The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing. Like it or not, sales is often a zero-sum game: Your win is someone else's loss. Most salespeople work in mature, overcrowded industries, your offerings perceived (often unfairly) as commodities. Growth requires taking market share from your competitors, while they try to do the same to you. How else can you grow 12 percent a year in an industry that's only growing by 3 percent? It's not easy for any salesperson to execute a competitive displacement--or, in other words, "eat their lunch." You might think this requires a bloodthirsty "whatever it takes" attitude, but that's the opposite of what works. If you act like a Mafia don, you only make yourself difficult to trust and impossible to see as a long-term partner. Instead, this book shows you how to find and maintain a long-term competitive advantage by taking steps like: ranking prospective new clients not by their size or convenience to you, but by who stands to gain the most from your solution. understanding the different priorities for everyone in your prospect's organization, from the CEO to the accountants, and addressing their various concerns. developing a systematic contact plan for all those different stakeholders so you can win over the right people at the organization in the optimal sequence. Your competitors may be tough, but with the strategies you'll discover in this book, you'll soon be eating their lunch.
Exciting Whole-Food Lunches You’ll Be Proud to Pack and That Kids Will Love to Eat! *60 Recipes and 60 Photographs Plus a Bonus Chapter of Homemade Healthy Staples!* Pack your child a healthy, tasty lunch the easy way! Each lunchbox focuses on just one nutrient-dense homemade component that can be prepped ahead of time for easy grab-and-go options on busy days. Prep a big batch of Carnival Copycat Corn Dogs and stick them in the freezer— they’ll defrost just in time for lunch. Make The Best Chinese Takeout Copycat for dinner one night and you can pack the leftovers in the kids’ thermoses later that week. And what could be easier than letting your child assemble their own lunch with a chapter full of healthy Lunchables ® copycats? From Pizza Lunchables ® Copycat featuring whole-food pizza crust and customizable toppings, to Easy Homemade Cracker Stackers Lunchables ® Copycat, you’ll find tons of ideas to make lunchbox prep fun, nourishing, and practical. Renee Kohley, author of Nourished Beginnings Baby Food, has compiled this delicious, allergen-friendly collection of gluten-free lunches to make sure every child has the energy they need to power through the busy school day. Fill a lunchbox with no-fuss sides like seeds, crackers, and fresh fruits with a single from-scratch item for a balanced meal that your kids will be excited to eat. With so many great choices, you’ll never have to wonder what you should pack for lunch again. *All recipes are gluten-free and allergen-friendly!*
Longing for more than yet another limp salad? Tired of tussling with the kids over junk food lunch kits? Sounds like you’ve got the lunch box blues. J. M. Hirsch has the fix. But it isn’t a cookbook. Because when it comes to lunch, nobody has time to break out a recipe to bang out a brown bag special. Busy people need lunch ideas. Lots of them. And those ideas need to be healthy, fast, easy, affordable, and delicious. That’s what Beating the Lunch Box Blues is—an idea book to inspire anyone daunted by the daily ordeal of packing lunch. Jammed with nearly 200 photos and more than 500 tips and meals, this book is designed to save families time, money, and their sanity. Whether you want to jazz up a grilled cheese, turn leftover steak into a DIY taco kit, or make pizza “sushi,” Hirsch has it covered. And because the best lunches often are built from the leftovers of great suppers, he has also included 30 fast and flavorful dinner recipes designed to make enough for tomorrow, too. Crazy good stuff like short ribs braised in a Rosemary-Port Sauce, Hoisin-Glazed Meatloaf, and kid-friendly classics such as Turkey Sloppy Joes and American Chop Suey. With ideas this easy and this delicious, there’s no reason to let the lunch box blues get you down.
With information on restaurants in more than 1,000 American cities, Where the Locals Eat is the most comprehensive and reliable restaurant guide on the market.
The beautiful, internationally acclaimed guide to turning your midday meal into a masterpiece—featuring 100 easy, inexpensive, delicious recipes designed to be made ahead of time with just a few ingredients. There’s something depressing about “running out” to “grab lunch.” Sandwiches, soups, salads, sushi: the choices are overwhelming. But when’s the last time you really enjoyed eating lunch while hunched over your keyboard? That’s why Caroline Craig and Sophie Missing have reclaimed the noon hour for all those who love a tasty bite. Dining “al desko” doesn’t have to mean another weary forkful of a sad salad. Instead, lunch can be one of life’s great simple pleasures—especially when it’s made at home in just a few minutes, from ingredients you have on hand. Craig and Missing know firsthand the challenges of busy schedules, tiny salaries, and no spare time. They share their hard-won wisdom in 100 recipes littered with time-saving techniques and tips to make each meal special—plus weekly menus and Sunday shopping lists to make it all that much easier. The Little Book of Lunch features clever approaches to classics, making them easy for transportation; delicious at room temperature; and quickly assembled for when you barely have five minutes, or for when the cupboards are bare. It includes: • Wholesome, healthy salads like tabouleh and the miracle “rainbow rescue” bowl • Make-ahead meals like grilled halloumi, vegetable and avocado couscous • Inspired twists on tuna salad and the BLT from the Sandwich Hall of Fame • Quick soups like “faux pho” and spicy lentil and coconut • Sweet treats to bribe colleagues, like salted caramel brownies
Are you looking for a journey that will take you through this amazing obok, along with funny comments and a word puzzle? Then this book is for you. Whether you are looking at this book for curiosity, choices, options, or just for fun; this book fits any criteria. Writing this book did not happen quickly. It is thorough look at accuracy and foundation before the book was even started. This book was created to inform, entertain and maybe even test your knowledge. By the time you finish reading this book you will want to share it with others.
Part love story, part cookbook, Lunch in Paris is a forthright and funny story of falling in love with a Frenchman and moving to the world’s most romantic city. From gutting her first fish to discovering the French version of Death by Chocolate, Elizabeth finds that learning to cook and building a new life have a lot in common.
Inspired by her beloved blog, dinneralovestory.com, Jenny Rosenstrach’s Dinner: A Love Story is many wonderful things: a memoir, a love story, a practical how-to guide for strengthening family bonds by making the most of dinnertime, and a compendium of magnificent, palate-pleasing recipes. Fans of “Pioneer Woman” Ree Drummond, Jessica Seinfeld, Amanda Hesser, Real Simple, and former readers of Cookie magazine will revel in these delectable dishes, and in the unforgettable story of Jenny’s transformation from enthusiastic kitchen novice to family dinnertime doyenne.