Viral Loop
Viral Loop

Author: Adam Penenberg

Publisher: Hachette UK

Published: 2010-01-07

Total Pages: 272

ISBN-13: 1848945248

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You read a book, you recommend it to a friend. That friend tells another friend. And another... until the book becomes this year's word-of-mouth sensation. This is the first to analyze the power of the 'pass-it-on' phenomenon, introducing us to the architects of the mightily efficient, money-spinning model known as the Viral Loop - the secret behind some of the most successful businesses in recent history. Outfits such as Google, eBay, Flickr and Facebook all employ the model at their core; all have seen their stock valuations skyrocket within years of forming. The genius lies in the model's reliance on replication: what's the point of using Facebook if none of your friends can see your profile, or using Flickr if you can't share your photos? Where's the joy in posting a video on YouTube if no one watches it? In creating a viral product that people want, need and desire, growth can, and will, take care of itself. Find out why the Loop will catch us all up, sooner rather than later...

Scaling Your Social Venture
Scaling Your Social Venture

Author: Paul N. Bloom

Publisher: Macmillan

Published: 2012-07-03

Total Pages: 224

ISBN-13: 0230377297

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The field of social entrepreneurship continues to grow by leaps and bounds as innovative entrepreneurs find new ways to create a positive social impact on their community. More often than not these ventures find it difficult to expand their initial concepts into new environments. As funding for social programs on a government level tightens, the ability for social programs to broaden and deepen their impact while maintaining financial stability has never been more important. This goal is only achievable when good intentions are combined with comprehensive analysis and planning that takes all aspects of a venture's ecosystem into consideration. Paul N. Bloom, a professor of social entrepreneurship at Duke University's Fuqua School of Business, explores the key components that any social entrepreneur needs to consider when approaching the challenge of scaling. Here Bloom explains the SCALERS model, which stresses that successful scaling requires organizational capabilities in seven areas: staffing, communicating, alliance-building, lobbying, earningsgeneration, replicating, and stimulating market forces. Rich with numerous examples of social entities that have developed these capabilities, Scaling Your Social Venture provides the tools to help social entrepreneurs take their venture to the next level.

Entrepreneurial Strategy
Entrepreneurial Strategy

Author: Dean A. Shepherd

Publisher: Springer Nature

Published: 2021-07-19

Total Pages: 142

ISBN-13: 3030789357

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This open access book focuses on explaining differences amongst organizations regarding various attributes, forms, and outcomes. By focusing on the “how” of new venture creation and management to produce well-established organizations, the authors aim to increase our understanding of the antecedents of most management research assumptions. New ventures are the source of most newly created jobs generated in an economy, new industries and markets, innovative products and services, and new solutions to economic, social, and environmental problems. However, most management research assumes a well-established organization as the starting point of their theorizing. Building on the notion of guided attention, it details how entrepreneurs can allocate their transient attention to identify potential opportunities from environmental change and how entrepreneurs allocate their sustained attention to form beliefs about radical and incremental opportunities requiring entrepreneurial action. The authors explain how entrepreneurs build such communities and engage community members over time to co-construct potential opportunities for new venture progress. Using the lean startup framework, they connect the dots between the theorizing on identifying and co-constructing potential opportunities and the startup of new ventures. This leads to a new overarching framework based on are (1) co-creating a startup, (2) organizing a startup, and (3) performing a startup to bring together the many disparate threads of research on new ventures. The authors then theorize on the importance of knowledge in organizational scaling. Based on cutting-edge research from the leading entrepreneurship journals, this book expands knowledge on the cognitive aspect of the new venture creation process.

Ready, Fire, Aim
Ready, Fire, Aim

Author: Michael Masterson

Publisher: John Wiley & Sons

Published: 2008-01-07

Total Pages: 402

ISBN-13: 0470258756

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Whether you’re thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, self-made multimillionaire and bestselling author Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, Masterson teaches you the different skills needed in order to excel in this dynamic environment.

Scaling Lean
Scaling Lean

Author: Ash Maurya

Publisher: Penguin

Published: 2016

Total Pages: 305

ISBN-13: 1101980524

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"Scaling Lean offers an invaluable blueprint for modeling startup success. You'll learn the essential metrics that measure the output of a working business model, give you the pulse of your company, communicate its health to investors, and enable you to make precise interventions when things go wrong, "--Amazon.com.

Scale Your Everest
Scale Your Everest

Author: Erik Z. Severinghaus

Publisher: Post Hill Press

Published: 2021-04-27

Total Pages: 250

ISBN-13: 1642936529

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While Erik Z. Severinghaus has been to the top of the physical world (literally climbing Everest) and the business world (exiting companies for hundreds of millions of dollars), what has defined his journey is not the successes but rather the hard times of loneliness and self-doubt that nearly cost him his accomplishments and his life. Every entrepreneur experiences these crippling but unspoken challenges. Not coincidentally, entrepreneurs have three times the rate of addiction and twice the rate of suicide of the general population. This guidebook passes along the lessons needed in those dark times, with the hope that it will help every entrepreneur who is going through this struggle understand their journey and build the mental resiliency to succeed.

