin did, boggles the mind. All they did, after all, is come up with a better way to search for things on the Internet, right? Only in part. No company achieves a market value in the range of $172 billion (in early 2008) based on a single good idea. This new entry in the Corporations That Changed the World series shows how Google exploited the rage for click through ads, instant news, mapping and satellite imagery, email, and more to create a high-tech behemoth that has done nothing less than change the way we work and live. Chapters in the book: • Explain the importance of the company and the essential disruptions it introduced that changed business forever. -Detail Google's origins and brief history • Present biographies of the founders and the historical context in which they launched the company. -Explain Google's strategies and innovations • Show how Google's treatment of employees—food for free, concierge services, laundry facilities, and more—set the bar high for any company eager to attract the best and brightest • Assess Google's impact on society, technology, processes, methods, etc. (Huge, considering that the company's name has become a verb in the English language!) • Show how Google beat Yahoo and other companies working hard to create a roadmap of the Internet. -Detail financial results over the years • Predict Google's future prospects and successes. In addition, author Virginia Scott offers special features that include a look at the colorful people associated with Google, interesting trivia, ethical issues and controversies, a focus on products, what its detractors have to say, and a look at where the company is headed. Google—a company that changed, and is changing, the world.
Google and the Culture of Search
Author: Ken Hillis
Publisher: Routledge
Published: 2013
Total Pages: 258
ISBN-13: 0415883008
DOWNLOAD EBOOK"Google and the Culture of Search examines the role of search technologies in shaping the contemporary digital and informational landscape. Ken Hillis and Michael Petit shed light on a culture of search in which our increasing reliance on search engines like Google, Yahoo! and Bing influences the way we navigate Web content--and how we think about ourselves and the world around us, online and off. Even as it becomes the number one internet activity, the very ubiquity of search technology naturalizes it as utilitarian and transparent--an assumption that Hillis and Petit explode in this innovative study. Commercial search engines supply an infrastructure that impacts the way we locate, prioritize, classify, and archive information on the Web, and as these search functionalities continue to make their way into our lives through mobile, GPS-based platforms and personalized results, distinctions between the virtual and the real collapse. Google--a multibillion-dollar global corporation--holds the balance of power among search providers, and the biases and individuating tendencies of its search algorithm undeniably shape our collective experience of the internet and our assumptions about the location and value of information. Google and the Culture of Search explores what is at stake for an increasingly networked culture in which search technology is a site of knowledge and power. This comprehensive study of search technology's broader implications for knowledge production and social relations is an indispensable resource for students and scholars of Internet and new media studies, the digital humanities, and information technology. "-- Provided by publisher.
Planet Google
Author: Randall Stross
Publisher: Simon and Schuster
Published: 2008-09-23
Total Pages: 290
ISBN-13: 1416580476
DOWNLOAD EBOOKBased on unprecedented access he received to the highly secretive "Googleplex," acclaimed New York Times columnist Randall Stross takes readers deep inside Google, the most important, most innovative, and most ambitious company of the Internet Age. His revelations demystify the strategy behind the company's recent flurry of bold moves, all driven by the pursuit of a business plan unlike any other: to become the indispensable gatekeeper of all the world's information, the one-stop destination for all our information needs. Will Google succeed? And what are the implications of a single company commanding so much information and knowing so much about us? As ambitious as Google's goal is, with 68 percent of all Web searches (and growing), profits that are the envy of the business world, and a surplus of talent, the company is, Stross shows, well along the way to fulfilling its ambition, becoming as dominant a force on the Web as Microsoft became on the PC. Google isn't just a superior search service anymore. In recent years it has launched a dizzying array of new services and advanced into whole new businesses, from the introductions of its controversial Book Search and the irresistible Google Earth, to bidding for a slice of the wireless-phone spectrum and nonchalantly purchasing YouTube for $1.65 billion. Google has also taken direct aim at Microsoft's core business, offering free e-mail and software from word processing to spreadsheets and calendars, pushing a transformative -- and highly disruptive -- concept known as "cloud computing." According to this plan, users will increasingly store all of their data on Google's massive servers -- a network of a million computers that amounts to the world's largest supercomputer, with unlimited capacity to house all the information Google seeks. The more offerings Google adds, and the more ubiquitous a presence it becomes, the more dependent its users become on its services and the more information they contribute to its uniquely comprehensive collection of data. Will Google stay true to its famous "Don't Be Evil" mantra, using its power in its customers' best interests? Stross's access to those who have spearheaded so many of Google's new initiatives, his penetrating research into the company's strategy, and his gift for lively storytelling produce an entertaining, deeply informed, and provocative examination of the company's audacious vision for the future and the consequences not only for the business world, but for our culture at large.
