The Imagineering Pyramid
The Imagineering Pyramid

Author: Lou Prosperi

Publisher:

Published: 2016-04-14

Total Pages: 238

ISBN-13: 9781941500965

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Learn from the Disney Imagineers Creativity. Innovation. Success. That's Disney Imagineering. It was the Imagineers who brought Walt Disney's dreams to life. Now you can tap into the principles of Imagineering to make your personal and professional dreams come true. Even if you're not building a theme park, the Imagineering Pyramid can help you plan and achieve any creative goal. Lou Prosperi designed the pyramid from the essential building blocks of Disney Imagineering. He teaches you how to apply the pyramid to your next project, how to execute each step efficiently and creatively, and most important, how to succeed. The Imagineering Pyramid is a revolutionary creative framework that anyone can use in their daily lives, whether at home or on the job. Prosperi shares with you: How to use "The Art of the Show" to stay focused on your mission. Practical tutorials for each of the fifteen building blocks that make up the pyramid. Creative Intent, Theming, "Read"-ability, Kinetics, Plussing, and other Imagineering concepts. Imagineering beyond the berm: how to apply the pyramid to fields as diverse as game design and executive leadership. An "Imagineering Library" of books to further your studies. UNLEASH YOUR CREATIVITY WITH THE DISNEY IMAGINEERS!

The Imagineering Process
The Imagineering Process

Author: Louis J. Prosperi

Publisher: Theme Park Press

Published: 2018-05-04

Total Pages:

ISBN-13: 9781683901389

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A Master Class in Imagineering. When we think of Imagineering, we think of Disney theme parks. But Imagineering is a creative *process* that can be used for nearly any project, once you know how it works. Lou Prosperi distills years of research into a practical how-to guide for budding "Imagineers" everywhere.

Entrepreneurship the Disney Way
Entrepreneurship the Disney Way

Author: Michael G. Goldsby

Publisher: Routledge

Published: 2018-11-01

Total Pages: 308

ISBN-13: 0429679386

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This book focuses on the business story of Walt Disney and the company he built. Combining a unique blend of entrepreneurship, creativity, innovation, and a relentless drive to bring out the best in his teams, Walt Disney created one of the most successful ventures in business history. Outlining the specific processes of the company, Goldsby and Mathews provide the reader with the tools they need to embrace their own entrepreneurial leadership style, to lead effectively, to be more innovative, and to build a successful organization. Through the lens of Disney, the reader learns the fundamentals of entrepreneurship, innovation, and leadership. Beginning with a general introduction to the concepts relevant to the entrepreneurial organization today, the book examines how Disney built his empire and how the company remains an industry leader. The book also provides the opportunity to take the Entrepreneurial Leadership Instrument, which measures one’s style in leading entrepreneurial ventures. The book is divided into two parts: • Part I provides an overview of Disney’s entrepreneurial journey, including the topics of vision, risk-taking, financing, and human resource management; • Part II examines the company’s transition from a family business into a global operation, including topics such as succession planning and strategy. Part II also explores Disney Parks and Resorts, the part of the company that interacts directly with customers, including topics such as culture, employee engagement, customer service, and customer experience. Entrepreneurship the Disney Way brings entrepreneurship, innovation, and leadership to life through the compelling story of one of the most recognizable businessmen and companies of our time. The authors’ interviews with high-level executives provides the reader with a rare inside look into the way his company functions. Disney fans, executives, and students of entrepreneurship, innovation, and leadership will find it a delightful and informing read.

One Little Spark!
One Little Spark!

Author: Marty Sklar

Publisher: Disney Electronic Content

Published: 2015-09-01

Total Pages: 263

ISBN-13: 1484737792

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We've all read about the experts: the artists, the scientists, the engineers—that special group of people known as Imagineers for The Walt Disney Company. But who are they? How did they join the team? What is it like to spend a day in their shoes? Disney Legend Marty Sklar wants to give back to fans and answer these burning questions. When Marty was president of Walt Disney Imagineering, he created a list of principles and ideals for the team, aptly named Mickey's Ten Commandments. Using this code of standards as his organizational flow, Marty provides readers with insights and advice from himself and dozens of hands-on Imagineers from around the globe. It's a true insider's look like no other!

