Behind Google's deceptively simple interface is immense power for both market and competitive research—if you know how to use it well. Sure, basic searches are easy, but complex searches require specialized skills. This concise book takes you through the full range of Google's powerful search-refinement features, so you can quickly find the specific information you need. Learn techniques ranging from simple Boolean logic to URL parameters and other advanced tools, and see how they're applied to real-world market research examples. Incorporate advanced search operators such as filetype:, intitle:, daterange:, and others into your queries Use Google filtering tools, including Search Within Results, Similar Pages, and SafeSearch, among others Explore the breadth of Google through auxiliary search services like Google News, Google Books, Google Blog Search, and Google Scholar Acquire advanced Google skills that result in more effective search engine optimization (SEO)
Learn advanced techniques for maximizing the Google search engine and extract the best content from Google without having to learn complicated code. Go under the hood and learn a wide range of advanced web search techniques through practical examples. This is an ideal resource for students, librarians, journalists, researchers, businesspeople, lawyers, investigators, and anyone interested in conducting an in-depth search.
Perfect for new and experienced users, this no-fluff guide to Google Nexus 7 and 9 tablets is packed with details and tips on apps, services, settings, and documents. You'll also find step-by-step instructions for dictating, networking, sharing, troubleshooting, going online, and using Google Now. New and updated features covered include adaptive brightness, always-on "OK Google" detection, app-specific notification blocking, Battery Saver, battery-life prediction, Bluetooth Low Energy, Chromecast screen mirroring, device sharing, double-tap to wake, flashlight, guest users, lock-screen notifications, material design, non-Gmail email accounts, the Overview screen, priority interruptions (do-not-disturb mode), Quick Settings, screen pinning, Settings search, Smart Lock, Tap & Go, vibration, and the redesigned versions of Calendar, Camera, Contacts, Gmail, Hangouts, Maps, Photos, and Settings. - Covers Android 5 Lollipop. - Covers all Nexus 7 and Nexus 9 tablets, as well as other pure Android devices, including Nexus 10 and Google Play Edition tablets. - Master the Home screen, Lock screen, and multitouch gestures. - Secure your data from thieves, snoops, and rogue apps. - Locate a lost or stolen Nexus remotely. - Work with onscreen or wireless keyboards. - Get instant search results for documents, pictures, music, mail, apps, contacts, settings, and more. - Summon Google Now to get personalized information when you need it. - Ask Google Search to find nearby businesses, set alarms, search the web, and more. - Dictate anywhere that you can type. - Squeeze out every minute of battery life. - Connect to wireless networks with a few taps. - Set up cellular, Bluetooth, and VPN connections. - Mirror your tablet's screen to your TV. - Back up your data to the cloud. - Transfer files to and from your Windows PC or Apple Mac computer. - Sync your documents, mail, contacts, appointments, reminders, notes, and messages wirelessly across your computers and mobile devices. - See all your notifications in one place. - Stop some or all notifications indefinitely or for a fixed duration. - Browse the web with Chrome. - Watch and subscribe to videos on the YouTube app. - Send, receive, and manage all your email with the Gmail app. - Make free phone calls or chat with friends on Hangouts. - Post to Twitter or Facebook right from the app you're using. - Manage your day-to-day life with Contacts, Calendar, Keep, and Clock. - Find your way with Maps. - Download apps, games, and updates from the Google Play store. - Connect to Google's online multiplayer social gaming network. - Play or cast music, movies, TV shows, and other media downloaded from the Google Play store. - Capture, edit, and share photos and videos with Camera and Photos. - Care for your Nexus and troubleshoot problems. - Plenty of tips, tricks, and timesavers. - Fully cross-referenced, linked, and searchable. Contents 1. Getting Started with Your Nexus 2. Touring Your Nexus 3. Securing Your Nexus 4. Typing & Editing 5. Wireless & Network Connections 6. Managing Your Accounts & Data 7. Connecting to Computers 8. Getting Notifications 9. Google Now 10. Google Search 11. Browsing the Web with Chrome 12. Watching YouTube Videos 13. Email, Messaging & Keeping in Touch 14. Organizing Your Life 15. Shopping for Apps, Games & Media 16. Maps & Navigation 17. Shooting, Viewing & Managing Photos 18. Nexus Care & Troubleshooting
“Magisterial…Draws an elegant and illuminating parallel between the late-19th-century electrification of America and today’s computing world.” —Salon Hailed as “the most influential book so far on the cloud computing movement” (Christian Science Monitor), The Big Switch makes a simple and profound statement: Computing is turning into a utility, and the effects of this transition will ultimately change society as completely as the advent of cheap electricity did. In a new chapter for this edition that brings the story up-to-date, Nicholas Carr revisits the dramatic new world being conjured from the circuits of the “World Wide Computer.”
