Understanding Political Persuasion: Linguistic and Rhetorical Analysis

Understanding Political Persuasion: Linguistic and Rhetorical Analysis

Author: Douglas Mark Ponton

Publisher: Vernon Press

Published: 2020-04-02

Total Pages: 241

ISBN-13: 1622738772

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This book builds on the consolidated research field of Political Discourse Analysis and attempts to provide an introduction suitable for adoption amongst a readership wishing to understand some of the principles underlying such research, and above all to appreciate how the tools of discourse analysis might be applied to actual texts. It summarises some of the work that has been done in this field by authorities such as Halliday, Fairclough, Wodak, Chilton, Van Dijk, Martin, Van Leeuwen and others to provide the would-be analyst with practical ideas for their own research. Naturally, this would not be the first time that such a handbook or introductory reference book has been proposed. Fairclough himself recently produced one; however, his work, simply entitled Political Discourse Analysis, inevitably includes theoretical insights from his own research. The beginning analyst can, at times, experience a sense of bewilderment at the mass of theoretical writing in linguistics, in the search for some practical, usable tools. I explain a variety of such tools, demonstrating their usefulness in application to the analysis of a number of political speeches, from different historical periods and diverse social contexts. The author’s hope is that would-be students of political rhetoric, of whatever level and from a variety of research areas, will be able to pick up this book and find tools and techniques that will assist them in actual work on texts. Naturally, it is also hoped that they will be inspired to follow up the suggestions for further reading which they will find in the bibliography.


Politicians and Rhetoric

Politicians and Rhetoric

Author: J. Charteris-Black

Publisher: Springer

Published: 2016-01-03

Total Pages: 252

ISBN-13: 0230501702

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This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.


The Language of Persuasion in Politics

The Language of Persuasion in Politics

Author: Alan Partington

Publisher: Routledge

Published: 2017-09-27

Total Pages: 263

ISBN-13: 1351710109

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This accessible introductory textbook looks at the modern relationship between politicians, the press and the public through the language they employ, with extensive coverage of key topics including: ‘spin’, ‘spin control’ and ‘image’ politics models of persuasion: authority, contrast, association pseudo-logical and ‘post-truth’ arguments political interviewing: difficult questions, difficult answers metaphors and metonymy rhetorical figures humour, irony and satire Extracts from speeches, soundbites, newspapers and blogs, interviews, press conferences, election slogans, social media and satires are used to provide the reader with the tools to discover the beliefs, character and hidden strategies of the would-be persuader, as well as the counter-strategies of their targets. This book demonstrates how the study of language use can help us appreciate, exploit and protect ourselves from the art of persuasion. With a wide variety of practical examples on both recent issues and historically significant ones, every topic is complemented with guiding tasks, queries and exercises with keys and commentaries at the end of each unit. This is the ideal textbook for all introductory courses on language and politics, media language, rhetoric and persuasion, discourse studies and related areas.


Rhetoric and Politics

Rhetoric and Politics

Author: Maria Załęska

Publisher: Cambridge Scholars Publishing

Published: 2011-10-18

Total Pages: 295

ISBN-13: 1443834815

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Paradoxically, the term 'rhetoric' functions nowadays both as a name of an antique, even obsolete framework of research and as a fashionable buzzword that entails virtually any form of persuasive communication. Reflecting a growing scholarly interest in political discourses, this volume offers systematic, theoretically grounded insights into the flow of persuasion that constitutes politics today. Authors combine the interest in rhetoric within politics with different disciplinary orientations ...


The Rhetoric of Political Leadership

The Rhetoric of Political Leadership

Author: Ofer Feldman

Publisher: Edward Elgar Publishing

Published: 2020-04-24

Total Pages: 265

ISBN-13: 1789904587

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This timely book details the theoretical and practical elements of political rhetoric and their effects on the interactions between politicians and the public. Expert contributors explore the issues associated with political rhetoric from a range of disciplinary perspectives, including political science, linguistics, social psychology and communication studies. Chapters examine what makes a speech effective, politicians’ use of moral appeals in political advertising, political attacks on social media, and gender and emotion in political discourse.


Rhetorical Style

Rhetorical Style

Author: Jeanne Fahnestock

Publisher: OUP USA

Published: 2011-10-12

Total Pages: 466

ISBN-13: 0199764123

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A comprehensive guide to the language of argument, Rhetorical Style offers a renewed appreciation of the persuasive power of the English language. Drawing on key texts from the rhetorical tradition, as well as on newer approaches from linguistics and literary stylistics, Fahnestock demonstrates how word choice, sentence form, and passage construction can combine to create effective spoken and written arguments. With examples from political speeches, non-fiction works, and newspaper reports, Rhetorical Style surveys the arguer's options at the word, sentence, interactive, and passage levels, and illustrates the enduring usefulness of rhetorical stylistics in analyzing and constructing arguments.