Google and the Law
Author: Aurelio Lopez-Tarruella
Publisher: Springer Science & Business Media
Published: 2012-02-23
Total Pages: 404
ISBN-13: 9067048453
DOWNLOAD EBOOKGoogle’s has proved to be one of the most successful business models in today’s knowledge economy. Its services and applications have become part of our day-to-day life. However, Google has repeatedly been accused of acting outside the law in the development of services such as Adwords, Googlebooks or YouTube. One of the main purposes of this book is to assess whether those accusations are well-founded. But more important than that, this book provides a deeper reflection: are current legal systems adapted to business models such as that of Google or are they conceived for an industrial economy? Do the various lawsuits involving Google show an evolution of the existing legal framework that might favour the flourishing of other knowledge-economy businesses? Or do they simply reflect that Google has gone too far? What lessons can other knowledge-based businesses learn from all the disputes in which Google has been or is involved? This book is valuable reading for legal practitioners and academics in the field of information technologies and intellectual property law, economists interested in knowledge-economy business models and sociologists interested in internet and social networks. Dr. Aurelio Lopez-Tarruella is Senior Lecturer in Private International Law at the University of Alicante, Spain.
The Ultimate Guide to Building a Google Cloud Foundation
Author: Patrick Haggerty
Publisher: Packt Publishing Ltd
Published: 2022-08-26
Total Pages: 284
ISBN-13: 1803231998
DOWNLOAD EBOOKFollow Google's own ten-step plan to construct a secure, reliable, and extensible foundation for all your Google Cloud base infrastructural needs Key FeaturesBuild your foundation in Google Cloud with this clearly laid out, step-by-step guideGet expert advice from one of Google's top trainersLearn to build flexibility and security into your Google Cloud presence from the ground upBook Description From data ingestion and storage, through data processing and data analytics, to application hosting and even machine learning, whatever your IT infrastructural need, there's a good chance that Google Cloud has a service that can help. But instant, self-serve access to a virtually limitless pool of IT resources has its drawbacks. More and more organizations are running into cost overruns, security problems, and simple "why is this not working?" headaches. This book has been written by one of Google's top trainers as a tutorial on how to create your infrastructural foundation in Google Cloud the right way. By following Google's ten-step checklist and Google's security blueprint, you will learn how to set up your initial identity provider and create an organization. Further on, you will configure your users and groups, enable administrative access, and set up billing. Next, you will create a resource hierarchy, configure and control access, and enable a cloud network. Later chapters will guide you through configuring monitoring and logging, adding additional security measures, and enabling a support plan with Google. By the end of this book, you will have an understanding of what it takes to leverage Terraform for properly building a Google Cloud foundational layer that engenders security, flexibility, and extensibility from the ground up. What you will learnCreate an organizational resource hierarchy in Google CloudConfigure user access, permissions, and key Google Cloud Platform (GCP) security groupsConstruct well thought out, scalable, and secure virtual networksStay informed about the latest logging and monitoring best practicesLeverage Terraform infrastructure as code automation to eliminate toilLimit access with IAM policy bindings and organizational policiesImplement Google's secure foundation blueprintWho this book is for This book is for anyone looking to implement a secure foundational layer in Google Cloud, including cloud engineers, DevOps engineers, cloud security practitioners, developers, infrastructural management personnel, and other technical leads. A basic understanding of what the cloud is and how it works, as well as a strong desire to build out Google Cloud infrastructure the right way will help you make the most of this book. Knowledge of working in the terminal window from the command line will be beneficial.
Mastering Google Cloud Platform
Author: Cybellium Ltd
Publisher: Cybellium Ltd
Published: 2023-09-06
Total Pages: 193
ISBN-13:
DOWNLOAD EBOOKCybellium Ltd is dedicated to empowering individuals and organizations with the knowledge and skills they need to navigate the ever-evolving computer science landscape securely and learn only the latest information available on any subject in the category of computer science including: - Information Technology (IT) - Cyber Security - Information Security - Big Data - Artificial Intelligence (AI) - Engineering - Robotics - Standards and compliance Our mission is to be at the forefront of computer science education, offering a wide and comprehensive range of resources, including books, courses, classes and training programs, tailored to meet the diverse needs of any subject in computer science. Visit https://www.cybellium.com for more books.
