Buyology
Buyology

Author: Martin Lindstrom

Publisher: Currency

Published: 2010-02-02

Total Pages: 274

ISBN-13: 0385523890

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NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Webster's New World Rhyming Dictionary
Webster's New World Rhyming Dictionary

Author: Clement Wood

Publisher: MacMillan Publishing Company

Published: 1999

Total Pages: 0

ISBN-13: 9780028626260

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"Webster's New World Rhyming Dictionary is the most accurate and contemporary rhyming dictionary today. Thousands of words are categorized and cross-referenced into 1,500 phonetically correct rhyming groups. These groups make finding the exact rhyme you want fast and easy." "Clement Wood's concise and witty guidelines for the effective use of rhyme are now thoroughly updated to include both poetry and song. New examples span classical and modern verse, from sonnets to rap. Webster's New World Rhyming Dictionary is the ideal companion for students, songwriters, jingle writers, poets, and performance artists."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved

Anagram Solver
Anagram Solver

Author: Bloomsbury Publishing

Publisher: Bloomsbury Publishing

Published: 2009-01-01

Total Pages: 719

ISBN-13: 1408102579

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Anagram Solver is the essential guide to cracking all types of quiz and crossword featuring anagrams. Containing over 200,000 words and phrases, Anagram Solver includes plural noun forms, palindromes, idioms, first names and all parts of speech. Anagrams are grouped by the number of letters they contain with the letters set out in alphabetical order so that once the letters of an anagram are arranged alphabetically, finding the solution is as easy as locating the word in a dictionary.

Antifascisms
Antifascisms

Author: David Ward

Publisher: Fairleigh Dickinson Univ Press

Published: 1996

Total Pages: 260

ISBN-13: 9780838636763

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This book is an in-depth analysis of three of the most crucial years in twentieth-century Italian history, the years 1943-46. After more than two decades of a Fascist regime and a disastrous war experience during which Italy changed sides, these years saw the laying of the political and cultural foundations for what has since become known as Italy's First Republic. Drawing on texts from the literature, film, journalism, and political debate of the period, Antifascisms offers a thorough survey of the personalities and positions that informed the decisions taken in this crucial phase of modern Italian history.

Words to Rhyme with
Words to Rhyme with

Author: Willard R. Espy

Publisher: Checkmark Books

Published: 2001

Total Pages: 692

ISBN-13: 9780816043132

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An easy-to-use dictionary of over 80,000 rhyming words.

Crossword Solver
Crossword Solver

Author: Anne Stibbs

Publisher: Bloomsbury Pub Limited

Published: 2000

Total Pages: 423

ISBN-13: 9780747550754

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An aid to solving crosswords. It contains over 100,000 potential solutions, including plurals, comparative and superlative adjectives, and inflections of verbs. The list extends to first names, place names and technical terms, euphemisms and compound expressions, as well as abbreviations.