This book provides organisations with the full understanding on why, how and when to exhibit at Trade Shows. There are tens of thousands of Trade Shows every year, offering businesses a unique opportunity to market their products and services successfully. In today's world of electronic commerce and social media, a Trade Show has become a valuable opportunity to meet face to face with your customer. This book was written by experts in the field and it includes sections covering planning, promoting, generating leads, following up, and much more. An appendix with additional useful resources is also included. The latest updates and additional current information is made available through www.tradeshowbible.com
Brian Tracy said, "This book gives you a proven strategy to write and sell an excellent book on any business subject you know and care about." Todd Sattersten, co-author of "The 100 Best Business Books of All Time," said, "No one tells you how hard it is to write a business book. Luckily, Derek's 'Bible' makes it easier-much easier." Literary agents, publishers, Fortune 500 consultants-they've all had rave reviews for "The Business Book Bible," the only full-length, in-depth book on how to put together a great thought leadership book. There are plenty of writing guides out there for memoirs, general business communication, crime thrillers, or romance novels. But until now, there's never been anywhere would-be business authors could turn to for help. That's unfortunate because business books present a completely different set of challenges. For example: - How do you connect with your readers so they trust you and your advice? - How do you artfully point to your products and services without coming off like a late-night infomercial? - How do you keep your reader engaged throughout the book, especially if your material is--shall we say--less than thrilling? No other writing guide can teach you what you need to know...and do you really want to learn the hard way? With writing your book, you want to get it right the first time. Written by a business ghostwriter, "The Business Book Bible" covers everything you need to know, from framing your authority to picking the perfect title, plus: - Figuring out how long your book should be - Winning the battle of writer's block - Nailing down your real reader (and what to do when they're different than your ideal client) - Giving away the secret sauce - The unforgivable sin in writing - Looking like a pro (and not a rank amateur) - Acting like a publisher (even if you have one) ....and much, much more. You'll learn how to follow the same 5-step process the author uses to write and ghostwrite multiple books a year. You'll see how to keep your book focused and how to cut the unnecessary material. You'll discover multiple methods of getting your ideas out of your head--and most of them don't even involve writing! John Spence, voted one of the top 100 business thought leaders in America, said, "As the author of five business books, I sure wish I had read this one earlier in my career. It's would've saved me a lot of time, headache, stress, and money." Here's a startling example of just one of the great tips and tricks contained in the book: you don't start writing a book by actually writing the book. One of the biggest mistakes first-time authors make is sitting down at their computer, expecting to start with the first word of chapter one, and then write all the way through to "The End." If only it were that easy! Amateurs try to get it perfect right from the start. The pros know that writing is a process. You start by getting all your ideas out of head and onto paper first. You'll have a jumbled mess that looks like a new jigsaw puzzle. You have to sift and sort through it to find the material worth using. Then and only then can you start piecing the puzzle together. It's a painstaking, time-consuming process-but one that's well worth it. Peter Economy, "The Management Guy" at Inc. said, "Derek Lewis's 'The Business Book Bible' is by far the most comprehensive book I have ever seen on the nuts and bolts of writing a business book. If you're planning to write a business book, then you would do well to read this book first." Start writing your book by reading this one!"
An indispensable volume that shows how to succeed in business by using the Bible and its lessons as a source of inspiration and guidance n 1990, David L. Steward founded his company, Worldwide Technology, Inc., on a shoestring budget and borrowed money, well aware of the high-risk nature of the venture he was undertaking. Despite the fact that he was a novice entrepreneur, he was certain he would succeed. Steward believed intensely that God wouldn't let him down. Doing Business by the Good Book shares the inspiring lessons culled straight from the Bible, that Steward used to build his privately held billion-dollar company into a global information technology enterprise.
Hold productive meetings and events with help from Dummies It’s a whole new world out there. With so many companies, big and small, electing to move to virtual or hybrid operating models, meetings have arguably become more important than ever as the primary way teams communicate day-to-day. But how do you maximize engagement when a screen sits between you and your coworkers? In Business Meeting & Event Planning For Dummies, expert author Susan Friedmann shares her tips and insider tricks for navigating virtual and hybrid gatherings without missing a beat. Armed with top-notch guidance and insider tips from Dummies, you’ll be able to streamline meetings to maximize efficiency and save money – on or offline. Create effective and exciting business events and presentations Keep on time and on budget, maintain group engagement, and use social media to your advantage Discover best practices, proven tips, and technical advice If you’re a professional who wants to make the most of business meetings, this is the Dummies guide for you. It’s also a valuable resource for anyone who needs to plan a large-scale event (seminar, convention, etc.).
