The Communication Scarcity in Agriculture

The Communication Scarcity in Agriculture

Author: Jessica Eise

Publisher: Routledge

Published: 2016-07-15

Total Pages: 168

ISBN-13: 1317231309

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Today, the general public craves information on food and agriculture with an unprecedented passion. But the agricultural sector, unaccustomed to an interested and inquisitive society, has largely failed to respond to the public’s demands for information. Instead, corporations, time-pressed journalists, bloggers, media celebrities, film-makers, authors and concerned consumers jumped in to fill the void. Food is emotional, and these players - some well-intentioned and others not - got a lot of traction playing off consumer fears of the unknown. This critical and timely book explains how changing demographics, cultural shifts, technological advances and agriculture’s silence all combined to create the perfect storm – a great chasm between those who know, and those who don’t know, agriculture. The ramifications of a poorly-informed consumer base are now becoming clear in our policy debates and consumer-driven business decisions. There is a lot of common ground between the agricultural sector and their consumer base, but each group largely fails to appreciate it, and the consequences of such a divide grow increasingly dire. Drawing on a wide-range of expertise, from leading agricultural researchers to major agribusiness leaders to consumer advocates, Eise and Hodde lay out exactly why communication is so urgently critical to our modern-day agricultural system. They outline the major themes affecting agricultural communication – perception, emotion, technology, science - and what we can do now to improve the debate and safeguard our future food supply for generations to come.This book is suitable for those who study agriculture, environmental economics and mass media and communication.


How to Feed the World

How to Feed the World

Author: Jessica Eise

Publisher: Island Press

Published: 2018-03-15

Total Pages: 258

ISBN-13: 1610918843

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By 2050, we will have ten billion mouths to feed in a world profoundly altered by environmental change. How will we meet this challenge? In How to Feed the World, a diverse group of experts from Purdue University break down this crucial question by tackling big issues one-by-one. Covering population, water, land, climate change, technology, food systems, trade, food waste and loss, health, social buy-in, communication, and equal access to food, the book reveals a complex web of challenges. Contributors unite from different perspectives and disciplines, ranging from agronomy and hydrology to economics. The resulting collection is an accessible but wide-ranging look at the modern food system.


Developing Questions for Focus Groups

Developing Questions for Focus Groups

Author: David L. Morgan

Publisher: SAGE

Published: 1998

Total Pages: 130

ISBN-13: 9780761908197

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Volume 3 of this series describes a practical process for identifying powerful themes, & offers a clear strategy for translating these themes into questions. It also makes the process of developing good questions a practical proposition.


Essential Questions

Essential Questions

Author: Jay McTighe

Publisher: ASCD

Published: 2013-03-27

Total Pages: 130

ISBN-13: 1416615709

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What are "essential questions," and how do they differ from other kinds of questions? What's so great about them? Why should you design and use essential questions in your classroom? Essential questions (EQs) help target standards as you organize curriculum content into coherent units that yield focused and thoughtful learning. In the classroom, EQs are used to stimulate students' discussions and promote a deeper understanding of the content. Whether you are an Understanding by Design (UbD) devotee or are searching for ways to address standards—local or Common Core State Standards—in an engaging way, Jay McTighe and Grant Wiggins provide practical guidance on how to design, initiate, and embed inquiry-based teaching and learning in your classroom. Offering dozens of examples, the authors explore the usefulness of EQs in all K-12 content areas, including skill-based areas such as math, PE, language instruction, and arts education. As an important element of their backward design approach to designing curriculum, instruction, and assessment, the authors *Give a comprehensive explanation of why EQs are so important; *Explore seven defining characteristics of EQs; *Distinguish between topical and overarching questions and their uses; *Outline the rationale for using EQs as the focal point in creating units of study; and *Show how to create effective EQs, working from sources including standards, desired understandings, and student misconceptions. Using essential questions can be challenging—for both teachers and students—and this book provides guidance through practical and proven processes, as well as suggested "response strategies" to encourage student engagement. Finally, you will learn how to create a culture of inquiry so that all members of the educational community—students, teachers, and administrators—benefit from the increased rigor and deepened understanding that emerge when essential questions become a guiding force for learners of all ages.


The Academic Questions

The Academic Questions

Author: Cicero

Publisher: BoD – Books on Demand

Published: 2018-09-20

Total Pages: 454

ISBN-13: 3734032660

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Reproduction of the original: The Academic Questions by Cicero


The Lost Soul of Higher Education

The Lost Soul of Higher Education

Author: Ellen Schrecker

Publisher: The New Press

Published: 2010-08-24

Total Pages: 305

ISBN-13: 1595586032

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The professor and historian delivers a major critique of how political and financial attacks on the academy are undermining our system of higher education. Making a provocative foray into the public debates over higher education, acclaimed historian Ellen Schrecker argues that the American university is under attack from two fronts. On the one hand, outside pressure groups have staged massive challenges to academic freedom, beginning in the 1960s with attacks on faculty who opposed the Vietnam War, and resurfacing more recently with well-funded campaigns against Middle Eastern Studies scholars. Connecting these dots, Schrecker reveals a distinct pattern of efforts to undermine the legitimacy of any scholarly study that threatens the status quo. At the same time, Schrecker deftly chronicles the erosion of university budgets and the encroachment of private-sector influence into academic life. From the dwindling numbers of full-time faculty to the collapse of library budgets, The Lost Soul of Higher Education depicts a system increasingly beholden to corporate America and starved of the resources it needs to educate the new generation of citizens. A sharp riposte to the conservative critics of the academy by the leading historian of the McCarthy-era witch hunts, The Lost Soul of Higher Education, reveals a system in peril—and defends the vital role of higher education in our democracy.


Academic Writing and Reader Engagement

Academic Writing and Reader Engagement

Author: Niall Curry

Publisher: Routledge

Published: 2021-06-28

Total Pages: 244

ISBN-13: 1000394514

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Academic Writing and Reader Engagement offers a concise linguistic description of the use and functions of questions in English, French and Spanish and discusses their value to the teaching of academic writing. This book: Enables a better understanding of how writers engage readers in academic writing in English, French, and Spanish and where each language behaves similarly or differently; Explains how authors express opinions, organise discourse and create relationships with readers via questions in their academic writing and the various functions questions perform; Brings together research on corpus and contrastive linguistics, highlighting how these two fields can support one another; Offers a thorough investigation of reader engagement markers from a range of linguistic perspectives and considers how knowledge of these markers could be applied to the teaching and learning of academic writing in each language; Employs corpus data totalling approximately 1.2 million words from all three languages to illustrate the varying roles and representations of questions in each language. Providing an invaluable resource for scholars learning to communicate successfully within their academic community, as well as teachers of English, French and/or Spanish for academic purposes, this book is key reading for students and researchers of academic discourse, contrastive linguistics and corpus linguistics.


100 Commonly Asked Questions in Math Class

100 Commonly Asked Questions in Math Class

Author: Alfred S. Posamentier

Publisher: Corwin Press

Published: 2013-09-27

Total Pages: 233

ISBN-13: 1452243085

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100 ways to get students hooked on math! It happens to the best of us: that one question thats got you stumped. Or maybe you have the answer, but its not all that compelling or convincing. Al Posamentier and his coauthors to the rescue with this handy reference containing fun answers to students 100 most frequently asked math questions. Even if you already have the answers, Als explanations are certain to keep kids hookedand thats what its all about. The questions are all organized around the Common Cores math content standards and relate directly to Numbers and Quantity, Functions, Algebra, Geometry, and Statistics and Probability.