A History of Advertising from the Earliest Times
A History of Advertising from the Earliest Times

Author: Henry Sampson

Publisher: Prabhat Prakashan

Published: 2024-10-24

Total Pages: 662

ISBN-13:

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Uncover the fascinating evolution of advertising through the ages with Henry Sampson’s scholarly work, A History of Advertising from The Earliest Times. This comprehensive book takes readers on a journey through the origins of advertising, tracing its development from ancient civilizations to the modern-day marketing strategies we encounter every day. As Sampson dives into the history of advertising, he explores how ancient cultures used signs, symbols, and oral traditions to communicate messages. With each chapter, the book reveals the shifting methods of persuasion that have shaped human commerce for centuries.But what made advertising such a powerful tool for civilization? Was it the need for merchants to connect with consumers, or was there a deeper psychological drive behind the art of persuasion? This book answers these questions, providing a compelling look into the societal impact of advertising throughout history. From ancient Egypt's papyrus scrolls to the rise of print ads in the 19th century, Sampson meticulously tracks the technological and cultural shifts that have influenced the way businesses and governments convey their messages to the public. With detailed insights into advertising's role in politics, economics, and culture, this book is a crucial read for anyone interested in the history of communication. Are you ready to discover how advertising has shaped the modern world?Whether you're a marketing enthusiast, a student of history, or simply curious about the stories behind those ubiquitous ads, this book offers a wealth of knowledge. It’s not just a history of advertising, but a history of human communication itself. Take a deep dive into the fascinating world of advertising. Purchase A History of Advertising from The Earliest Times now and gain a profound understanding of how advertising has influenced society through the ages.

A Short History of Technology from the Earliest Times to A.D. 1900
A Short History of Technology from the Earliest Times to A.D. 1900

Author: Thomas Kingston Derry

Publisher: Courier Corporation

Published: 1960-01-01

Total Pages: 817

ISBN-13: 0486274721

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Highly readable, profusely illustrated survey relates technology to history of every age: food production, metalworking, mining, steam power, transportation, electricity, and much more. 354 black-and-white illustrations. 1961 edition.

An Introduction to the History of Project Management
An Introduction to the History of Project Management

Author: Y. C. Chiu

Publisher: Eburon Uitgeverij B.V.

Published: 2010

Total Pages: 258

ISBN-13: 9059724372

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Project management applies knowledge, skills, tools and techniques to project activities in order to achieve defined requirements. It is the very deliberate orchestration of the areas of expertise to complete a specific project. Investigating the history of project management is to reach a comprehensive view of the historical development of the areas of expertise and their application to project activities. This research identifies six research topics, based on the areas of project management expertise, to guide data collection and the research process. In the contribution to architecture, the research regards "building construction and engineering structures" as the application area of project management.--P [4] de la couv

Sounds, Words, Texts and Change
Sounds, Words, Texts and Change

Author: Teresa Fanego

Publisher: John Benjamins Publishing

Published: 2002-01-01

Total Pages: 328

ISBN-13: 9789027247322

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This volume and its companion one (English Historical Syntax and Morphology, CILT 223) offer a selection of papers from the Eleventh International Conference on English Historical Linguistics held at the University of Santiago de Compostela. From the rich programme (over 130 papers were given during the conference), the present thirteen papers were carefully selected to reflect the state of current research in the field of English historical linguistics. The areas represented in the volume are lexis and semantics, text-types, historical sociolinguistics and dialectology, and phonology. Many of the articles tackle questions of change and linguistic periodization through the use of methodological tools like corpora, linguistic atlases, thesauri and historical dictionaries. The theoretical frameworks adopted include, among others, multi-dimensional analysis, systemic-functional grammar, Communication Accommodation Theory, historical discourse analysis and Optimality Theory.

The History of Government from the Earliest Times: Volume II: The Intermediate Ages
The History of Government from the Earliest Times: Volume II: The Intermediate Ages

Author: Samuel Edward Finer

Publisher: Oxford University Press

Published: 1999-05-27

Total Pages: 468

ISBN-13: 9780198207900

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This unprecendented survey and analysis of government is planetary in its reach. The Late S.E. Finer's tour de force demonstrates the breadth of imagination and magisterial scholarship which characterized the work of one of the leading political scientists of the twentieth century.

A History of the Christian Church: From the Earliest Times to A.D. 461
A History of the Christian Church: From the Earliest Times to A.D. 461

Author: F. J. Foakes-Jackson

Publisher: Cosimo, Inc.

Published: 2005-12-01

Total Pages: 681

ISBN-13: 1596054522

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In spite of long truces and temporary agreements, Christianity and the State had become two rival powers striving for the mastery of the world, and until the close of the final contest under Diocletian there could be no real peace between them. The Church was herself fully prepared for the struggle. During the first century of her existence she had perfected her organization, and her leaders, the bishops, had obtained unquestioned authority. -from "The Conquest of Heathenism by Christianity: A.D. 161-A.D. 313" With equal measures of reverence and erudition, this classic 1891 history of Christianity offers a succinct survey of the Church, from its pre-Christian foundations in Israel through its ascendency to an absolute force for cultural and religious power during the Dark Ages. In crisp, readable prose, Foakes-Jackson, a respected and prolific Biblical scholar, discusses: -how Jewish synagogues forged the path to churches -the rise of the family of Herod -the societal impact of Jesus during his lifetime -the work of the apostles in the decades after the Crucifixion -clashes between the Roman government and the Church -the origins and principles of Gnosticism -Christian thought in the early centuries of the Church -the organization of the Church -the influence of Constantine -and much more. Also available from Cosimo Classics: Foakes-Jackson's A Brief Biblical History: Old Testament. British theologian FREDERICK JOHN FOAKES-JACKSON (1855-1941) was a fellow of Jesus College, Cambridge, and a professor of Christian institutions at New York City's Union Theological Seminary. Among his many works are An Introduction to the History of Christianity, A.D. 590-1314 (1921), Josephus and theJews: The Religion and History of the Jews as Explained by Flavius Josephus (1930), and Peter: Prince of Apostles: A Study in the History and Tradition of Christianity (1927).