Analysing Political Discourse

Analysing Political Discourse

Author: Paul Chilton

Publisher: Routledge

Published: 2004-08-02

Total Pages: 244

ISBN-13: 1134378874

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This is an essential read for anyone interested in the way language is used in the world of politics. Based on Aristotle's premise that we are all political animals, able to use language to pursue our own ends, the book uses the theoretical framework of linguistics to explore the ways in which we think and behave politically. Contemporary and high profile case studies of politicians and other speakers are used, including an examination of the dangerous influence of a politician's words on the defendants in the Stephen Lawrence murder trial. International in its perspective, Analysing Political Discourse also considers the changing landscape of political language post-September 11, including the increasing use of religious imagery in the political discourse of, amongst others, George Bush. Written in a lively and engaging style, this book provides an essential introduction to political discourse analysis.


Persuasion in Public Discourse

Persuasion in Public Discourse

Author: Jana Pelclová

Publisher: John Benjamins Publishing Company

Published: 2018-08-08

Total Pages: 342

ISBN-13: 9027263590

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This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee’s intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives of cognitive and functional linguistics. Both qualitative and quantitative analyses of authentic data (including English, Czech, Spanish, Slovene, Russian, and Hungarian) are grounded in the frameworks of functional grammar, facework and rapport management, classical rhetoric studies and multimodal discourse analysis and are linked to the constructs of (re)framing, conceptual metaphor and blending, mental space and viewpoint. In addition to traditional genres such as political speeches, news reporting, and advertising, the book also studies texts that examine book reviews, medieval medical recipes, public complaints or anonymous viral videos. Apart from discourse analysts, pragmaticians and cognitive linguists, this book will appeal to cognitive musicologists, semioticians, historical linguists and scholars of related disciplines.


Positioning and Stance in Political Discourse: The Individual, the Party, and the Party Line

Positioning and Stance in Political Discourse: The Individual, the Party, and the Party Line

Author: Lawrence N. Berlin

Publisher: Vernon Press

Published: 2020-10-06

Total Pages: 174

ISBN-13: 162273954X

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Within the political sphere, a political actor is often judged by what he or she says, with their verbal performance often perceived as representative of the individual. Hearers accept that, as individuals, they possess a lifetime of experiences and actions which inform, but may also undermine, their aspirations in gaining political capital. Additionally, as representatives of a political party and its ideology, these actors do not exist in isolation; they are members and, at times, potential candidates of a particular party with its own agenda which may, in turn, cause them to modify their personal speech to align with espoused policies of the party. The various contributions contained in this volume examine the discourse of political actors through the lenses of positionality and stance. Throughout its chapters, clearly defined theoretical perspectives and specified social practices are employed, enabling the authors to elucidate how political actors can situate themselves, their party, and their opponents toward their ostensive public. This book successfully demonstrates how espoused perspectives relate to, or reflect on, the nature of the individual political actor and their truth, the party they represent and its ideology, and the pandering to popular public opinion to gain support and co-operation. This book will hold particular appeal for postgraduate students, researchers, and scholars of discourse studies, pragmatics, political science, as well as other areas in humanities and the social sciences.


Politics and Rhetoric

Politics and Rhetoric

Author: James Martin

Publisher: Routledge

Published: 2013-10-08

Total Pages: 199

ISBN-13: 1134592574

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Rhetoric is the art of speech and persuasion, the study of argument and, in Classical times, an essential component in the education of the citizen. For rhetoricians, politics is a skill to be performed and not merely observed. Yet in modern democracies we often suspect political speech of malign intent and remain uncertain how properly to interpret and evaluate it. Public arguments are easily dismissed as ‘mere rhetoric’ rather than engaged critically, with citizens encouraged to be passive consumers of a media spectacle rather than active participants in a political dialogue. This volume provides a clear and instructive introduction to the skills of the rhetorical arts. It surveys critically the place of rhetoric in contemporary public life and assesses its virtues as a tool of political theory. Questions about power and identity in the practices of political communication remain central to the rhetorical tradition: how do we know that we are not being manipulated by those who seek to persuade us? Only a grasp of the techniques of rhetoric and an understanding of how they manifest themselves in contemporary politics, argues the author, can guide us in answering these perennial questions. Politics and Rhetoric draws together in a comprehensive and highly accessible way relevant ideas from discourse analysis, classical rhetoric updated to a modern setting, relevant issues in contemporary political theory, and numerous carefully chosen examples and issues from current politics. It will be essential reading for all students of politics and political communications.