Discover the legendary story of Nike, where innovation and a signature swoosh took the world by storm. In this illustrated guide, style writer Josh Sims explores the rise of the world's biggest sportswear company from its humble beginnings in Oregon to global fashion monolith. Featuring all of Nike's most iconic designs, highlighting their industry-defining innovations and pop-culture influence, A Pocket Guide to Nike is an essential read for all style seekers and sneakerheads.
Discover the legendary story of Adidas, where three signature stripes took the globe by storm. In this compact guide, style writer Josh Sims delves into the incredible journey of one of the most iconic brands in the world today. From a small town in Germany to a symbol of quality, performance and cutting-edge design, Adidas' rise is nothing short of extraordinary. Featuring all their most iconic innovations, highlighting their revolutionary technology and cultural impact, A Pocket Guide to Adidas is an essential read for all style seekers and sneakerheads.
Here is the essential companion to the latest iPod digital music players and iTunes 9. iPod users want to start using their devices as soon as they get their hands on them, and this guide shows them how. This book covers three models: iPod nano, iPod classic, and iPod shuffle and shows you how to: Import songs into iTunes, assemble playlists on your own or using the iTunes Genius, and burn CDs. Find music, movies, HD TV shows, videos, games, and audiobooks in the iTunes Store and see recommendations, discover new artists, and send gift certificates. Use your iPod to keep contacts, view events, and store files. Make your iPod even more useful (and awe your friends) with fascinating tips and tricks. Fix common problems and learn what to do in you can't fix them yourself.
Guide to the life and travels of the Apostle Paul from both theological and numismatic perspectives. Traces his various missionary tours and the coins he would have encountered on his travels. Includes colour and black-and-white photos, maps, bibliography and index. Authors are numismatists specialising in coins relating to the early history of Christianity. Lewis has an honours degree in Divinity from the University of London and is a medical practitioner on the Gold Coast, Queensland. Bolden's expertise is in the area of coin restoration and identification. Both are members of the Australian Numismatic Society.
The Manager's Pocket Guide to Social Media offers managers a solid look at the world of social media, spelled out in clear and simple English. If you want to get started with social media and look at ways it can be used to improve internal and external communication, sell products and services and boost your productivity and effectiveness as a manager, this pocket guide is for you.
The dramatic expose of how the University of Oregon sold its soul to Nike, and what that means for the future of our public institutions and our society. **A New York Post Best Book of the Year** In the mid-1990s, facing severe cuts to its public funding, the University of Oregon—like so many colleges across the country—was desperate for cash. Luckily, the Oregon Ducks’ 1995 Rose Bowl berth caught the attention of the school’s wealthiest alumnus: Nike founder Phil Knight, who was seeking new marketing angles at the collegiate level. And so the University of Nike was born: Knight has so far donated more than half a billion dollars to the school in exchange for high-visibility branding opportunities. But as journalist Joshua Hunt shows in University of Nike, Oregon has paid dearly for the veneer of financial prosperity and athletic success that has come with this brand partnering. Hunt uncovers efforts to conceal university records, buried sexual assault allegations against university athletes, and cases of corporate overreach into academics and campus life—all revealing a university being run like a business, with America’s favorite “Shoe Dog” calling the shots. Nike money has shaped everything from Pac-10 television deals to the way the game is played, from the landscape of the campus to the type of student the university hopes to attract. More alarming still, Hunt finds other schools taking a page from Oregon’s playbook. Never before have our public institutions for research and higher learning been so thoroughly and openly under the sway of private interests, and never before has the blueprint for funding American higher education been more fraught with ethical, legal, and academic dilemmas. Encompassing more than just sports and the academy, University of Nike is a riveting story of our times.
The first book on Nike's iconic DUNK SB, a mid-rise basketball court staple that has in the last two decades become a colorful (and often irreverent) icon of skate and street wear. Created in 2002, the Nike Dunk was adopted from the court by skateboarders and sneakerheads to become an icon of the streets. An early catalyst to evolving sneaker culture as we know it today, the Nike Dunk has enjoyed a storied legacy of reinvention through numerous iterations and creative collaborations proving to be an integral part of a culture obsessed with sneakers. To celebrate this legacy, Nike SB: The Dunk Book is the first book to present the historical archive of one of the most important shoes ever created. Worn by an ever-growing list of elite riders at competitions all over the world, Nike Dunks are prized as much for their funky, one-of-a-kind designs as well as their high performance. Nike SB: The Dunk Book is filled with stunning images that tell the visual story of Nike SB's most iconic styles. Including Danny Supas, Staple Pigeon Dunks, De La Soul Highs, Paris Dunks, U.N.K.L.Es, and Supreme Dunk SBs, this volume flaunts the signature color-ways and craftsmanship that Nike SBs are known for. Through enlightening anecdotes by the likes of Futura and Paul Rodriguez, readers get intimate accounts of how their favorite sneakers came to be. Also featured are archival images of Nike SB's most recognizable skaters rocking the iconic sneakers, including Eric Koston, Richard Mulder, Grant Taylor, Omar Salazar, Reese Forbes, Brian Anderson, Theotis Beasley, and Daniel Shimizu.
An A-Z Pocket Guide to Personal Transformation is a uniquely simple and fun way to begin your journey towards freedom. This little pocket guide provides 26 inspiring steps along with classic Scriptures from the New International Version to help you to begin your journey of creating the type of life that you desire and that is your divine birthright. There are so many ways to begin a transformation; however, the A-Z Guide provides a simple approach with profound meaning. The hope of this book is that it will help you to begin your journey towards freedom.