Step-by-step instructions with callouts to Google Chromebook photos that show you exactly what to do Help when you run into Chromebook problems or limitations Tips and Notes to help you get the most from your Chromebook Full-color, step-by-step tasks walk you through doing exactly what you want with your Chromebook. Learn how to Set up and configure your new Chromebook Personalize your Chromebook’s desktop and other settings Use your Chromebook with the touchpad, keyboard, or touchscreen Browse and search the Web with the Google Chrome browser Manage your files wherever they’re stored: on your Chromebook, on an external drive, or in the cloud Find great new Chrome and Android apps in the Google Play Store Strengthen privacy with Incognito Mode and Google’s privacy settings Watch streaming TV shows and movies with Netflix, Hulu, and Amazon Prime Video Listen to streaming music with Pandora, Spotify, and Google Play Music View and fix photos with Google Photos Print from anywhere with Google Cloud Print Send, receive, read, and manage email through Google Gmail Get productive with Google Docs, Sheets, and Slides Use your Google Chromebook for education Optimize Chromebook performance and battery life Troubleshoot and recover from problems
A FINANCIAL TIMES BOOK OF THE MONTH FROM THE WALL STREET JOURNAL: "Nothing Mr. Gilder says or writes is ever delivered at anything less than the fullest philosophical decibel... Mr. Gilder sounds less like a tech guru than a poet, and his words tumble out in a romantic cascade." “Google’s algorithms assume the world’s future is nothing more than the next moment in a random process. George Gilder shows how deep this assumption goes, what motivates people to make it, and why it’s wrong: the future depends on human action.” — Peter Thiel, founder of PayPal and Palantir Technologies and author of Zero to One: Notes on Startups, or How to Build the Future The Age of Google, built on big data and machine intelligence, has been an awesome era. But it’s coming to an end. In Life after Google, George Gilder—the peerless visionary of technology and culture—explains why Silicon Valley is suffering a nervous breakdown and what to expect as the post-Google age dawns. Google’s astonishing ability to “search and sort” attracts the entire world to its search engine and countless other goodies—videos, maps, email, calendars….And everything it offers is free, or so it seems. Instead of paying directly, users submit to advertising. The system of “aggregate and advertise” works—for a while—if you control an empire of data centers, but a market without prices strangles entrepreneurship and turns the Internet into a wasteland of ads. The crisis is not just economic. Even as advances in artificial intelligence induce delusions of omnipotence and transcendence, Silicon Valley has pretty much given up on security. The Internet firewalls supposedly protecting all those passwords and personal information have proved hopelessly permeable. The crisis cannot be solved within the current computer and network architecture. The future lies with the “cryptocosm”—the new architecture of the blockchain and its derivatives. Enabling cryptocurrencies such as bitcoin and ether, NEO and Hashgraph, it will provide the Internet a secure global payments system, ending the aggregate-and-advertise Age of Google. Silicon Valley, long dominated by a few giants, faces a “great unbundling,” which will disperse computer power and commerce and transform the economy and the Internet. Life after Google is almost here. For fans of "Wealth and Poverty," "Knowledge and Power," and "The Scandal of Money."
