The Client Centric Protagonist
The Client Centric Protagonist

Author: Nilakantasrinivasan J

Publisher: Nilakantasrinivasan J

Published: 2022-06-18

Total Pages: 106

ISBN-13:

DOWNLOAD EBOOK

- How can I, as an individual, become more client-focused? - How can we, as a company, foster client-centered transformation and culture? If you are looking for answers to the two questions mentioned above, then this is your book. The author, Nilakantasrinivasan J has presented the answers as a story of Parth, an Indian Army veteran who joins a specialty chemicals company called SPKEM as an account manager. Without the requisite domain knowledge, will he steer himself and his organization from a brewing storm? Over 300+ books have been written on this topic, so why one more? In author's 25 years in the industry, he has closely studied organizations in B2C, as well as B2B, through the lens of their policies, processes, technology, culture, and people, and at the same time listened to their client-side stories. Client Centricity is a perpetual quest for most organizations, and a lot has been accomplished, but CXOs are still curious as to why all this doesn’t translate into business growth and why are clients leaving? What do clients value? Author gives you workable methods, not empty promises. It presents a planned program with approaches, tools and tips for account managers, business development managers, customer success managers, business heads, CXOs, entrepreneurs, consultants & business students. The book presents the 7 Acts of Client Centric Professional, Client Centric Value Plan, Stakeholder Engagement, 3Level Client Centricity Framework and Human-to-Human (H2H) approach.

A Little Book on Customer Experience
A Little Book on Customer Experience

Author: Nilakantasrinivasan J

Publisher: Nilakantasrinivasan J

Published: 2022-06-28

Total Pages: 106

ISBN-13:

DOWNLOAD EBOOK

This little book pulls together some of the best aphorisms of leading Customer Experience (CX) experts and leaders, in general, taken from different sources with commentaries from the Author. First edition of this book was released in 2017 and since then, it has made it to the desk tops of many CXOs. Isn't a quotation on customer a great way to start a conversation or speech? With over 150 quotes, this is indeed a large collection of best quotations for any customer centricity, customer service, business development, marketing professional. Aphorisms are grouped in following categories: Customer Experience Strategy Customer Experience Design Know Your Customer Customer Experience Change Service Attitude Service Quality Delighting Customers Customer Loyalty Customer Retention You can use it to motivate your team on customer centricity or simply gift it to employees in an off-site! Profound and simple, these pithy sayings go a long way in delivering world class customer experience.

Construction Supply Chain Management
Construction Supply Chain Management

Author: Stephen Pryke

Publisher: John Wiley & Sons

Published: 2009-09-15

Total Pages: 247

ISBN-13: 9781444319415

DOWNLOAD EBOOK

This book provides a unique appraisal of supply chain management(SCM) concepts alongside lessons from industry, observation andanalysis gathered during the first decade of supply chainmanagement strategies in the UK construction industry. The research from leading international academics has been drawntogether with the experience from some of the industry's foremostSCM practitioners to provide both a definition of SCM and anoverview of its development as a strategy for managing constructionprojects. Key case study material - from Slough Estates to BAA and T5 -illustrates the benefits to the industry of its adoption. Littlehas been written on the application of SCM to construction and thisbook provides an agenda for discussion for both the experiencedresearcher and the industry practitioner by offering a thoroughgrounding in its principles as well as an illustration of SCM as amethodology for industry. Construction Supply Chain Management studies makes animportant contribution to the debate on innovative systems andtheir significance in increasingly complex constructionprojects.

Storynomics
Storynomics

Author: Robert McKee

Publisher: Twelve

Published: 2018-03-20

Total Pages: 211

ISBN-13: 1455541974

DOWNLOAD EBOOK

Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.

Own your story. Or someone else will.
Own your story. Or someone else will.

