InfoWorld

InfoWorld

Author:

Publisher:

Published: 2000-07-03

Total Pages: 72

ISBN-13:

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InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.


The Ride of a Lifetime

The Ride of a Lifetime

Author: Robert Iger

Publisher: Random House

Published: 2019-09-23

Total Pages: 272

ISBN-13: 0399592105

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#1 NEW YORK TIMES BESTSELLER • A memoir of leadership and success: The executive chairman of Disney, Time’s 2019 businessperson of the year, shares the ideas and values he embraced during his fifteen years as CEO while reinventing one of the world’s most beloved companies and inspiring the people who bring the magic to life. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets. Today, Disney is the largest, most admired media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era. In The Ride of a Lifetime, Robert Iger shares the lessons he learned while running Disney and leading its 220,000-plus employees, and he explores the principles that are necessary for true leadership, including: • Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming. • Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity. • Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale. • Fairness. Treat people decently, with empathy, and be accessible to them. This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology. “The ideas in this book strike me as universal” Iger writes. “Not just to the aspiring CEOs of the world, but to anyone wanting to feel less fearful, more confidently themselves, as they navigate their professional and even personal lives.”


Your Keys, Our Home

Your Keys, Our Home

Author: Debbie and Michael Campbell

Publisher:

Published: 2016-10

Total Pages: 0

ISBN-13: 9781539014645

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If you've ever dreamed of casting off your worldly possessions and traveling to your heart's content, this story about two intrepid seniors will inspire you no matter your age. Michael and Debbie Campbell felt they had one more adventure in them before considering retirement in the traditional sense, so they filled two rolling duffel bags with life's essentials (including their own pillows) and hit the road. Three years later, having sold their home in Seattle, their "Senior Nomad" lifestyle has no end in sight. Ride along as they share tales of living full-time in Airbnbs in over 50 countries and pay tribute to the many hosts who not only helped them live daily life, but also offered unique opportunities to experience their cities. From the barber's chair in Dublin and the dentist's chair in Split, to a wild motorcycle ride in Athens, a peek behind the Soviet Curtain in Transnistria, and the demise of a chicken for dinner in Marrakech, hosts made the Campbell's dream of adventure come true. Discover how Debbie and Michael find their next Airbnb, how they get there, and the many ways they enjoy their new city just as the locals do. Learn their tips and tricks for using Airbnb and how they get the most out of each stay, all while spending little more than they would have spent settled into their rocking chairs in Seattle.


Starting A Business

Starting A Business

Author: Walter Grant

Publisher: Walter Grant

Published: 2020-03-25

Total Pages: 198

ISBN-13: 9789198613018

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Ditch your 9-5 and join the ever-growing army of prosperous business owners... Do you hate your day job and find yourself staring relentlessly at the clock every day, counting down the minutes to when you can finally go home? Do you have a genius business idea that you are passionate about turning into a reality, yet don't know a single thing about owning a business, let alone starting one? Are you in search of a new adventure? Are you in search of a new adventure, a new phase of your life where you become the boss, and make decisions according to your own visions? With how repetitive work life can get, it's difficult not to fantasize about how life would be like if you didn't have to wake up at 6 am every morning, drive to work, and be someone's puppet for an entire day. What if you were told that that dream didn't have to be a figment of your imagination, but a reality? Your reality. No matter how many businesses pop up around the world, there will always be room for new ones to emerge. In this forever-evolving modern world, new ideas are always welcome. So, the question is: What life-changing ideas will you bring to the market? In This Book, you will discover: Step-by-step instructions on how to launch your own business in just 30 days without prior experience A checklist for each step of the way, guiding you along your journey and making sure you have all your ducks in a row before proceeding onwards to your next move The 8 key skills you must adapt in order to become a successful entrepreneur and achieve the unthinkable How to gain loyal customers all while staying true to your morals which will have them supporting you until the end of time The one step you cannot skip, or else it may prove to be the demise of your business Why your employees' mindsets could make or break your business, as well as how to mold them into one like-minded team The secret to mastering salesmanship without years of training--say goodbye to using sleazy sales techniques no one enjoys falling victim to And much more. If you're an absolute business novice and don't know the first thing about what it takes to launch your own startup, then don't worry, even you can follow along. With straightforward guidance, clear instructions, and a checklist to assist you every step of the way, becoming a business owner is not far from your reach. You need not have saved up loads of cash over the past few years either, as funding a business is not as black-and-white as you may think. There are plenty of ways to find the money you need in order to finance your situation according to your level of comfort and the amount required, all of which will be covered. If you have a business idea you know there will be customers for, don't keep waiting around! You need to get on track to construct the business of your dreams before someone else beats you to it. And if millionaire Fraser Doherty, the founder of Super Jam, was able to start his own business at the young age of 14, then so can you. The possibilities are endless! It's just up to you to take the initiative... If you want to discover how you can become your own boss and lead the business of your dreams, then take the opportunity now!