Based on unprecedented access he received to the highly secretive "Googleplex," acclaimed New York Times columnist Randall Stross takes readers deep inside Google, the most important, most innovative, and most ambitious company of the Internet Age. His revelations demystify the strategy behind the company's recent flurry of bold moves, all driven by the pursuit of a business plan unlike any other: to become the indispensable gatekeeper of all the world's information, the one-stop destination for all our information needs. Will Google succeed? And what are the implications of a single company commanding so much information and knowing so much about us? As ambitious as Google's goal is, with 68 percent of all Web searches (and growing), profits that are the envy of the business world, and a surplus of talent, the company is, Stross shows, well along the way to fulfilling its ambition, becoming as dominant a force on the Web as Microsoft became on the PC. Google isn't just a superior search service anymore. In recent years it has launched a dizzying array of new services and advanced into whole new businesses, from the introductions of its controversial Book Search and the irresistible Google Earth, to bidding for a slice of the wireless-phone spectrum and nonchalantly purchasing YouTube for $1.65 billion. Google has also taken direct aim at Microsoft's core business, offering free e-mail and software from word processing to spreadsheets and calendars, pushing a transformative -- and highly disruptive -- concept known as "cloud computing." According to this plan, users will increasingly store all of their data on Google's massive servers -- a network of a million computers that amounts to the world's largest supercomputer, with unlimited capacity to house all the information Google seeks. The more offerings Google adds, and the more ubiquitous a presence it becomes, the more dependent its users become on its services and the more information they contribute to its uniquely comprehensive collection of data. Will Google stay true to its famous "Don't Be Evil" mantra, using its power in its customers' best interests? Stross's access to those who have spearheaded so many of Google's new initiatives, his penetrating research into the company's strategy, and his gift for lively storytelling produce an entertaining, deeply informed, and provocative examination of the company's audacious vision for the future and the consequences not only for the business world, but for our culture at large.
A nontechnical manual for groundbreaking technology The Complete Idiot's Guide® to Google Chrome OS presents readers with a clear overview of Google's free operating system—targeting users of netbook computers and allowing them to work primarily on the web—including how to send email, work with pictures, save and manage files, use common office applications as well as more specialized programs, and deal with problems. • Available day-and-date with the software • Chrome OS will be free, making it very competitive with Windows 7 • Google boasts that Chrome OS will start up and get the user onto the web in a few seconds, without having to contend with viruses, malware, and security updates
Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com
Building Your Next Big Thing with Google Cloud Platform shows you how to take advantage of the Google Cloud Platform technologies to build all kinds of cloud-hosted software and services for both public and private consumption. Whether you need a simple virtual server to run your legacy application or you need to architect a sophisticated high-traffic web application, Cloud Platform provides all the tools and products required to create innovative applications and a robust infrastructure to manage them. Google is known for the scalability, reliability, and efficiency of its various online products, from Google Search to Gmail. And, the results are impressive. Google Search, for example, returns results literally within fractions of second. How is this possible? Google custom-builds both hardware and software, including servers, switches, networks, data centers, the operating system’s stack, application frameworks, applications, and APIs. Have you ever imagined what you could build if you were able to tap the same infrastructure that Google uses to create and manage its products? Now you can! Building Your Next Big Thing with Google Cloud Platform shows you how to take advantage of the Google Cloud Platform technologies to build all kinds of cloud-hosted software and services for both public and private consumption. Whether you need a simple virtual server to run your legacy application or you need to architect a sophisticated high-traffic web application, Cloud Platform provides all the tools and products required to create innovative applications and a robust infrastructure to manage them. Using this book as your compass, you can navigate your way through the Google Cloud Platform and turn your ideas into reality. The authors, both Google Developer Experts in Google Cloud Platform, systematically introduce various Cloud Platform products one at a time and discuss their strengths and scenarios where they are a suitable fit. But rather than a manual-like "tell all" approach, the emphasis is on how to Get Things Done so that you get up to speed with Google Cloud Platform as quickly as possible. You will learn how to use the following technologies, among others: Google Compute Engine Google App Engine Google Container Engine Google App Engine Managed VMs Google Cloud SQL Google Cloud Storage Google Cloud Datastore Google BigQuery Google Cloud Dataflow Google Cloud DNS Google Cloud Pub/Sub Google Cloud Endpoints Google Cloud Deployment Manager Author on Google Cloud Platform Google APIs and Translate API Using real-world examples, the authors first walk you through the basics of cloud computing, cloud terminologies and public cloud services. Then they dive right into Google Cloud Platform and how you can use it to tackle your challenges, build new products, analyze big data, and much more. Whether you’re an independent developer, startup, or Fortune 500 company, you have never had easier to access to world-class production, product development, and infrastructure tools. Google Cloud Platform is your ticket to leveraging your skills and knowledge into making reliable, scalable, and efficient products—just like how Google builds its own products.
