Mobile devices are now in the hands of nearly half of the world's population. However, 80% of mobile marketing either doesn't work and has a high abandon rate, or doesn't fit into a brand's overall strategy. Aimed at businesses of all sizes, this practical guide shows owners and marketers how to develop a campaign that gets results.
This blend of anecdote and scientific analysis is an absorbing study of our innate musical abilities, for both the adult beginner and the serious listener. Anyone who is either a professional or an amateur musician should find instruction and support in this book.
The classic Beginner Book is now available with delightful audio narration. A madcap band of dancing, prancing monkeys explain hands, fingers, and thumbs to beginning readers. Bright and Early Books are perfect for beginning beginner readers! Launched by Dr. Seuss in 1968 with The Foot Book, Bright and Early Books use fewer and easier words than Beginner Books. Readers just starting to recognize words and sound out letters will love these short books with colorful illustrations. This ebook includes Read & Listen audio narration.
Safe, simple, fully illustrated VCR service and repair tips for absolute novices--with time-saving VCR programming hints for people on the go. Ninety percent of all VCR problems can be prevented with regular cleaning and other routine maintenance--simple techniques that anyone can perform with Williams' common-sense guidance. Even if readers end up taking their VCRs in for service, they can avoid being overcharged for unnecessary repairs. 200 illustrations.
A Playful Path, the new book by games guru and fun theorist Bernard De Koven, serves as a collection of ideas and tools to help us bring our playfulness back into the open. When we find ourselves forgetting the life of the game or the game of life, the joy of form or the content, the play of brain or mind, body or spirit, this book can help us return to that which our soul is heir.
An essential look at the love language of texts, helping you decipher the personalities of online daters, the subtle signals from your romantic partner, and the red flags hiding in plain sight. "Don't even think of swiping right again until you read this book.” (Christie Tate, author of Group) When it comes to modern relationships, our thumbs do the talking. We swipe right into a stranger's life, flirt inside text bubbles, spill our hearts onto the screen, use emojis to convey desire, frustration, rage. Where once we pored over love letters, now we obsess over response times, or wonder why the three-dot ellipsis came . . . and went. Nobody knows this better than Dr. Mimi Winsberg. A Harvard- and Stanford-trained psychiatrist, she cofounded a behavioral health startup while serving as resident psychiatrist at Facebook. Her work frequently finds her at the intersection of Big Data and Big Dating. Like all of us, Winsberg has been handed a smartphone accompanied by the urgent plea: "What does this mean?" Unlike all of us, she knows the answer. She is a text whisperer. Speaking in Thumbs is a lively and indispensable guide to interpreting our most important medium of communication. Drawing from of-the-moment research and a treasure trove of real-life online dating chats, including her own, Winsberg helps you see past the surface and into the heart of the matter. What are the hallmarks of healthy attachment? How do we recognize deception? How can we draw out that important-but-sensitive piece of information--Do you want kids? Do you use drugs? Are you seeing someone else?--without sending a potential partner heading for the hills? Insightful, timely, and impossible to put down, Speaking in Thumbs is an irresistible guide to the language of love. With wit and compassion, Winsberg empowers you to find and maintain real connection by reading between the lines.