Scaling Strategies for Social Entrepreneurs
Scaling Strategies for Social Entrepreneurs

Author: Urs Jäger

Publisher: Springer Nature

Published: 2019-11-02

Total Pages: 237

ISBN-13: 3030311600

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Social entrepreneurs often experience difficulties when attempting to scale. The reason for this is that scaling isn’t just about an entrepreneur’s willingness to grow, but also—and, perhaps, even more importantly—his or her capacity to develop a scaling strategy that reflects an understanding of the various components that must be adjusted to accomplish scaling goals. Once entrepreneurs decided to scale the impact of their enterprise, they must develop new capabilities in order to access new resources and skills. This book will help social entrepreneurs create effective scaling strategies by providing a detailed, three-phased market approach to scaling. Cases based on social entrepreneurs who have successfully worked in low-income markets in Latin America then illustrate three main strategies for scaling impact: co-creating in low income contexts, collective impact, and replicating business models. The market approach to scaling described in this book is based on the theory of negotiating impact for resources, as introduced in this book, and a corresponding study of more than 100 entrepreneurs in the Latin American region. By offering a conceptual three phased approach as a guide for reflecting on practical case studies, this book appeals to business academics, leaders of incubators and those working with social entrepreneurs as well as current and aspiring social entrepreneurs themselves seeking to improve their management practices in order to scale their impact.

From Single to Scale
From Single to Scale

Author: Michael Killen

Publisher: Apress

Published: 2018-09-07

Total Pages: 221

ISBN-13: 1484238141

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Scale your single-person business to profitability. Increase your audience, create multiple products, and generate more profit. This book takes you through the entire process of building a scalable business from the seemingly impossible place of "being just one person." Most single-person businesses are stuck in a pattern of exchanging time for money. Through this book, you will learn how to beat that feast or famine cycle of work. Ask yourself the following questions: Do I have to do the work or can I outsource it to someone else? Can I receive 1,000 orders tomorrow and handle it? Is the process/delivery repeatable so anyone can do it? What You'll LearnDevelop a profitable, scalable business from what you’re doing now Create content and attract an audience to that content Outsource your scalable process Scale your profit and money management Optimize your growth and prioritize meeting and exceeding your goals Who This Book Is ForConsultants, freelancers, owners of small to medium-sized businesses, developers, and entrepreneurs

Scaling Global Change
Scaling Global Change

Author: Erin Ganju

Publisher: John Wiley & Sons

Published: 2018-04-24

Total Pages: 341

ISBN-13: 1119483859

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Grow your start-up into a global influence with real-world impact Scaling Global Change provides social entrepreneurs with the strong organizational foundation they need to change the world. Through the story of Room to Read, one of the fastest-growing nonprofits in the last 18 years, this book features clear, real-world lessons for growing a non-profit or social enterprise, with special insight into girls’ education and literacy programming in lower-income countries. By outlining theories of program, operational, and system-level change, the discussion delves into the meat of the entrepreneurial spirit and applies it directly to everyday strategic decisions. The book begins with an overview of essential communication, vision, and execution fundamentals, and then dives into a discussion of metrics, monitoring, planning, leadership, and more. Clear guidance on internal operations, fundraising, team building, management, and other central topics provides a roadmap for new and experienced leaders, while further exploration of influence, strategy, and government funding relates the wisdom of experience from the perspective of a successful organization. Cross the chasm from start-up to mature organization with worldwide impact Gain insight into the theoretical and practical underpinnings of nonprofit success Adopt new perspectives on effectiveness, excellence, and influence Translate ideas into action in a way that will change the world Social entrepreneurship has taken off more than ever, and the market is crowded with optimistic leaders wanting to change the world. How do you differentiate your organization from the pack? How can you stand out, stand up, and make a real impact? These lessons are gained through experience and building a strong organizational culture; Room to Read has treaded this path and found itself at the heights of success. With Scaling Global Change, you reap the benefit of experiential lessons while applying them to the success of your own organization. **All Royalties from the sale of Scaling Global Change will be donated directly to Room To Read**

Scaling Up
Scaling Up

Author: Verne Harnish

Publisher: Forbesbooks

Published: 2014

Total Pages: 0

ISBN-13: 9780986019593

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In this guide, Harnish and his co-authors share practical tools and techniques to help entrepreneurs grow an industry -- dominating business without it killing them -- and actually have fun. Many growth company leaders reach a point where they actually dread adding another customer, employee, or location. It feels like they are just adding more weight to an ever-heavier anchor they are dragging through the sand. To make matters worse, the increased revenues have not turned into more profitability, so at some point they wonder if the journey is worth the effort. This book focuses on the four major decisions every company must get right: People, Strategy, Execution and Cash. The book includes a series of One-Page tools including the One-Page Strategic Plan and the Rockefeller Habits Execution Checklist, which more than 40,000 firms around the globe have used to scale their companies successfully.