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Author: Derek A. Denton
Publisher:
Published: 2005
Total Pages: 316
ISBN-13:
DOWNLOAD EBOOKThis book presents an accessible and groundbreaking new look at the evolution of consciousness. It traces its origins back to early man's primordial emotions--those elicited from basic needs such as hunger and thirst.
Author: John O'Shaughnessy
Publisher:
Published: 2003
Total Pages: 283
ISBN-13: 0195150562
DOWNLOAD EBOOKHow does one choose between a brand name and a generic named product? Why does one choose an item with a slightly lower price than the other? The answer is emotion. The Marketing Power of Emotion, provides a complete, original and anecdote rich account of the marketing power of emotion. This book is written by two of the leading practitioners in the field and is complete with thorough references and real life examples to follow. Emotions, whether it is realized or not is one of the central factors in our buying behavior. Emotions energizes the motivation to buy and certain persuasive techniques are more effective than others are when marketers are trying to resonate emotionally with consumers. This book covers all the essential topics, including the scope of emotion in marketing and how in response to these emotions customers make product appraisals. Finally, this volume covers branding and how emotions play a role in how consumers become loyal to brands.--Publisher's description.
Author: Jaak Panksepp
Publisher: Oxford University Press
Published: 2004-09-30
Total Pages: 481
ISBN-13: 019802567X
DOWNLOAD EBOOKSome investigators have argued that emotions, especially animal emotions, are illusory concepts outside the realm of scientific inquiry. However, with advances in neurobiology and neuroscience, researchers are demonstrating that this position is wrong as they move closer to a lasting understanding of the biology and psychology of emotion. In Affective Neuroscience, Jaak Panksepp provides the most up-to-date information about the brain-operating systems that organize the fundamental emotional tendencies of all mammals. Presenting complex material in a readable manner, the book offers a comprehensive summary of the fundamental neural sources of human and animal feelings, as well as a conceptual framework for studying emotional systems of the brain. Panksepp approaches emotions from the perspective of basic emotion theory but does not fail to address the complex issues raised by constructionist approaches. These issues include relations to human consciousness and the psychiatric implications of this knowledge. The book includes chapters on sleep and arousal, pleasure and fear systems, the sources of rage and anger, and the neural control of sexuality, as well as the more subtle emotions related to maternal care, social loss, and playfulness. Representing a synthetic integration of vast amounts of neurobehavioral knowledge, including relevant neuroanatomy, neurophysiology, and neurochemistry, this book will be one of the most important contributions to understanding the biology of emotions since Darwins The Expression of the Emotions in Man and Animals
Author: Giovanni Stanghellini
Publisher: Cambridge University Press
Published: 2017-08-18
Total Pages: 195
ISBN-13: 1107499089
DOWNLOAD EBOOKThe therapeutic interview approach looks at patients' experiences, emotions and values as the keys to understanding their suffering.
Author: Virginia Morell
Publisher: Crown Publishing Group (NY)
Published: 2013
Total Pages: 306
ISBN-13: 0307461440
DOWNLOAD EBOOKExplores the frontiers of research on animal cognition and emotion, offering a surprising examination into the hearts and minds of wild and domesticated animals.
Author: Antonio R. Damasio
Publisher: Houghton Mifflin Harcourt
Published: 1999
Total Pages: 404
ISBN-13: 9780156010757
DOWNLOAD EBOOKThe publication of this book is an event in the making. All over the world scientists, psychologists, and philosophers are waiting to read Antonio Damasio's new theory of the nature of consciousness and the construction of the self. A renowned and revered scientist and clinician, Damasio has spent decades following amnesiacs down hospital corridors, waiting for comatose patients to awaken, and devising ingenious research using PET scans to piece together the great puzzle of consciousness. In his bestselling Descartes' Error, Damasio revealed the critical importance of emotion in the making of reason. Building on this foundation, he now shows how consciousness is created. Consciousness is the feeling of what happens-our mind noticing the body's reaction to the world and responding to that experience. Without our bodies there can be no consciousness, which is at heart a mechanism for survival that engages body, emotion, and mind in the glorious spiral of human life. A hymn to the possibilities of human existence, a magnificent work of ingenious science, a gorgeously written book, The Feeling of What Happens is already being hailed as a classic.
Author: Peter Chicuorka
Publisher: Xlibris Corporation
Published: 2018-05-29
Total Pages: 625
ISBN-13: 1984519336
DOWNLOAD EBOOKAn ancient Cherokee legend of a great spirit that protects the land and lake of a South Carolina park, deep in the heart of the reservation, brings Rebecca Anderson home. An up-and-coming biology student. Rebecca is working on her Master’s thesis, attempting to separate fact from fantasy in this persistent local legend; little does she know how real the “legend” is. When people start going missing, and others are found dead, Sheriff Bill Murphy must identify who—or what—is causing all this trouble before it gets worse. As the mystery evolves, it entangles Sarah Muller, a local high school senior, and she finds herself at the center of the investigation, stalked by a nightmare she couldn’t imagine. As all the players move toward the final discovery, they will be shocked by what they learn: the “legend” is more than it seems and not what any of them imagined.
Author: Ruth Leys
Publisher: University of Chicago Press
Published: 2017-11-10
Total Pages: 399
ISBN-13: 022648873X
DOWNLOAD EBOOKIn recent years, emotions have become a major, vibrant topic of research not merely in the biological and psychological sciences but throughout a wide swath of the humanities and social sciences as well. Yet, surprisingly, there is still no consensus on their basic nature or workings. Ruth Leys’s brilliant, much anticipated history, therefore, is a story of controversy and disagreement. The Ascent of Affect focuses on the post–World War II period, when interest in emotions as an object of study began to revive. Leys analyzes the ongoing debate over how to understand emotions, paying particular attention to the continual conflict between camps that argue for the intentionality or meaning of emotions but have trouble explaining their presence in non-human animals and those that argue for the universality of emotions but struggle when the question turns to meaning. Addressing the work of key figures from across the spectrum, considering the potentially misleading appeal of neuroscience for those working in the humanities, and bringing her story fully up to date by taking in the latest debates, Leys presents here the most thorough analysis available of how we have tried to think about how we feel.
Author: Pontus Braunerhjelm
Publisher: Oxford University Press, USA
Published: 2006-11-02
Total Pages: 353
ISBN-13: 0199207186
DOWNLOAD EBOOKClusters - regional concentrations of related firms and organisations - are a key element of economic growth and innovation. This book discusses the case histories of well-known clusters, including: the Hollywood motion picture cluster, Silicon Valley, and Boston and San Francisco biotech regions.
Author: Antonio Damasio
Publisher: Vintage
Published: 2010-11-09
Total Pages: 385
ISBN-13: 0307379493
DOWNLOAD EBOOKA leading neuroscientist explores with authority, with imagination, and with unparalleled mastery how the brain constructs the mind and how the brain makes that mind conscious. Antonio Damasio has spent the past thirty years researching and and revealing how the brain works. Here, in his most ambitious and stunning work yet, he rejects the long-standing idea that consciousness is somehow separate from the body, and presents compelling new scientific evidence that posits an evolutionary perspective. His view entails a radical change in the way the history of the conscious mind is viewed and told, suggesting that the brain’s development of a human self is a challenge to nature’s indifference. This development helps to open the way for the appearance of culture, perhaps one of our most defining characteristics as thinking and self-aware beings.
