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Author: Srinivas R Melkote
Publisher: SAGE
Published: 2001-12-17
Total Pages: 428
ISBN-13: 9780761994763
DOWNLOAD EBOOKThis completely revised edition builds on the framework provided by the earlier text. It traces the history of development communication, presents and critiques diverse approaches and their proponents, and provides ideas and models for development communication in the new century.
Author: Paolo Mefalopulos
Publisher: World Bank Publications
Published: 2008-06-16
Total Pages: 266
ISBN-13: 0821375237
DOWNLOAD EBOOKThe 'Development Communication Sourcebook' highlights how the scope and application of communication in the development context are broadening to include a more dialogic approach. This approach facilitates assessment of risks and opportunities, prevents problems and conflicts, and enhances the results and sustainability of projects when implemented at the very beginning of an initiative. The book presents basic concepts and explains key challenges faced in daily practice. Each of the four modules is self-contained, with examples, toolboxes, and more.
Author: Melkote, Srinivas R.
Publisher: Edward Elgar Publishing
Published: 2021-08-27
Total Pages: 416
ISBN-13: 1789906350
DOWNLOAD EBOOKThis incisive Handbook critically examines the role and place of media and communication in development and social change, reflecting a vision for change anchored in values of social justice. Outlining the genealogy and history of the field, it then investigates the possible new directions and objectives in the area. Key conclusions include an enhanced role for development communication in participatory development, active agency of stakeholders of development programs, and the operationalization of social justice in development.
Author: Florencia Enghel
Publisher: Routledge
Published: 2018-05-23
Total Pages: 251
ISBN-13: 1351336908
DOWNLOAD EBOOKInternational development stakeholders harness communication with two broad purposes: to do good, via communication for development and media assistance, and to communicate do-gooding, via public relations and information. This book unpacks various ways in which different efforts to do good are combined with attempts to look good, be it in the eyes of donor constituencies at large, or among more specific audiences, such as journalists or intra-agency decision-makers. Development communication studies have tended to focus primarily on interventions aimed at doing good among recipients, at the expense of examining the extent to which promotion and reputation management are elements of those practices. This book establishes the importance of interrogating the tensions generated by overlapping uses of communication to do good and to look good within international development cooperation. The book is a critical text for students and scholars in the areas of development communication and international development and will also appeal to practitioners working in international aid who are directly affected by the challenges of communicating for and about development.
Author: Thomas L. McPhail
Publisher: John Wiley & Sons
Published: 2009-03-30
Total Pages: 256
ISBN-13: 9781444310733
DOWNLOAD EBOOKIn Development Communication, top media scholars explore thedetails of communication in areas where modernization has failed todeliver change. Offers a complete introduction to the history of developmentcommunication - the process of systematically intervening witheither media or education in order to promote positive socialchange Discusses the major approaches and theories in developmentcommunication, including educational issues of training, literacy,schooling, and use of media from print and radio to video and theinternet Explores the role of NGOs, the CNN Effect, and the power ofgrass-roots movements and 'bottom-up' approaches that challenge thestatus quo in global media
Author: William E. Arnold
Publisher:
Published: 1996
Total Pages: 212
ISBN-13:
DOWNLOAD EBOOKAuthor: Guy Bessette
Publisher: IDRC
Published: 2004
Total Pages: 167
ISBN-13: 1552500667
DOWNLOAD EBOOKProvides advice to researchers, community members, and development practitioners on how to improve their ability to effectively reach policy makers and promote change. Covers their roles as a communication actors, how to plan a participatory development communication strategy, and the use of communication tools.
Author: Karin Gwinn Wilkins
Publisher: John Wiley & Sons
Published: 2014-01-22
Total Pages: 654
ISBN-13: 1118505360
DOWNLOAD EBOOKThis valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change. A stand-out reference on a vital topic of primary international concern, with a rising profile in communications and media research programs Multinational editorial team and global contributors Covers the history of the field as well as integrating and reconceptualising its diverse perspectives and approaches Provides a fully formed framework of understanding and identifies likely future developments Features a wealth of insights into the critical role of digital media in development communication and social change
Author: Wendy Quarry
Publisher: Zed Books Ltd.
Published: 2013-07-04
Total Pages: 133
ISBN-13: 1848136307
DOWNLOAD EBOOKThis lively book argues that in the development process, communication is everything. The authors, world experts in this field as teachers, practitioners and theorists, argue that Communication for Development is a creative and innovative way of thinking that can permeate the overall approach to any development initiative. They illustrate their argument with vivid case studies and tools for the reader, drawing on the stories of individual project leaders who have championed development for communication, and using a range of situations to show the different possibilities in various contexts. Free from jargon, and keeping a close look at how development is actually being implemented at ground level, this book is an important contribution to development studies not just for students but also for development practitioners and policy makers.
Author: June Lennie
Publisher: Routledge
Published: 2013-02-11
Total Pages: 210
ISBN-13: 1136155147
DOWNLOAD EBOOKEvaluating Communication for Development presents a comprehensive framework for evaluating communication for development (C4D). This framework combines the latest thinking from a number of fields in new ways. It critiques dominant instrumental, accountability-based approaches to development and evaluation and offers an alternative holistic, participatory, mixed methods approach based on systems and complexity thinking and other key concepts. It maintains a focus on power, gender and other differences and social norms. The authors have designed the framework as a way to focus on achieving sustainable social change and to continually improve and develop C4D initiatives. The benefits and rigour of this approach are supported by examples and case studies from a number of action research and evaluation capacity development projects undertaken by the authors over the past fifteen years. Building on current arguments within the fields of C4D and development, the authors reinforce the case for effective communication being a central and vital component of participatory forms of development, something that needs to be appreciated by decision makers. They also consider ways of increasing the effectiveness of evaluation capacity development from grassroots to management level in the development context, an issue of growing importance to improving the quality, effectiveness and utilisation of monitoring and evaluation studies in this field. The book includes a critical review of the key approaches, methodologies and methods that are considered effective for planning evaluation, assessing the outcomes of C4D, and engaging in continuous learning. This rigorous book is of immense theoretical and practical value to students, scholars, and professionals researching or working in development, communication and media, applied anthropology, and evaluation and program planning.
