Where the Hell is Matt?

Where the Hell is Matt?

Author: Matt Harding

Publisher: Skyhorse Publishing Inc.

Published: 2009-06-02

Total Pages: 510

ISBN-13: 1602396523

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Matt Harding, the YouTube sensation, turns his world travels into a unique book.


Socialnomics

Socialnomics

Author: Erik Qualman

Publisher: John Wiley & Sons

Published: 2010-10-07

Total Pages: 322

ISBN-13: 0470901225

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Praise for Socialnomics "It's obvious that Erik Qualman's passion is social media." —Dan Heath, New York Times bestselling coauthor of Made to Stick and Switch "People are hot for social media . . . Erik Qualman says it's about listening first, then selling." —Forbes "Erik Qualman has been doing his homework on the social media phenomenon." —The Huffington Post "This is a must-read for anyone trying to leverage the social graph rather than be squashed by it." —Steve Kaufer, CEO, TripAdvisor "You learn a lot about someone from how they treat their moms. Erik is a trustworthy guy." —Chris Brogan, New York Times bestselling author of Trust Agents and Social Media 101 "Qualman is to social media what Demming is to quality and Drucker to management." —Scott Galloway, Professor, Stern School of Business, NYU The newly revised and updated guide to the social media revolution! Welcome to the world of Socialnomics—where consumers and the societies they create online have profound effects on our economy and the businesses that operate within it. Online word of mouth, social search, social commerce, and the influence of peer groups are making traditional marketing strategies obsolete. As a result, we no longer have a choice on whether we do social media; the question is how well we do it. Join Erik Qualman in Socialnomics for a fascinating look at the business implications of social media, and tap its considerable power to increase sales, cut marketing costs, and communicate directly with consumers.


Practical Composition

Practical Composition

Author: Russell Brickey

Publisher: McFarland

Published: 2014-08-14

Total Pages: 249

ISBN-13: 0786476966

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For English instructors at every level, the task of producing a worthwhile, workable plan for each class period can prove challenging. This invaluable work offers a vast compilation of writing exercises and in-class activities collected from professors, graduate students and lecturers from colleges and universities across the United States. Step-by-step instructions guide teachers through class discussions and exercises on topics ranging from invention, argumentation, formatting, thesis development and organization to rhetorical situation, visual rhetoric, peer review and revision. From high school teachers and first-time teaching assistants to experienced writing professors looking to enhance their courses, anyone who teaches English will appreciate the fresh ideas found in this indispensable volume. Instructors considering this book for use in a course may request an examination copy here.


YouTube and Video Marketing

YouTube and Video Marketing

Author: Greg Jarboe

Publisher: John Wiley & Sons

Published: 2011-10-07

Total Pages: 533

ISBN-13: 111820381X

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Fully updated with new information, including the latest changes to YouTube! If you're a marketer, consultant, or small business owner, this is the guide you need to understand video marketing tactics, develop a strategy, implement the campaign, and measure results. You'll find extensive coverage of keyword strategies, tips on optimizing your video, distribution and promotion tactics, YouTube advertising opportunities, and crucial metrics and analysis. Avoid errors, create a dynamite campaign, and break it all down in achievable tasks with this practical, hour-a-day, do-it-yourself guide. Shows you how to successfully develop, implement, and measure a successful video marketing strategy Written in the popular An Hour a Day format, which breaks intimidating topics down to easily approachable tasks Thoroughly updated with the latest YouTube functionality, helpful new case studies, the latest marketing insights, and more Covers optimization strategies, distribution techniques, community promotion tactics, and more Explores the crucial keyword development phase and best practices for creating and maintaining a presence on YouTube via brand channel development and customization Shows you how to optimize video for YouTube and search engine visibility Give your organization a visible, vital, video presence online with YouTube and Video Marketing: An Hour a Day, Second Edition.


Kiss Her Goodbye

Kiss Her Goodbye

Author: Wendy Corsi Staub

Publisher: Kensington Publishing Corp.

Published: 2013-05-17

Total Pages: 422

ISBN-13: 1420126180

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A mother’s past follows her to a town full of killer secrets in this riveting thriller from the New York Times–bestselling author of The Final Victim. Woodsbridge, New York, is the sort of upscale community where the American Dream is alive and thriving—beautiful homes, safe neighborhood, tree-shaded streets, soccer moms, and happy families. But for Kathleen Carmody, Woodsbridge is something more—a haven to escape memories of her rough childhood and a shattering secret that still haunts her; a place where her thirteen-year-old daughter, Jen, will have everything Kathleen didn’t. But suddenly, the sleepy, affluent suburb is gripped by fear. One by one, teenage girls are disappearing from Woodbridge’s “safe” streets. Somebody wants what these charmed people have, and is ready to take what they love most. Someone who is targeting girls with long, blond hair and brown eyes . . . girls who look a lot like Jen. Someone who is watching and waiting for the moment Kathleen drops her guard and kisses her daughter goodbye . . . “If you like Mary Higgins Clark, you’ll love Wendy Corsi Straub.” —Lisa Jackson