Author: ianka fleerackers

Publisher: Lannoo Meulenhoff - Belgium

Published: 2024-10-22

Total Pages: 296

ISBN-13: 9401445265

DOWNLOAD EBOOK

Some people still experience personal branding as a show of ego. Which it can be. Most people see personal branding as a tool for business growth and wealth, which it is. But there are more fulfilling reasons to engage in the process of personal branding like building intellectual legacy and becoming a brave new human. If you want to engage in building a legacy, but not want to be blindsided by aspects like fame and hunt for money, then this is the book on personal branding you need. It offers you the complete range of what it can mean to you, not only the social media aspect. 'With this book, ianka succeeds in describing personal branding on a strategic level. ianka's broad professional background makes this book particularly strong and valuable. She has experienced nearly everything a personal brand can go through in her career. A look behind the scenes and the sharing of that experience adds immense value. I highly recommend this book to everyone!' - Steven Van Belleghem, entrepreneur and author of A Diamond in the Rough and Customers The Day After Tomorrow 'In a world of information overload and AI, developing your own authentic voice is more important than ever. How do you build unique visibility in a world of the Never Normal? ianka has written a wonderful book that makes you reflect on your own journey, your own development, and how you can find and strengthen that unique voice.' - Peter Hinssen, entrepreneur and author of The Phoenix and the Unicorn and The Day After Tomorrow 'ianka has not only dared to breathe new life into an existing concept, but she has also ventured to create a book tailored to each individual reader. I sincerely wish I had been able to read this book much earlier because it helps me as a person, but also because it helps me make companies and their leaders better.' - Rik Vera, business philosopher and author of The Guide To The Ecosystem Economy and Managers The Day After Tomorrow

Trauma-Informed Principles in Group Therapy, Psychodrama, and Organizations
Trauma-Informed Principles in Group Therapy, Psychodrama, and Organizations

Author: Scott Giacomucci

Publisher: Taylor & Francis

Published: 2023-04-25

Total Pages: 311

ISBN-13: 1000859991

DOWNLOAD EBOOK

This book presents trauma-informed principles for ethical, safe, and effective group work, psychodrama, and leadership. Content will include practical guidelines, detailed instructions, and diverse examples for facilitating both trauma-informed and trauma-focused groups in treatment, community, and organizational leadership. Chapters focus on various topics including safety, empowerment, social justice, vicarious trauma, and leadership. Organizational leadership is approached through the lens of SAMHSA’s guidance and the framework of group work leadership. The book includes significant focus on sociometry and psychodrama as strengths-based and experiential group approaches. Psychodrama’s philosophies, theories, and interventions will be articulated through a trauma-informed lens offering psychodramatists, group workers, and organizational leaders new conceptual frameworks and action-based processes. Chapters contain a blend of theory, research, practical guidance, and examples from the author’s experience. This book will appeal to group workers, therapists, psychodramatists, creative arts therapists, organizational leaders, trainers, facilitators, supervisors, community organizers, and graduate students. This book offers group facilitators the insight and tools to lead engaging and meaningful groups. The potential for retraumatizing participants is addressed while promoting trauma-informed practice as an ethical imperative.

Customer Experience in Fashion Retailing
Customer Experience in Fashion Retailing

Author: Bethan Alexander

Publisher: Taylor & Francis

Published: 2024-06-20

Total Pages: 414

ISBN-13: 104004462X

DOWNLOAD EBOOK

This text provides a holistic, integrated and in-depth perspective on the growing field of customer experience (CX), in a fashion context. Merging three core perspectives – academic, creative agency and retailer – the book takes a chronological approach to tracing the evolution of customer experience from the physical store, to omnichannel through channel convergence to consider the future of fashion retailing and customer experience. Beginning with the theoretical perspective, customer experience evolution in a fashion retail context is traced, considering the definition of customer experience, physical retail, the digitalisation of customer experience, omni-channel retail, in-store technologies and envisioning future retail CX. The retail creative agency perspective looks at how to locate and design customer experience journeys, designing harmonised CX across retail brand environments online and offline, responsible retailing and taking a human-centric approach to create visceral, wellbeing-based experiences. Finally, the retailer perspective explores real-life case studies of great customer experience from international brands, including Zara, Nike, Ecoalf, To Summer and Anya Hindmarch. Pedagogical features to aid understanding are built in throughout, including chapter objectives and reflective questions. Comprehensive and unique in its approach, Customer Experience in Fashion Retailing is recommended reading for students studying Fashion Retail Management, Customer Experience, Retail Design and Visual Merchandising, Fashion Psychology and Fashion Marketing.

