The Selling Sound
Author: Diane Pecknold
Publisher: Duke University Press
Published: 2007-11-07
Total Pages: 314
ISBN-13: 9780822340805
DOWNLOAD EBOOKDIVIndustry history of the country music business./div
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Rock Brands
Author: Elizabeth Barfoot Christian
Publisher: Lexington Books
Published: 2010-12-22
Total Pages: 370
ISBN-13: 073914636X
DOWNLOAD EBOOKRock Brands: Selling Sound in a Media Saturated Culture, edited by Elizabeth Barfoot Christian, is an edited collection that explores how different genres of popular music are branded and marketed today. The book's core objectives are addressed over three sections. In the first part of Rock Brands, the authors examine how established mainstream artists/bands are continuing to market themselves in an ever-changing technological world, and how bands can use integrated marketing communication to effectively 'brand' themselves. This branding is intended as a protection so that technology and delivery changes don't stifle the bands' success. KISS, AC/DC, Ozzy Osbourne, Phish, and Miley Cyrus are all popular musical influences considered in this part of the analysis. In the second section, the authors explore how some musicians effectively use attention-grabbing issues such as politics (for example, Kanye West and countless country musicians) and religion (such as with Christian heavy metal bands and Bon Jovi) in their lyrics, and also how imagery is utilized by artists such as Marilyn Manson to gain a fan base. Finally, the book will explore specific changes in the media available to market music today (see M.I.A. and her use of new media) and, similarly, how these resources can benefit music icons even after they are long gone, as with Elvis and Michael Jackson. Rock Brands further examines gaming, reality television, and social networking sites as new outlets for marketing and otherwise experiencing popular music. What makes some bands stand out and succeed when so many fail? How does one find a niche that isn't just kitsch and can stand the test of time, allowing the musician to grow as an artist as well as grow a substantial fan base? Elizabeth Barfoot Christian and the book's contributors expertly navigate these questions and more in Rock Brands: Selling Sound in a Media Saturated Culture.
Selling Sounds
Author: David Suisman
Publisher: Harvard University Press
Published: 2009-05-31
Total Pages: 365
ISBN-13: 067403337X
DOWNLOAD EBOOKFrom Tin Pan Alley to grand opera, player-pianos to phonograph records, David Suisman’s Selling Sounds explores the rise of music as big business and the creation of a radically new musical culture. Around the turn of the twentieth century, music entrepreneurs laid the foundation for today’s vast industry, with new products, technologies, and commercial strategies to incorporate music into the daily rhythm of modern life. Popular songs filled the air with a new kind of musical pleasure, phonographs brought opera into the parlor, and celebrity performers like Enrico Caruso captivated the imagination of consumers from coast to coast. Selling Sounds uncovers the origins of the culture industry in music and chronicles how music ignited an auditory explosion that penetrated all aspects of society. It maps the growth of the music business across the social landscape—in homes, theaters, department stores, schools—and analyzes the effect of this development on everything from copyright law to the sensory environment. While music came to resemble other consumer goods, its distinct properties as sound ensured that its commercial growth and social impact would remain unique. Today, the music that surrounds us—from iPods to ring tones to Muzak—accompanies us everywhere from airports to grocery stores. The roots of this modern culture lie in the business of popular song, player-pianos, and phonographs of a century ago. Provocative, original, and lucidly written, Selling Sounds reveals the commercial architecture of America’s musical life.
Pure Selling
Author: Wayne Vanwyck
Publisher: Bellingham, WA ; North Vancouver, BC : Self-Counsel Press
Published: 1999
Total Pages: 226
ISBN-13: 9781551800639
DOWNLOAD EBOOKBecome a more confident and effective salesperson Create partnerships with your customers Meet the challenges of today's marketplace More people earn more than $50,000 a year in sales than in any other field. To achieve such high career and salary goals, the new sales rep needs the right skills and knowledge to be confident and effective.This guide leads the reader through the selling process, from cold calling to closing a sale, with a special emphasis on establishing a professional relationship with the customer. Includes the six trust factors that help you close larger sales in a shorter time, the seven key questions you need answered before you make your sales presentation, and the six steps to answering clients' objections.
The Sound Book: The Science of the Sonic Wonders of the World
Author: Trevor Cox
Publisher: W. W. Norton & Company
Published: 2014-02-10
Total Pages: 391
ISBN-13: 039324282X
DOWNLOAD EBOOK"A lucid and passionate case for a more mindful way of listening to and engaging with musical, natural, and manmade sounds." —New York Times In this tour of the world’s most unexpected sounds, Trevor Cox—the “David Attenborough of the acoustic realm” (Observer)—discovers the world’s longest echo in a hidden oil cavern in Scotland, unlocks the secret of singing sand dunes in California, and alerts us to the aural gems that exist everywhere in between. Using the world’s most amazing acoustic phenomena to reveal how sound works in everyday life, The Sound Book inspires us to become better listeners in a world dominated by the visual and to open our ears to the glorious cacophony all around us.
