The New Rules of Running
The New Rules of Running

Author: Vijay Vad, M.D.

Publisher: Penguin

Published: 2014-04-01

Total Pages: 269

ISBN-13: 1101623659

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The ultimate guide to injury-free running and racing, from renowned sports medicine specialist Vijay Vad with training schedules designed by coach and 2-time NYC Marathon Champion Tom Fleming Whether you’re learning to run, trying to lower your Personal Record, recovering from injury, or just getting in shape, The New Rules of Running will make you a faster, healthier runner. The only book on running authored by a sports medicine specialist, this informative guide offers: A primer on running’s most common injuries, emphasizing prevention and recovery, to get you through the grueling training months unscathed. Essential strengthening exercises, stretches, nutrition, and hydration tips.

The New Rules of Marathon and Half-Marathon Nutrition
The New Rules of Marathon and Half-Marathon Nutrition

Author: Matt Fitzgerald

Publisher: Da Capo Lifelong Books

Published: 2013-02-12

Total Pages: 306

ISBN-13: 0738216453

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Every year, roughly 2 million people participate in marathons and half marathons in the United States, and, no matter what level they are, every one of these runners has likely hit"The Wall,&rdquo running out of muscle fuel in the final miles and slowing down precipitously. This setback and other common running disappointments are nutritional (or metabolic) in nature. In The New Rules , renowned fitness journalist and training coach Matt Fitzgerald cuts through the myths,distilling the most up-to-date science to help runners overcome the universally experienced nutritional barriers that prevent success in the marathon and half marathon.From basic tenets of training to nutrition guidelines, The New Rules is the first resource for runners to fully integrate nutrition with training for a complete and systematic preraceplan. Fitzgerald's powerful and easy-to-use tools will enable runners of all levels to attain their ideal racing weight, calculate their precise daily energy needs, and formulate a custom nutrition plan.

The New Rules of Running
The New Rules of Running

Author: Vijay Vad, M.D.

Publisher: Penguin

Published: 2014-04-01

Total Pages: 269

ISBN-13: 1583335382

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The ultimate guide to injury-free running and racing, from renowned sports medicine specialist Vijay Vad with training schedules designed by coach and 2-time NYC Marathon Champion Tom Fleming Whether you’re learning to run, trying to lower your Personal Record, recovering from injury, or just getting in shape, The New Rules of Running will make you a faster, healthier runner. The only book on running authored by a sports medicine specialist, this informative guide offers: A primer on running’s most common injuries, emphasizing prevention and recovery, to get you through the grueling training months unscathed. Essential strengthening exercises, stretches, nutrition, and hydration tips.

The New Rules of Retail
The New Rules of Retail

Author: Robin Lewis

Publisher: St. Martin's Press

Published: 2014-08-12

Total Pages: 270

ISBN-13: 1137480890

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In The New Rules of Retail, industry gurus Robin Lewis and Michael Dart explained how unprecedented consumer power, enabled by technology and globalization, is revolutionizing retail. They warned that survival in these dynamic times called for a business model based on three distinct competencies: preemptive, perpetual distribution; a neurological customer connection; and total control of the value chain. In the years since that book published, many of their predictions have come true. Now, they revisit timeless case studies like Ralph Lauren and Sears, as well as new additions like Trader Joe's, Lululemon, and Warby Parker, to assess how retailers must continue to evolve in the era of e-commerce, data mining, and tiered distribution. They also identify the five current trends that are currently driving consumer demand, including technology integration and channel consolidation, as exemplified by Jeff Bezos at Amazon. This is a fully revised and updated guide from two proven retail prognosticators.

The New Rules of Lifting
The New Rules of Lifting

Author: Lou Schuler

Publisher: Penguin

Published: 2008-12-26

Total Pages: 321

ISBN-13: 158333338X

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Want to get more out of your workout and spend less time in the gym? Many guys devote so many hours to lifting weight yet end up with so little to show for it. In many cases the problem is simple: they aren't doing exercises based on the movements their bodies were designed to do. Six basic movements - the squat, deadlift, lunge, push, pull and twist - use all of the body's major muscles. And, more important, they use those muscles in co-ordinated action, the way they were designed to work. The New Rules of Lifting, now in paperback and with more than one hundred photographs, gives you more than a year's worth of workouts based on these six basic movements. Whether you're a beginner, an experienced lifter looking for new challenges, or anything in between, you can mix and match the workouts to help you get bigger, stronger and leaner. In addition, the comprehensive nutritional information provided makes The New Rules of Lifting a complete guide to reaching all your goals. If you aren't using The New Rules of Lifting, you aren't getting the best possible results.