Language Awareness in Business and the Professions

Language Awareness in Business and the Professions

Author: Erika Darics

Publisher: Cambridge University Press

Published: 2022-08-04

Total Pages: 241

ISBN-13: 1108579434

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The crucial role language plays in constituting our reality, and in achieving political influence and control, has long been known in scholarship. However, appreciation of the role of language in understanding our social realities and power relations has not been fully translated to education or even to research beyond linguistically focussed academic strands. Bringing together well-established scholars from a range of disciplines, this book demonstrates why language awareness and discourse consciousness should be considered a key skill in business and professional life, and looks closely at language in areas such as entrepreneurship, leadership, human resource management, medical, financial, or business communication, ecology, media, and politics. The authors demonstrate how the understanding of the minutiae of language use in a variety of professional contexts leads to knowledge that will empower future generations of professionals and enable them to develop a self-reflexive, critical, and more ethical practice.


The Experience Economy

The Experience Economy

Author: B. Joseph Pine

Publisher: Harvard Business Press

Published: 1999

Total Pages: 276

ISBN-13: 9780875848198

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This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.


Incerto

Incerto

Author: Nassim Nicholas Taleb

Publisher: Random House Trade

Published: 2021-05-04

Total Pages: 1873

ISBN-13: 059324365X

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The landmark five-book series--all together in one boxed set The Incerto is an investigation of opacity, luck, uncertainty, probability, human error, risk, and decision making when we don't understand the world, expressed in the form of a personal essay with autobiographical sections, stories, parables, and philosophical, historical, and scientific discussions, in non-overlapping volumes that can be accessed in any order. The main thread is that while there is inordinate uncertainty about what is going on, there is great certainty as to what one should do about it. This boxed set includes: FOOLED BY RANDOMNESS THE BLACK SWAN THE BED OF PROCRUSTES ANTIFRAGILE SKIN IN THE GAME


UnMarketing

UnMarketing

Author: Scott Stratten

Publisher: John Wiley & Sons

Published: 2016-09-30

Total Pages: 308

ISBN-13: 1119336023

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UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second edition, because Everything has Changed and Nothing is Different, with all the brilliance of the first edition, plus new content and commentary to reflect the rapidly changing landscape we all live, buy, and work in today. For generations, marketing has been hypocritical. We've been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves? UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to, validated, and have a platform to be heard-especially online. With UnMarketing, you'll create a relationship with your customers, and make yourself the logical choice for their needs. We know you've been told to act like other people, talk like other people, and market like all the people, but it is time for you to unlearn everything and start to UnMarket yourself. UnMarketing includes the latest information on: Idea Creation, Viral Marketing and Video, Marketing to Millennials, Authenticity, Transparency and Immediacy, Ethics and Affiliates, Social Media Platforming, UnPodcasting, Word of Mouth, Customer Service, Consumer Advocacy and Leadership. With examples of what to do, and what not to do, from small business right up to worldwide corporations in areas such as real estate, travel, service, retail, and B2B.


Skin in the Game

Skin in the Game

Author: Nassim Nicholas Taleb

Publisher: Random House

Published: 2018-02-27

Total Pages: 305

ISBN-13: 0425284638

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#1 NEW YORK TIMES BESTSELLER • A bold work from the author of The Black Swan that challenges many of our long-held beliefs about risk and reward, politics and religion, finance and personal responsibility In his most provocative and practical book yet, one of the foremost thinkers of our time redefines what it means to understand the world, succeed in a profession, contribute to a fair and just society, detect nonsense, and influence others. Citing examples ranging from Hammurabi to Seneca, Antaeus the Giant to Donald Trump, Nassim Nicholas Taleb shows how the willingness to accept one’s own risks is an essential attribute of heroes, saints, and flourishing people in all walks of life. As always both accessible and iconoclastic, Taleb challenges long-held beliefs about the values of those who spearhead military interventions, make financial investments, and propagate religious faiths. Among his insights: • For social justice, focus on symmetry and risk sharing. You cannot make profits and transfer the risks to others, as bankers and large corporations do. You cannot get rich without owning your own risk and paying for your own losses. Forcing skin in the game corrects this asymmetry better than thousands of laws and regulations. • Ethical rules aren’t universal. You’re part of a group larger than you, but it’s still smaller than humanity in general. • Minorities, not majorities, run the world. The world is not run by consensus but by stubborn minorities imposing their tastes and ethics on others. • You can be an intellectual yet still be an idiot. “Educated philistines” have been wrong on everything from Stalinism to Iraq to low-carb diets. • Beware of complicated solutions (that someone was paid to find). A simple barbell can build muscle better than expensive new machines. • True religion is commitment, not just faith. How much you believe in something is manifested only by what you’re willing to risk for it. The phrase “skin in the game” is one we have often heard but rarely stopped to truly dissect. It is the backbone of risk management, but it’s also an astonishingly rich worldview that, as Taleb shows in this book, applies to all aspects of our lives. As Taleb says, “The symmetry of skin in the game is a simple rule that’s necessary for fairness and justice, and the ultimate BS-buster,” and “Never trust anyone who doesn’t have skin in the game. Without it, fools and crooks will benefit, and their mistakes will never come back to haunt them.”