Tennessee Women
Author: Sarah Wilkerson Freeman
Publisher: University of Georgia Press
Published: 2009-02-01
Total Pages: 478
ISBN-13: 0820329495
DOWNLOAD EBOOKIncluding suffragists, civil rights activists, and movers and shakers in politics and in the music industries of Nashville and Memphis, as well as many other notables, this collective portrait of Tennessee women offers new perspectives and insights into their dreams, their struggles, and their times. As rich, diverse, and wide-ranging as the topography of the state, this book will interest scholars, general readers, and students of southern history, women's history, and Tennessee history. Tennessee Women: Their Lives and Times shifts the historical lens from the more traditional view of men's roles to place women and their experiences at center stage in the historical drama. The eighteen biographical essays, written by leading historians of women, illuminate the lives of familiar figures like reformer Frances Wright, blueswoman Alberta Hunter, and the Grand Ole Opry's Minnie Pearl (Sarah Colley Cannon) and less-well-known characters like the Cherokee Beloved Woman Nan-ye-hi (Nancy Ward), antebellum free black woman Milly Swan Price, and environmentalist Doris Bradshaw. Told against the backdrop of their times, these are the life stories of women who shaped Tennessee's history from the eighteenth-century challenges of western expansion through the nineteenth- and twentieth-century struggles against racial and gender oppression to the twenty-first-century battles with community degradation. Taken as a whole, this collection of women's stories illuminates previously unrevealed historical dimensions that give readers a greater understanding of Tennessee's place within environmental and human rights movements and its role as a generator of phenomenal cultural life.
Selling Out
Author: Bethany Klein
Publisher: Bloomsbury Publishing USA
Published: 2020-07-09
Total Pages: 201
ISBN-13: 1501339338
DOWNLOAD EBOOKThe relationship between popular music and consumer brands has never been so cosy. Product placement abounds in music videos, popular music provides the soundtrack to countless commercials, social media platforms offer musicians tools for perpetual promotion, and corporate-sponsored competitions lure aspiring musicians to vie for exposure. Activities that once attracted charges of 'selling out' are now considered savvy, or even ordinary, strategies for artists to be heard and make a living. What forces have encouraged musicians to become willing partners of consumer brands? At what cost? And how do changes in popular music culture reflect broader trends of commercialization? Selling Out traces the evolution of 'selling out' debates in popular music culture and considers what might be lost when the boundary between culture and commerce is dismissed as a relic.
The Oxford Handbook of Country Music
Author: Travis D. Stimeling
Publisher: Oxford University Press
Published: 2017-06-01
Total Pages: 593
ISBN-13: 0190248181
DOWNLOAD EBOOKNow in its sixth decade, country music studies is a thriving field of inquiry involving scholars working in the fields of American history, folklore, sociology, anthropology, musicology, ethnomusicology, cultural studies, and geography, among many others. Covering issues of historiography and practice as well as the ways in which the genre interacts with media and social concerns such as class, gender, and sexuality, The Oxford Handbook of Country Music interrogates prevailing narratives, explores significant lacunae in the current literature, and provides guidance for future research. More than simply treating issues that have emerged within this subfield, The Oxford Handbook of Country Music works to connect to broader discourses within the various fields that inform country music studies in an effort to strengthen the area's interdisciplinarity. Drawing upon the expertise of leading and emerging scholars, this Handbook presents an introduction into the historiographical narratives and methodological issues that have emerged in country music studies' first half-century.
Digital Performance Right in Sound Recordings Act of 1995
Author: United States. Congress. House. Committee on the Judiciary. Subcommittee on Courts and Intellectual Property
Publisher:
Published: 1996
Total Pages: 246
ISBN-13:
DOWNLOAD EBOOKCountry Music Annual 2002
Author: Charles K. Wolfe
Publisher: University Press of Kentucky
Published: 2015-01-13
Total Pages: 234
ISBN-13: 0813157196
DOWNLOAD EBOOKIn the third volume of this acclaimed country music series, readers can explore topics ranging from the career of country music icon Conway Twitty to the recent phenomenal success of the bluegrass flavored soundtrack to the film O Brother, Where Art Thou?. The tricky relationship between conservative politics and country music in the sixties, the promotion of early country music artists with picture postcards, the history of "the voice of the Blue Ridge Mountains" (North Carolina radio station WPAQ), and the formation of the Country Music Association as a "chamber of commerce" for country music to battle its negative hillbilly stereotype are just a few of the eclectic subjects that country music fans and scholars won't want to miss.