Neuropsychodrama in the Treatment of Relational Trauma
Neuropsychodrama in the Treatment of Relational Trauma

Author: T. dayton

Publisher: Health Communications, Inc.

Published: 2015-11-10

Total Pages: 346

ISBN-13: 0757318789

DOWNLOAD EBOOK

There is a growing awareness that the body as well as the mind needs to be involved in therapy. Neuroscience and attachment theories have clearly demonstrated that emotion is a physiological as well as a mental phenomenon. Dr. Dayton's approach to experiential work has been in the forefront of what is now so commonly in use in treatment centers that it has become mainstream. Used in treating relational trauma and PTSD, neuropsychodrama is designed to be easily incorporated into existing programs regardless of length of stay, and can be used in outpatient settings, group and one-to-one practices. Additionally, she has created a model of treatment called Relational Trauma Repair, RTR which is a multi-sensory model used in the treatment of relational trauma issues. Neuropsychodrama in the Treatment of Relational Trauma provides education woven into a healing, interactive "experience." It will mobilize, engage, bond and motivate groups through a process that is interactional and relational and progressively imparts skills of emotional literacy and emotional regulation.

Interdisciplinary Applications of the Person-Centered Approach
Interdisciplinary Applications of the Person-Centered Approach

Author: Jeffrey H. D. Cornelius-White

Publisher: Springer Science & Business Media

Published: 2013-06-04

Total Pages: 262

ISBN-13: 1461471443

DOWNLOAD EBOOK

​This book examines the scientific contribution and increasing relevance of the Person-Centered Approach (PCA) in psychotherapy. The direction taken in the book is to provide readers with a multidisciplinary and multi-perspective view as well as practical applications. Beyond the more conventional psychotherapy applications (client-centered, experimental, emotion-focused, child-centered, motivational interviewing, existential, filial, etc.) others have evolved including peace and conflict resolution work, encounter and T-groups, nonviolent communication, parent effectiveness training, person-centered planning for people with disabilities, relationship enhancement methods, learner-centered education, technology-enhanced learning environments, human relations leadership training, etc. Simultaneously, scientific disciplines were influenced by this perspective in less obvious ways. Hence, the major contribution of this book is to identify and characterize the key bridges-so far only partly recognized- between the PCA and several other disciplines. Based on the results of the bridge-building endeavor, the editors will propose an initial formulation of the PCA as a meta-theory. It is intended as a generic framework to solve complex, social problems and to stimulate further research and development concerning the human species in relationship to its environment.​

The Psychologisation of Eastern Spiritual Traditions
The Psychologisation of Eastern Spiritual Traditions

Author: Elliot Cohen

Publisher: Routledge

Published: 2021-09-30

Total Pages: 95

ISBN-13: 1000457826

DOWNLOAD EBOOK

This essential book critically examines the various ways in which Eastern spiritual traditions have been typically stripped of their spiritual roots, content and context, to be more readily assimilated into secular Western frames of Psychology. Beginning with the colonial histories of Empire, the author draws from the 1960s Counterculture and the subsequent romanticising and idealising of the East. Cohen explores how Hindu, Buddhist and Daoist traditions have been gradually transformed into forms of Psychology, Psychotherapy and Self-Help, undergoing processes of ‘modernisation’ and secularisation until their respective cosmologies had been successfully reinterpreted and reimagined. An important component of this psychologisation is the accompanying commodification of Eastern spiritual practices, including the mass-marketing of mindfulness and meditation as part of the burgeoning well-being industry. Also presenting emerging voices of resistance from within Eastern spiritual traditions, the book ends with a chapter on Transpersonal Psychology, showing a path for how to gradually move away from colonisation and towards collaboration. Engaging with the ‘mindfulness movement’ and other practices assimilated by Western culture, this is fascinating reading for students and academics in psychology, philosophy and religious studies, as well as mindfulness practitioners.