Co-Branding
Co-Branding

Author: T. Blackett

Publisher: Springer

Published: 1999-09-24

Total Pages: 160

ISBN-13: 0230599672

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The strategic management and development of brands continues to grow in importance for most businesses and the last decade has seen more and more brand owners turning to co-branding as a way of adding further value to their brand assets. The synergy that can be created by two well-matched brands working together in harmony can be considerable and enhance both profitability and the valuation of the brand for both parties. However, the challenges presented by co-branding are considerable, getting the strategy right for a single brand is hard enough, but once two brands are brought together the challenges increase considerably. The brand personalities must be complementary. This is the first book to explore this important area.

Integrated Storytelling by Design
Integrated Storytelling by Design

Author: Klaus Sommer Paulsen

Publisher: Routledge

Published: 2021-07-06

Total Pages: 286

ISBN-13: 1000403807

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This pioneering work equips you with the skills needed to create and design powerful stories and concepts for interactive, digital, multi-platform storytelling and experience design that will take audience engagement to the next level. Klaus Sommer Paulsen presents a bold new vision of what storytelling can become if it is reinvented as an audience-centric design method. His practices unlock new ways of combining story with experience for a variety of existing, new and upcoming platforms. Merging theory and practice, storytelling and design principles, this innovative toolkit instructs the next generation of creators on how to successfully balance narratives, design and digital innovation to develop strategies and concepts that both apply and transcend current technology. Packed with theory and exercises intended to unlock new narrative dimensions, Integrated Storytelling by Design is a must-read for creative professionals looking to shape the future of themed, branded and immersive experiences.

The Secret Diaries of Hemiunu, Architect of the Great Pyramid
The Secret Diaries of Hemiunu, Architect of the Great Pyramid

Author: Derek Hitchins

Publisher: Lulu.com

Published: 2010-04-13

Total Pages: 243

ISBN-13: 144574824X

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Diaries of Hemiunu, Architect of the Great Pyramid, reveal his privileged, yet dangerous, life as royal architect to Khufu. Diaries answer age-old questions about the design and building of the pyramids, but also about royal-family 'goings-on,' succession rivalries and murder in the harem...

Teach with Magic
Teach with Magic

Author: Kevin Roughton

Publisher: Theme Park Press

Published: 2021-05

Total Pages: 216

ISBN-13: 9781683903062

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Learn from the Engagement Masters Education is a battle for attention. Whether you are a teacher trying to reach a classroom full of students or a parent trying to prepare your child for the world to come, getting our audience to just listen can be a real challenge. When students have access to personalized entertainment sitting in their pockets, anything that doesn't jump out and grab their attention right away is easily drowned out. But there is a place where even today all those modern distractions melt away--Disneyland. When you're there, you're not only in a different world, you're in Walt Disney's world. Whether you are Peter Pan flying over London in Fantasyland or a rebel fighter struggling against the First Order in Galaxy's Edge, you are 100% engaged. Sights, sounds and even smells ensure that your brain is locked into the experience. If we can bring those techniques into our teaching, we can create engaging experiences for our students, grab their attention, and boost their learning. You'll improve your teaching and create a place students want to visit. In this book we'll learn from the world's greatest engagement masters--the Disney Imagineers. Through narrative visits to attractions throughout Disneyland and Disney California Adventure, you'll experience a visit to the park as we share memories and see how the Imagineers make it all work. We'll be guided by Imagineering icon Marty Sklar's Mickey's 10 Commandments of Theme Park Design as we turn our classrooms into the most engaging places on Earth!

Earth Energies
Earth Energies

Author: Serge Kahili King

Publisher: Quest Books

Published: 2015-06-15

Total Pages: 268

ISBN-13: 0835631478

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Examinations and accounts of experimentation with subtle energies. In addition to the scientifically accepted forces of electricity, magnetism, and gravity, there are, according to the author, "psychoenergetic" forces, those that interact with the mind as well as the body. His research deals with the energies behind extraordinary phenomena like non-physical healing, levitation, telekinesis, superstrength, and many others in which the mind is always an important factor. He touches on pyramid power, dowsing, feng shui, and the use of magnets for healing. These, and many more sources may have a single energy in common; the same way different physical elements all have electrons in common. Leave skepticism behind, and be fascinated by his examples and observations that may someday prove to be of practical value, and no more "strange" than bread mold being used to cure disease.