Handbook of Consumer Psychology
Handbook of Consumer Psychology

Author: Curtis P. Haugtvedt

Publisher: Psychology Press

Published: 2018-12-07

Total Pages: 1784

ISBN-13: 1136676201

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This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.

Pharmaceutical Manufacturing Handbook
Pharmaceutical Manufacturing Handbook

Author: Shayne Cox Gad

Publisher: John Wiley & Sons

Published: 2008-03-11

Total Pages: 1386

ISBN-13: 0470259809

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This handbook features contributions from a team of expert authors representing the many disciplines within science, engineering, and technology that are involved in pharmaceutical manufacturing. They provide the information and tools you need to design, implement, operate, and troubleshoot a pharmaceutical manufacturing system. The editor, with more than thirty years' experience working with pharmaceutical and biotechnology companies, carefully reviewed all the chapters to ensure that each one is thorough, accurate, and clear.

Low-Speed Wind Tunnel Testing
Low-Speed Wind Tunnel Testing

Author: Jewel B. Barlow

Publisher: John Wiley & Sons

Published: 1999-02-22

Total Pages: 738

ISBN-13: 0471557749

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A brand-new edition of the classic guide on low-speed wind tunnel testing While great advances in theoretical and computational methods have been made in recent years, low-speed wind tunnel testing remains essential for obtaining the full range of data needed to guide detailed design decisions for many practical engineering problems. This long-awaited Third Edition of William H. Rae, Jr.'s landmark reference brings together essential information on all aspects of low-speed wind tunnel design, analysis, testing, and instrumentation in one easy-to-use resource. Written by authors who are among the most respected wind tunnel engineers in the world, this edition has been updated to address current topics and applications, and includes coverage of digital electronics, new instrumentation, video and photographic methods, pressure-sensitive paint, and liquid crystal-based measurement methods. The book is organized for quick access to topics of interest, and examines basic test techniques and objectives of modeling and testing aircraft designs in low-speed wind tunnels, as well as applications to fluid motion analysis, automobiles, marine vessels, buildings, bridges, and other structures subject to wind loading. Supplemented with real-world examples throughout, Low-Speed Wind Tunnel Testing, Third Edition is an indispensable resource for aerospace engineering students and professionals, engineers and researchers in the automotive industries, wind tunnel designers, architects, and others who need to get the most from low-speed wind tunnel technology and experiments in their work.

Managing Ocean Environments in a Changing Climate
Managing Ocean Environments in a Changing Climate

Author: Kevin J. Noone

Publisher: Newnes

Published: 2013-06-29

Total Pages: 372

ISBN-13: 0124076610

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Managing Ocean Environments in a Changing Climate summarizes the current state of several threats to the global oceans. What distinguishes this book most from previous works is that this book begins with a holistic, global-scale focus for the first several chapters and then provides an example of how this approach can be applied on a regional scale, for the Pacific region. Previous works usually have compiled local studies, which are essentially impossible to properly integrate to the global scale. The editors have engaged leading scientists in a number of areas, such as fisheries and marine ecosystems, ocean chemistry, marine biogeochemical cycling, oceans and climate change, and economics, to examine the threats to the oceans both individually and collectively, provide gross estimates of the economic and societal impacts of these threats, and deliver high-level recommendations. - Nominated for a Katerva Award in 2012 in the Economy category - State of the science reviews by known marine experts provide a concise, readable presentation written at a level for managers and students - Links environmental and economic aspects of ocean threats and provides an economic analysis of action versus inaction - Provides recommendations for stakeholders to help stimulate the development of policies that would help move toward sustainable use of marine resources and services

Retail Supply Chain Management
Retail Supply Chain Management

Author: Narendra Agrawal

Publisher: Springer

Published: 2015-04-20

Total Pages: 454

ISBN-13: 1489975624

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This new edition focuses on three crucial areas of retail supply chain management: (1) empirical studies of retail supply chain practices, (2) assortment and inventory planning and (3) integrating price optimization into retail supply chain decisions. The book has been fully updated, expanding on the distinguishing features of the original, while offering three new chapters on recent topics which reflect areas of great interest and relevance to the academic and professional communities alike - inventory management in the presence of data inaccuracies, retail workforce management, and fast fashion retail strategies. The innovations, lessons for practice, and new technological solutions for managing retail supply chains are important not just in retailing, but offer crucial insights and strategies for the ultimate effective management of supply chains in other industries as well. The retail industry has emerged as a fascinating choice for researchers in the field of supply chain management. It presents a vast array of stimulating challenges that have long provided the context of much of the research in the area of operations research and inventory management. However, in recent years, advances in computing capabilities and information technologies, hyper-competition in the retail industry, emergence of multiple retail formats and distribution channels, an ever increasing trend towards a globally dispersed retail network, and a better understanding of the importance of collaboration in the extended supply chain have led to a surge in academic research on topics in retail supply chain management. Many supply chain innovations (e.g., vendor managed inventory) were first conceived and successfully validated in this industry, and have since been adopted in others. Conversely, many retailers have been quick to adopt cutting edge practices that first originated in other industries. Retail Supply Chain Management: Quantitative Models and Empirical Studies, 2nd Ed. is an attempt to summarize the state of the art in this research, as well as offer a perspective on what new applications may lie ahead.

Pharmaceutical Manufacturing Handbook
Pharmaceutical Manufacturing Handbook

Author: Shayne Cox Gad

Publisher: John Wiley & Sons

Published: 2008-04-04

Total Pages: 857

ISBN-13: 0470259825

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With its coverage of Food and Drug Administration regulations, international regulations, good manufacturing practices, and process analytical technology, this handbook offers complete coverage of the regulations and quality control issues that govern pharmaceutical manufacturing. In addition, the book discusses quality assurance and validation, drug stability, and contamination control, all key aspects of pharmaceutical manufacturing that are heavily influenced by regulatory guidelines. The team of expert authors offer you advice based on their own firsthand experience in all phases of pharmaceutical manufacturing.

Immunoassay and Other Bioanalytical Techniques
Immunoassay and Other Bioanalytical Techniques

Author: Jeanette M. van Emon

Publisher: CRC Press

Published: 2016-04-19

Total Pages: 536

ISBN-13: 1420020692

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Taking an interdisciplinary approach that emphasizes the adaptability of immunochemical and related bioanalytical methods to a variety of matrices, Immunoassay and Other Bioanalytical Techniques describes the strength and the versatility of these methods in a wide range of environmental and biological measurement applications. With contribut

Ecological Impacts of Climate Change
Ecological Impacts of Climate Change

Author: National Research Council

Publisher: National Academies Press

Published: 2008-12-07

Total Pages: 70

ISBN-13: 0309127106

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The world's climate is changing, and it will continue to change throughout the 21st century and beyond. Rising temperatures, new precipitation patterns, and other changes are already affecting many aspects of human society and the natural world. In this book, the National Research Council provides a broad overview of the ecological impacts of climate change, and a series of examples of impacts of different kinds. The book was written as a basis for a forthcoming illustrated booklet, designed to provide the public with accurate scientific information on this important subject.