Performance in the Twenty-First Century

Performance in the Twenty-First Century

Author: Andy Lavender

Publisher: Routledge

Published: 2016-05-26

Total Pages: 336

ISBN-13: 113646719X

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Performance in the Twenty-First Century: Theatres of Engagement addresses the reshaping of theatre and performance after postmodernism. Andy Lavender argues provocatively that after the ‘classic’ postmodern tropes of detachment, irony, and contingency, performance in the twenty-first century engages more overtly with meaning, politics and society. It involves a newly pronounced form of personal experience, often implicating the body and/or one’s sense of self. This volume examines a range of performance events, including work by both emergent and internationally significant companies and artists such as Rimini Protokoll, Blast Theory, dreamthinkspeak, Zecora Ura, Punchdrunk, Ontroerend Goed, Kris Verdonck, Dries Verhoeven, Rabih Mroué, Derren Brown and David Blaine. It also considers a wider range of cultural phenomena such as online social networking, sports events, installations, games-based work and theme parks, where principles of performance are in play. Performance in the Twenty-First Century is a compelling and provocative resource for anybody interested in discovering how performance theory can be applied to cutting-edge culture, and indeed the world around them.


Didáctica del Inglés

Didáctica del Inglés

Author: Susan House

Publisher: Grao

Published: 2011-07-20

Total Pages: 175

ISBN-13: 8499803547

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Eeste libro explora diferentes aspectos de la práctica en el aula: la implementación del currículo; la elección de los materiales de clase; la enseñanza de la gramática, la pronunciación y el vocabulario; el desarrollo de las habilidades instrumentales (listening, speaking, reading y writing); el uso y el aprovechamiento más adecuado de la alfabetización digital; y la gestión eficaz del aula. Cada capítulo incluye tareas para consolidar la información, así como actividades de evaluación más exhaustivas. This book is Volume II in a three volume series addressing the main issues concerning the teaching of English as a Foreign language to secondary school pupils. The eight chapters in this book address different aspects of classroom practice, including implementing a curriculum; choosing classroom materials; working with vocabulary, grammar and pronunciation; developing instrumental skills (listening, speaking, reading and writing); using and exploiting digital literacy and effective classroom management. Each chapter includes tasks for consolidating the information and more extensive assessment tasks.


The Conversation Manager

The Conversation Manager

Author: Steven Van Belleghem

Publisher: Kogan Page Publishers

Published: 2012-05-03

Total Pages: 224

ISBN-13: 074946660X

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Mobile devices, new digital technologies and the increasing popularity of social media all contribute to the ever-growing gap between internet-savvy consumers and traditional means of advertising. With the old tried and tested techniques no longer being effective, marketers, who do not want to fall behind, need to find novel ways to engage with the new-sprung breed of consumers. To do this, learning to listen and communicate with your consumers is critical. Based on four years of primary research, The Conversation Manager explains the evolution of the modern consumer and clearly demonstrates why traditional advertising no longer works. Illustrated with an extensive number of examples of advertising campaigns, this book is full of practical tools to help you transform your company strategy and kick-start conversations with your customers.


The 100 Best Volunteer Vacations to Enrich Your Life

The 100 Best Volunteer Vacations to Enrich Your Life

Author: Pam Grout

Publisher: National Geographic Books

Published: 2009

Total Pages: 292

ISBN-13: 9781426204593

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Provides a broad spectrum of volunteering possibilities, spanning six continents and a hundred different opportunities ranging from archaeology and tourism to humanitarian aid and conservation.


The Unleashed Scandal

The Unleashed Scandal

Author: Bernhard Poerksen

Publisher: Andrews UK Limited

Published: 2014-06-23

Total Pages: 239

ISBN-13: 1845407660

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In an age of ubiquitous digital media and permanent mutual observation scandals are omnipresent. Everybody can release them, everybody can become their victim. Videos on mobile phones terminate careers, Twitter messages generate outrage, and SMS messages turn into evidence. Documents of embarrassment and public disgrace today display a novel kind of lightness and agility. They can be copied in no time, spread very quickly, resist all censorship - and in the extreme case stir up worldwide indignation. The consequence: the reputation of the powerful and the powerless, of enterprises and states, can be destroyed in record time. In order to illustrate these considerations the books describes recent case-(hi)stories, discussing public figures such as Tiger Woods and Anthony Weiner, the powerful and the helpless that suddenly find themselves in a worldwide pillory.