Literary histories of the novel tend to assume that religion naturally gives way to secularism, with the novel usurping the Bible after the Enlightenment. This book challenges that teleological conception of literary history by focusing on scenes in seventeenth- and eighteenth-century fiction where the Bible appears as a physical object. Situating those scenes in wider circuits of biblical criticism, Bible printing, and devotional reading, Seidel cogently demonstrates that such scenes reveal a great deal about the artistic ambitions of the novels themselves and point to the different ways those novels reconfigured their readers' relationships to the secular world. With insightful readings of the appearance of the Bible as a physical object in fiction by John Bunyan, Daniel Defoe, Samuel Richardson, Sarah Scott, Frances Sheridan, and Laurence Sterne, this book contends that the English novel rises with the English Bible, not after it.
Originally published 15 years ago and the subject of a PBS documentary, this timely new edition offers an insightful and engaging journey into the world conservative Christians in America.
The CSB Men’s Daily Bible invites men from every walk of life into a daily conversation with God’s Word. The goal is to become more like Jesus along the way. Guided by General Editor and best-selling author, Robert Wolgemuth, alongside the wise council of his friends, this Bible is full of encouragement and useful tools. Here are resources to help equip men to live boldly and courageously in the face of everyday challenges unique to them, including relevant topics like marriage, parenting, family, work, and more. Features: 260 “Insight for the Day” devotionals to prepare men to face the day 55 “Insight for Life” articles from respected pastors and Christian leaders, including Richard Blackaby, Ken Boa, the late Michael Catt, Tim Challies, Kevin DeYoung, Peter Greer, Bill Haslam, Steve Lawson, Bob Lepine, Albert Mohler, Stephen Nichols, Ray Ortlund, the late R.C. Sproul, Ken Tada, David Wheaton, Christopher Yuan, and more. 234 “Insight for the Moment” callouts providing concise and practical wisdom 95 “Questions For Men” with answers for discussion Book introductions to help men understand and connect all 66 books of the Bible Durable Smyth-sewn, lay-flat binding Two-column text format Topical subject headings Easy-to-read 9-point type size Black-letter text Footnotes Ribbon marker for easy referencing between pages Concordance Presentation page for gift-giving Full-color maps The CSB Men’s Daily Bible features the highly readable, highly reliable text of the Christian Standard Bible® (CSB). The CSB captures the Bible’s original meaning without sacrificing clarity, making it easier to engage with Scripture’s life-transforming message and to share it with others.
Explains how easy it is to start and run a business. List many businesses to start with little or no money. Shows how to turn those arts and crafts items into a business. Very informative for men and women.
Randall Balmer's Mine Eyes Have Seen the Glory is an insightful and engaging journey into the world of conservative Christians in America. Originally published twenty-five years ago and the basis for an award-winning, three-part PBS documentary, this new edition is complete with a new chapter and an Afterword. In this immensely readable tour of the highways and byways of American evangelicalism, Balmer visits a revival meeting in Florida, an Indian reservation in the Dakotas, a trade show for Christian booksellers, and a fundamentalist Bible camp in the Adirondacks. Through the eyes of those that Balmer meets on his journeys, we arrive at a more accurate and balanced understanding of an abiding tradition that, as the author argues, is both rich in theological insights and mired in contradictions. Mine Eyes Have Seen the Glory offers readers a genuine insight into the appeal that the evangelical movement holds for thousands of Americans.
Help your patrons create effective marketing research plans with this sourcebook! Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary published sources of information for typical marketing questions and research projects. Experts in the field offer a guided tour of the signposts and landmarks in the world of marketing information—highlighting the most important features. This extensive guide serves as a strategic bibliography, covering over 200 printed books and serials, subscription databases, and free Web sites. Marketing Information contains several useful features, including: basic bibliographic descriptions with publisher location, frequency, format, price, and URL contact information for each source listed special text boxes with practical tips, techniques, and short cuts an alphabetical listing of all source titles an index to subjects and sources Unlike some research guides that recommend only esoteric and expensive resources, this book offers a well-balanced mix of the 'readily available' and the costly and/or not widely available, so that researchers who lack immediate access to a large university business research collection still has a core of accessible materials that can be found in a public library or on the Web. This book will help you provide top-notch service to clients such as: marketing instructors in developing assignments and other curricula which incorporate a business information literacy component students whose assignments require library or other research to identify and use key marketing information tools entrepreneurs and self-employed business people writing marketing plans, business plans, loan applications, and feasibility plans marketers who wish to consult and/or incorporate standard secondary sources in their marketing plans or research projects experienced market researchers who need relevant secondary sources as a preliminary step to surveys, questionnaires, and focus groups reference librarians who advise these groups in academic, public, or corporate library settings collection development librarians selecting material for public, academic, and special libraries Marketing Information is a practical tool for marketers and for those studying to be marketers. The authors are seasoned academic business librarians who have helped doctoral candidates, faculty researchers, MBA and undergraduate students, marketing professionals, entrepreneurs, and business managers all find the right information. Now, in this resource, they come together to help you!
