Population-Based Survey Experiments
Population-Based Survey Experiments

Author: Diana C. Mutz

Publisher: Princeton University Press

Published: 2011-07-05

Total Pages: 194

ISBN-13: 1400840481

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Population-based survey experiments have become an invaluable tool for social scientists struggling to generalize laboratory-based results, and for survey researchers besieged by uncertainties about causality. Thanks to technological advances in recent years, experiments can now be administered to random samples of the population to which a theory applies. Yet until now, there was no self-contained resource for social scientists seeking a concise and accessible overview of this methodology, its strengths and weaknesses, and the unique challenges it poses for implementation and analysis. Drawing on examples from across the social sciences, this book covers everything you need to know to plan, implement, and analyze the results of population-based survey experiments. But it is more than just a "how to" manual. This lively book challenges conventional wisdom about internal and external validity, showing why strong causal claims need not come at the expense of external validity, and how it is now possible to execute experiments remotely using large-scale population samples. Designed for social scientists across the disciplines, Population-Based Survey Experiments provides the first complete introduction to this methodology. Offers the most comprehensive treatment of the subject Features a wealth of examples and practical advice Reexamines issues of internal and external validity Can be used in conjunction with downloadable data from ExperimentCentral.org for design and analysis exercises in the classroom

Hard-to-Survey Populations
Hard-to-Survey Populations

Author: Roger Tourangeau

Publisher: Cambridge University Press

Published: 2014-08-28

Total Pages: 675

ISBN-13: 1107031354

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Examines the different populations and settings that can make surveys hard to conduct and discusses methods to meet these challenges.

Asking Questions
Asking Questions

Author: Norman M. Bradburn

Publisher: John Wiley & Sons

Published: 2015-08-07

Total Pages: 448

ISBN-13: 1119214769

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Since it was first published more than twenty-five years ago, Asking Questions has become a classic guide for designing questionnaires3⁄4the most widely used method for collecting information about people?s attitudes and behavior. An essential tool for market researchers advertisers, pollsters, and social scientists, this thoroughly updated and definitive work combines time-proven techniques with the most current research, findings, and methods. The book presents a cognitive approach to questionnaire design and includes timely information on the Internet and electronic resources. Comprehensive and concise, Asking Questions can be used to design questionnaires for any subject area, whether administered by telephone, online, mail, in groups, or face-to-face. The book describes the design process from start to finish and is filled with illustrative examples from actual surveys.

Demography
Demography

Author: Jennifer Hickes Lundquist

Publisher: Waveland Press

Published: 2014-12-29

Total Pages: 496

ISBN-13: 1478628146

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The population processes in which we all participate are compared, contrasted, and synthesized into understandable trends in the latest edition of this widely acclaimed text. The authors’ cogent analysis encompasses demographic milestones like surpassing the seven billion population mark and becoming a majority urban population for the first time in human history, as well as the repercussions of a global financial crisis and the implications of two important ongoing trends: aging and fertility decline. New data, examples, and discussions of emerging demographic issues are incorporated throughout the value-priced Fourth Edition, along with graphics that highlight trends and facilitate comparisons among world regions. This pedagogically rich volume also includes propositions for debate and end-of-chapter exercises that allow readers to become comfortable with the quantitative tools that demographers use to measure and describe populations. Moreover, users will learn about some of the people behind the research that informs this text in a new feature called Careers in Demography.

The Methods and Materials of Demography
The Methods and Materials of Demography

Author: Henry S. Shryock

Publisher: Academic Press

Published: 2013-10-22

Total Pages: 588

ISBN-13: 1483289109

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Like the original two-volume work, this work attempts to present a systematic and comprehensive exposition, with illustrations, of the methods used by technicians and research workers in dealing with demographic data. The book is concerned with how data on population are gathered, classified, and treated to produce tabulations and various summarizing measures that reveal the significant aspects of the composition and dynamics of populations. It sets forth the sources, limitations, underlying definitions, and bases of classification, as well as the techniques and methods that have been developed for summarizing and analyzing the data.

Encyclopedia of Survey Research Methods
Encyclopedia of Survey Research Methods

Author: Paul J. Lavrakas

Publisher: SAGE Publications

Published: 2008-09-12

Total Pages: 1073

ISBN-13: 150631788X

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To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.