The New Rules of Lead Generation
The New Rules of Lead Generation

Author: David Scott

Publisher: AMACOM

Published: 2013-03-13

Total Pages: 292

ISBN-13: 081443262X

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From amidst the clutter of lead generation tactics, this strategic guide teaches marketers how to make the many available lead generation tactics work together to produce the maximum number of quality leads. Marketing expert David T. Scott identifies the seven most successful tactics--including email, direct mail, and search engine marketing; banner and social media advertising; cold calling; and trade shows--and reveals: when to use which tactics, how to use them cost-effectively, how each tactic has changed in recent years, and how lead generation tactics will continue to evolve in the future. Most importantly, he shares how marketers can achieve the best results--actionable leads for their products and services--and help their companies succeed. Featuring valuable tools for tracking costs and measuring results and indispensable advice that’s been thus-far absent from this emerging and in-demand field, The New Rules of Lead Generation takes a critical look at the most popular lead-generation strategies and shows marketers everywhere how to test new approaches on a limited budget, how to combine multiple tactics for a more powerful, integrated campaign, and how to capture the leads they need.

Born to Run
Born to Run

Author: Christopher McDougall

Publisher: Profile Books

Published: 2010-12-09

Total Pages: 296

ISBN-13: 184765228X

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A New York Times bestseller 'A sensation ... a rollicking tale well told' - The Times At the heart of Born to Run lies a mysterious tribe of Mexican Indians, the Tarahumara, who live quietly in canyons and are reputed to be the best distance runners in the world; in 1993, one of them, aged 57, came first in a prestigious 100-mile race wearing a toga and sandals. A small group of the world's top ultra-runners (and the awe-inspiring author) make the treacherous journey into the canyons to try to learn the tribe's secrets and then take them on over a course 50 miles long. With incredible energy and smart observation, McDougall tells this story while asking what the secrets are to being an incredible runner. Travelling to labs at Harvard, Nike, and elsewhere, he comes across an incredible cast of characters, including the woman who recently broke the world record for 100 miles and for her encore ran a 2:50 marathon in a bikini, pausing to down a beer at the 20 mile mark.

HOMERUN
HOMERUN

Author: VINCENT DAVID.

Publisher: Potomac Books, Inc.

Published: 2007

Total Pages: 305

ISBN-13: 1597976571

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BSS: The New Rules of Entrepreneurship
BSS: The New Rules of Entrepreneurship

Author: Rob Yeung

Publisher: Marshall Cavendish International Asia Pte Ltd

Published: 2011-08-15

Total Pages: 162

ISBN-13: 9814346977

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Nearly everyone has thought about starting up their own business at one time or another. Working for other people is no longer the only option that we have these days. But what does it really take to become an entrepreneur? Combining genuinely practical advice with an easily digestible format, Rob Yeung guides you through the things you need to know in order to set up on your own. You don’t have to do something entirely new, you could just do it better, and this book shows you how to get motivated, make a business plan and sell your product quickly and effectively.

New Rules
New Rules

Author: Bill Maher

Publisher: Rodale Books

Published: 2006-09-05

Total Pages: 259

ISBN-13: 1623360242

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Bill Maher is on the forefront of the new wave of comedians who influence and shape political debate through their comedy. He is best known not just for being funny, but for advocating truth over sensitivity and taking on the political establishment. Maher first came to national attention as the host of the hit ABC-TV program Politically Incorrect, where he offered a combustible mixture of irreverence and acerbic humor that helped him to garner a loyal following, as well as a reputation for being a controversial bad boy. Bill Maher's popular new HBO television show, Real Time, has put Maher more front and center than ever before. Particularly one regular segment on the show, entitled "New Rules," has been a hit with his ever-growing legion of fans. It is the part of the show during which Maher takes serious aim, bringing all of his intelligence, incisiveness, wit, and his signature exasperation to bear on topics ranging from cell phones ("I don't need my cell phone to take pictures or access the Internet. I just need it to make a phone call. From everywhere! Not just the places it likes!") to fast food ("No McDonald's in hospitals. I'm not kidding!) to the conservative agenda ("Stop claiming it's an agenda. It's not an agenda. It's a random collection of laws that your corporate donors paid you to pass."). His bestselling book, New Rules, brings these brilliantly conceived riffs and rants to the written page. This new edition of the book, in paperback for the first time, also features some brand-new material.