Relationship Marketing
Relationship Marketing

Author: Helen Peck

Publisher: Taylor & Francis

Published: 2013-06-17

Total Pages: 526

ISBN-13: 1136369023

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Arranged in 6 sections, this title gives marketing practitioners and students critical examples of best practice from a variety of companies. Alongside 'Relationship Marketing: bringing quality, customer service and marketing together' and 'Relationship Marketing for Competitive Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.

Nickel, Cobalt, and Their Alloys
Nickel, Cobalt, and Their Alloys

Author: Joseph R. Davis

Publisher: ASM International

Published: 2000-01-01

Total Pages: 450

ISBN-13: 0871706857

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This book is a comprehensive guide to the compositions, properties, processing, performance, and applications of nickel, cobalt, and their alloys. It includes all of the essential information contained in the ASM Handbook series, as well as new or updated coverage in many areas in the nickel, cobalt, and related industries.

Nickel and Dimed
Nickel and Dimed

Author: Barbara Ehrenreich

Publisher: Metropolitan Books

Published: 2010-04-01

Total Pages: 256

ISBN-13: 1429926643

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The New York Times bestselling work of undercover reportage from our sharpest and most original social critic, with a new foreword by Matthew Desmond, author of Evicted Millions of Americans work full time, year round, for poverty-level wages. In 1998, Barbara Ehrenreich decided to join them. She was inspired in part by the rhetoric surrounding welfare reform, which promised that a job—any job—can be the ticket to a better life. But how does anyone survive, let alone prosper, on $6 an hour? To find out, Ehrenreich left her home, took the cheapest lodgings she could find, and accepted whatever jobs she was offered. Moving from Florida to Maine to Minnesota, she worked as a waitress, a hotel maid, a cleaning woman, a nursing-home aide, and a Wal-Mart sales clerk. She lived in trailer parks and crumbling residential motels. Very quickly, she discovered that no job is truly "unskilled," that even the lowliest occupations require exhausting mental and muscular effort. She also learned that one job is not enough; you need at least two if you int to live indoors. Nickel and Dimed reveals low-rent America in all its tenacity, anxiety, and surprising generosity—a land of Big Boxes, fast food, and a thousand desperate stratagems for survival. Read it for the smoldering clarity of Ehrenreich's perspective and for a rare view of how "prosperity" looks from the bottom. And now, in a new foreword, Matthew Desmond, author of Evicted: Poverty and Profit in the American City, explains why, twenty years on in America, Nickel and Dimed is more relevant than ever.

"Mastering the Market"

Author: Oliver Buffett

Publisher: Dev Choudhary

Published: 2022-12-05

Total Pages: 926

ISBN-13:

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Embark on a transformative journey through the world of investing with "Mastering The Market." This comprehensive guide is designed to take you from the basics of the stock market to advanced trading strategies, empowering you to make informed investment decisions at every stage of your journey. Inside this book, you will discover: 1. Foundations of the Stock Market Understanding Stocks and Shares: Learn what stocks are, how they represent ownership in a company, and the different types of shares. Market Mechanics: Gain insights into how the stock market functions, including exchanges, order types, and the role of market makers. 2. Investment Strategies Value Investing: Discover the principles of value investing and how to identify undervalued stocks with strong potential for growth. Growth Investing: Explore growth investing strategies focusing on companies with high growth potential and how to assess their future performance. Dividend Investing: Understand the benefits of investing in dividend-paying stocks and how to build a steady income stream. 3. Technical and Fundamental Analysis Technical Analysis: Master the art of reading charts, using technical indicators, and recognizing patterns to forecast price movements. Fundamental Analysis: Learn how to analyze a company’s financial statements, assess its performance, and understand industry trends. 4. Risk Management Diversification: Understand the importance of diversifying your portfolio to mitigate risk and enhance returns. Stop-Loss Orders: Learn how to set stop-loss orders to protect your investments and minimize potential losses. Market Volatility: Develop strategies to navigate market fluctuations and maintain a long-term perspective. 5. Futures and Options Trading Understanding Futures Contracts: Learn what futures contracts are, how they work, and their role in hedging and speculation. Options Basics: Explore the fundamentals of options trading, including calls and puts, and how they can be used to leverage your investments. Advanced Options Strategies: Discover various strategies such as covered calls, straddles, and spreads that can enhance your trading toolkit. Risk Management with Futures and Options: Understand how to use futures and options to manage risk in your portfolio effectively. 6. Trading Psychology Emotional Discipline: Explore the psychological aspects of trading, including how to manage emotions and develop a disciplined trading approach. Overcoming Common Pitfalls: Identify common psychological traps that traders face and strategies to overcome them. 7. Practical Tips and Case Studies Real-World Examples: Benefit from case studies that illustrate key concepts and strategies in action, helping you understand how successful investors think and operate. Actionable Insights: Receive practical tips for setting up your trading account, choosing the right broker, and developing a personalized investment plan. 8. Tools and Resources Recommended Tools: Discover useful tools and platforms for trading, research, and portfolio management to enhance your investment experience. Continuous Learning: Access resources for ongoing education, including websites, books, and online courses to further deepen your understanding. With step-by-step instructions, expert insights, and easy-to-follow explanations, "Mastering The Market" is your ultimate resource for mastering the stock market, futures, and options. Whether you’re starting from scratch or looking to refine your skills, this book equips you with the knowledge and confidence to thrive in the ever-evolving world of investing. Turn your aspirations into achievements and unlock your potential in the stock market today!