The Military-news Media Relationship
The Military-news Media Relationship

Author:

Publisher:

Published: 1993

Total Pages:

ISBN-13:

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Over the course of the next six months, the Strategic Studies Institute will examine the impact of the media's technological advances on strategic and operational level planning and policymaking, first in an overseas theater, and subsequently on decisions made at the national level. The first of these two studies recognizes the complexity of executing military operations under the scrutiny of a very responsive, high technology world news media. Given the volatile, unstable, and ambiguous environment in which armed forces can find themselves, the actions of field forces have a greater chance than ever before of affecting subsequent strategic decisions made at higher levels. The pressure on field commanders to "get it right the first time" is demonstrably greater than ever. The author intends that these thoughts provide commanders with an understanding of the high technology and competitive news media environment they can expect to experience and offers specific suggestions for successfully communicating with reporters.

The Military-News Media Relationship: Thinking Forward
The Military-News Media Relationship: Thinking Forward

Author: Charles W. Ricks

Publisher:

Published: 2012-12-09

Total Pages: 38

ISBN-13: 9781481207300

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One of the realities of modern military operations has been that they are often subjected to intense scrutiny by the international news media. Under most circumstances, the deployment of U.S. forces attracts large numbers of print and broadcast journalists dedicated to providing their audiences with near real-time information of varying accuracy and completeness. This extraordinary availability of information may well affect the agenda of the executive and legislative branches of government and have important impacts on military decision makers in operational theaters.

The Military and the Media
The Military and the Media

Author: William V. Kennedy

Publisher: Praeger

Published: 1993-07-30

Total Pages: 0

ISBN-13: 0275941914

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This book is the first about military-media relations to argue for a fundamental restructuring of national journalism and the first to document the failure of American journalism in the national security field for the past thirty years. Press complaints of excessive control by the military during the Persian Gulf War of 1990-91 were the inevitable result of the failure of American journalism to train competent specialists in military reporting and to provide an organizational structure that would assure continuing, comprehensive coverage of national defense in peace and war. This, in turn, is the result of retaining the city-room concept as the basic organizational feature of the press, with continuing reliance on the generalist in an age that demands increasingly well-trained specialists. So long as the press fails to modernize its basic methods of training to assure well-trained defense specialists, the military will be required to closely control reporters, as in the Persian Gulf War, as a basic requirement of security for armed forces members and the national interests. Permitting the military to control how the military itself is reported is a grave danger to the democratic process. Yet, so long as the press refuses to accept responsibility for large-scale reform, the public will continue to support close military control as an essential element of safety for its sons and daughters in the armed forces, and out of concern for the success of U.S. military operations. This book will be of interest to students of the press, of the military, and of the media at large.

The Role of Public Affairs in the Military - Media Relationship
The Role of Public Affairs in the Military - Media Relationship

Author: Adriane B. Craig

Publisher:

Published: 2000-04-01

Total Pages: 273

ISBN-13: 9781423536826

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The image of public relations, and particularly government public relations, is often linked to thoughts of press agentry and propaganda (Brown, 1976; Cutlip, 1995; Cutlip, Center, & Broom, 2000; Lesly, 1988), and journalists seem to agree with this association (Ryan & Martinson, 1985; Stegall & Sanders, 1986). As a result, a "media-public relations struggle' (Cutlip, 1976, p. 6) ensues, despite the reliance each has upon the other to do their jobs effectively (Bishop, 1988; Brown, 1976; Cutlip, 1976; Gieber & Johnson, 1961; Shea & Gulick, 1997; Sietel, 1992). This mutually-dependent relationship is especially important to the Department of Defense (Baroody, 1999, Braestrup, 1991), which considers the news media "the principal means of communicating information about the military to the general public" (Joint Pub 3-61, p. vi) and measures the effectiveness of the military public affairs program upon its ability to communicate with various publics to maintain awareness and support of the Defense Department (Public Affairs Handbook, 1991). Each of the branches of the armed forces - the Air Force, Army, Navy, and Marine Corps - has a distinct public affairs structure, including how they designate public affairs officers (Public Affairs Handbook, 1991). With the exception of the Marine Corps, which follows Navy guidelines, each branch also has their own set of regulations and policies.

Towards a More Productive Military-Media Relationship
Towards a More Productive Military-Media Relationship

Author:

Publisher:

Published: 2005

Total Pages: 63

ISBN-13:

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In an effort to explain how the military can better engage the media, this paper provides insights to the question, "How can the U.S. military proactively engage the domestic media in the planning and execution of military operations?" By proactively engaging the media, the military can better leverage the media and take advantage of its tremendous capability to influence public opinion. This paper investigates the importance of an effective military-media relationship, considers current Joint doctrine, and conducts a historic review (using the criteria of access, logistical support, operational security and context) of the relationship between the military and the media, focusing on how the military engaged the media in those operations and how the military can leverage the media to benefit future operations. To that end, and centered on the idea that public affairs is not just a PAO's issue, the military should make improvements in the following areas: (1) Establishment of media effects as an information age principle of war; (2) Continued use of embedded reporters, expanding on the current program to ensure coverage to include the post-hostilities phase; (3) Develop a more proactive approach towards dealing with foreign media; and (4) Promotion of a more assertive media policy to achieve a steady-state level of military-media engagement. In an era during which an increasingly smaller percentage of Americans have any contact with the military, the military must take the lead to develop a positive working relationship with the press and the public. In doing so, the military will provide the links that not only benefit it now, but in the future.

Military and Media
Military and Media

Author: Anil Kumar Singh

Publisher: Lancer Publishers

Published: 2006

Total Pages: 280

ISBN-13: 9788170622307

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With particular reference to India.

War and Media Operations
War and Media Operations

Author: Thomas Rid

Publisher: Routledge

Published: 2007-02-15

Total Pages: 241

ISBN-13: 113411687X

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This is the first academic analysis of the role of embedded media in the 2003 Iraq War, providing a concise history of US military public affairs management since Vietnam. In late summer 2002, the Pentagon considered giving the press an inside view of the upcoming invasion of Iraq. The decision was surprising, and the innovative "embedded media program" itself received intense coverage in the media. Its critics argued that the program was simply a new and sophisticated form of propaganda. Their implicit assumption was that the Pentagon had become better at its news management and had learned to co-opt the media. This new book tests this assumption, introducing a model of organizational learning and redraws the US military’s cumbersome learning curve in public affairs from Vietnam, Grenada, Panama, the Persian Gulf, Somalia, the Balkans to Afghanistan, examining whether past lessons were implemented in Iraq in 2003. Thomas Rid argues that while the US armed forces have improved their press operations, America’s military is still one step behind fast-learning and media-savvy global terrorist organizations. War and Media Operations will be of great interest to students of the Iraq War, media and war, propaganda, political communications and military studies in general.