Coffee Biotechnology and Quality

Coffee Biotechnology and Quality

Author: T. Sera

Publisher: Springer Science & Business Media

Published: 2013-04-17

Total Pages: 535

ISBN-13: 9401710686

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Coffee Biotechnology and Quality is a comprehensive volume containing 45 specialised chapters by internationally recognised experts. The book aims to provide a guide for those wishing to learn about recent advances in coffee cultivation and post-harvest technology. It provides a quantitative and rational approach to the major areas of coffee research, including breeding and cloning, tissue culture and genetics, pest control, post-harvest technology and bioconversion of coffee industry residues into commercially valuable products. The chapters review recent experimental work, allowing a conceptual framework for future research to be identified and developed. The book will be of interest to researchers and students involved in any area of coffee research. Consequently, plant breeders, microbiologists, biotechnologists and biochemical engineers will find the book to be a unique and invaluable guide.


Coffee

Coffee

Author: Dalyse Toledo Castanheira

Publisher: BoD – Books on Demand

Published: 2020-06-10

Total Pages: 172

ISBN-13: 1838808841

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Coffee – Production and Research presents a diversity of important issues related to coffee, with an emphasis on the science of coffee growing. Coffee is one of the highest value commodities traded worldwide. Cultivated and consumed widely, it generates progress for both the economy and society. Divided into six sections, this book examines two coffee species of commercial importance, Coffea arabica L. and Coffea canephora Pierre ex. A. Froehner. Chapters cover such topics as biotechnology, growing, harvesting, post-harvest handling, quality, chemistry, commercialization, and byproducts of coffee.


Coffee Consumption and Industry Strategies in Brazil

Coffee Consumption and Industry Strategies in Brazil

Author: Luciana Florêncio de Almeida

Publisher: Woodhead Publishing

Published: 2019-09-13

Total Pages: 394

ISBN-13: 0128147229

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Coffee Consumption and Industry Strategies in Brazil, the latest release in the Consumer Science and Strategic Marketing series, provides an overview of the coffee sector, focusing on marketing strategies, consumer behavior, and strategies for transforming coffee consumption, production and retailing. The book presents the importance of an academician-practitioner perspective to bridge the gap between scholars and managers, and between business schools and the entrepreneurial world. Appropriate for researchers in the fields of food retail and producing, food marketing, consumer behavior, consumer science, agribusiness marketing and strategy, food industry strategy, undergraduate and post-graduate students studying marketing, consumer behavior, strategy, agribusiness marketing and strategy, practitioners in the food industry, marketing managers, and marketing and strategy consultants, this book is a must-read for those contributing to the coffee industry. Presents strategies for transforming coffee consumption, production and retailing Addresses market outlook, factors and trends Outlines coffee industry strategies through business cases that highlight innovative practices Discuss and present the certification role in the coffee producing strategy and retailing The coffee waves and the specialty coffee impact in the consumption and at the retail level Studies the role of retail and the consumer Includes questions and exercises based on case studies and concepts


The Coffee Book

The Coffee Book

Author: Nina Luttinger

Publisher: New Press, The

Published: 2012-05-01

Total Pages: 269

ISBN-13: 1595587241

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A history of coffee from the sixth century to Starbucks that’s “good to the last sentence” (Las Cruces Sun News). One of Library Journal’s “Best Business Books” This updated edition of The Coffee Book is jammed full of facts, figures, cartoons, and commentary covering coffee from its first use in Ethiopia in the sixth century to the rise of Starbucks and the emergence of Fair Trade coffee in the twenty-first. The book explores the process of cultivation, harvesting, and roasting from bean to cup; surveys the social history of café society from the first coffeehouses in Constantinople to beatnik havens in Berkeley and Greenwich Village; and tells the dramatic tale of high-stakes international trade and speculation for a product that can make or break entire national economies. It also examines the industry’s major players, revealing the damage that’s been done to farmers, laborers, and the environment by mass cultivation—and explores the growing “conscious coffee” market. “Drawing on sources ranging from Molière and beatnik cartoonists to the Food and Agriculture Organization, the authors describe the beverage’s long and colorful rise to ubiquity.” —The Economist “Most stimulating.” —The Baltimore Sun