Summary of The Art of Social Media – [Keypoints and Takeaways]

Summary of The Art of Social Media – [Keypoints and Takeaways]

Author: PenZen Summaries

Publisher: by Mocktime Publication

Published: 2022-10-06

Total Pages: 14

ISBN-13:

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The Art of Social Media summary includes the key points and important takeaways from the book The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick. The summary of The Art of Social Media – Power Tips for Power Users presented here include a short overview at the start and the main points at the end of the summary. The Summary of The book "The Art of Social Media" teaches readers the most efficient strategies for professionally promoting themselves or their products on various social media platforms. The authors provide guidance on how to maximise one's potential across a variety of today's most popular social media platforms, such as Google+, Facebook, Twitter, and others. Disclaimer: 1. This is an unofficial summary and not intended to replace the original book. 2. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 3. The purpose of this summary is to highlight the outline and ideas in original book more effectively and to encourage reader to buy the original book. We recommend to buy excellent original book. 4. The author or publisher of this summary is not associated in any way with the author or publisher of the original book.


The End of Marketing

The End of Marketing

Author: Carlos Gil

Publisher: Kogan Page Publishers

Published: 2019-10-03

Total Pages: 241

ISBN-13: 0749497599

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WINNER: American Book Fest Best Book Awards 2020 - Marketing and Advertising category WINNER: NYC Big Book Award 2020 - Business: Small Business and Entrepreneurship category WINNER: BookAuthority Best New Book to Read in 2020 - Social Media Marketing category FINALIST: Business Book Awards 2020 - International Business Book category Social networks are the new norm and traditional marketing is failing in today's digital, always-on culture. Businesses across the world are having to face up to how they remain relevant in the choppy waters of the digital ocean. In an era where a YouTube star gets more daily impressions than Nike, Coca-Cola and Walmart combined, traditional marketing as we know it is dead. The End of Marketing revolutionizes the way brands, agencies and marketers should approach marketing. From how Donald Trump won the American presidency using social media and why Kim Kardashian is one of the world's biggest online brands, through to the impact of bots and automation, this book will teach you about new features and emerging platforms that will engage customers and employees. Discover bold content ideas, hear from some of the world's largest brands and content creators and find out how to build smarter paid-strategies, guaranteed to help you dominate your markets. The End of Marketing explains that no matter how easy it is to reach potential customers, the key relationship between brand and consumer still needs the human touch. Learn how to put 'social' back into social media and claim brand relevancy in a world where algorithms dominate, organic reach is dwindling and consumers don't want to be sold to, they want to be engaged.


Emergent Strategy

Emergent Strategy

Author: adrienne maree brown

Publisher: AK Press

Published: 2017-03-20

Total Pages: 210

ISBN-13: 1849352615

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In the tradition of Octavia Butler, here is radical self-help, society-help, and planet-help to shape the futures we want. Change is constant. The world, our bodies, and our minds are in a constant state of flux. They are a stream of ever-mutating, emergent patterns. Rather than steel ourselves against such change, Emergent Strategy teaches us to map and assess the swirling structures and to read them as they happen, all the better to shape that which ultimately shapes us, personally and politically. A resolutely materialist spirituality based equally on science and science fiction: a wild feminist and afro-futurist ride! adrienne maree brown, co-editor of Octavia’s Brood: Science Fiction from Social Justice Movements, is a social justice facilitator, healer, and doula living in Detroit.


One Million Followers, Updated Edition

One Million Followers, Updated Edition

Author: Brendan Kane

Publisher: BenBella Books

Published: 2018-10-09

Total Pages: 204

ISBN-13: 1946885606

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Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise? Digital strategist and "growth hacker" Brendan Kane has the answer and will show you how—in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He's advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog—and now he'll share his secrets with you. In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: • Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google • Ray Chan, CEO and cofounder of 9GAG • Julius Dein, internet personality and magician with nearly 16 million Facebook followers • Mike Jurkovac, Emmy Award–winner and creative director of will.i.am and the Black Eyed Peas • Phil Ranta, former COO of Studio71 and VP of network at Fullscreen • Eamonn Carey, managing director at Techstars London • Jonathan Skogmo, founder and CEO of Jukin Media, Inc. • Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It's time to stop being a follower and start being a leader.


The Art Of Seduction

The Art Of Seduction

Author: Robert Greene

Publisher: Profile Books

Published: 2010-09-03

Total Pages: 496

ISBN-13: 1847651402

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Which sort of seducer could you be? Siren? Rake? Cold Coquette? Star? Comedian? Charismatic? Or Saint? This book will show you which. Charm, persuasion, the ability to create illusions: these are some of the many dazzling gifts of the Seducer, the compelling figure who is able to manipulate, mislead and give pleasure all at once. When raised to the level of art, seduction, an indirect and subtle form of power, has toppled empires, won elections and enslaved great minds. In this beautiful, sensually designed book, Greene unearths the two sides of seduction: the characters and the process. Discover who you, or your pursuer, most resembles. Learn, too, the pitfalls of the anti-Seducer. Immerse yourself in the twenty-four manoeuvres and strategies of the seductive process, the ritual by which a seducer gains mastery over their target. Understand how to 'Choose the Right Victim', 'Appear to Be an Object of Desire' and 'Confuse Desire and Reality'. In addition, Greene provides instruction on how to identify victims by type. Each fascinating character and each cunning tactic demonstrates a fundamental truth about who we are, and the targets we've become - or hope to win over. The Art of Seduction is an indispensable primer on the essence of one of history's greatest weapons and the ultimate power trip. From the internationally bestselling author of The 48 Laws of Power, Mastery, and The 33 Strategies Of War.


Fierce Fairytales

Fierce Fairytales

Author: Nikita Gill

Publisher: Hachette Books

Published: 2018-09-11

Total Pages: 190

ISBN-13: 0316420735

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Poet, writer, and Instagram sensation Nikita Gill returns with a collection of fairytales poetically retold for a new generation of women. Traditional fairytales are rife with cliches and gender stereotypes: beautiful, silent princesses; ugly, jealous, and bitter villainesses; girls who need rescuing; and men who take all the glory. But in this rousing new prose and poetry collection, Nikita Gill gives Once Upon a Time a much-needed modern makeover. Through her gorgeous reimagining of fairytale classics and spellbinding original tales, she dismantles the old-fashioned tropes that have been ingrained in our minds. In this book, gone are the docile women and male saviors. Instead, lines blur between heroes and villains. You will meet fearless princesses, a new kind of wolf lurking in the concrete jungle, and an independent Gretel who can bring down monsters on her own. Complete with beautifully hand-drawn illustrations by Gill herself, Fierce Fairytales is an empowering collection of poems and stories for a new generation.


Summary of Everything Connects – [Review Keypoints and Take-aways]

Summary of Everything Connects – [Review Keypoints and Take-aways]

Author: PenZen Summaries

Publisher: by Mocktime Publication

Published: 2022-11-29

Total Pages: 16

ISBN-13:

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The summary of Everything Connects – How to Transform and Lead in the Age of Creativity, Innovation and Sustainability presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of The practise of meditation by CEOs, the difficulties of navigating corporate politics, the social dynamics that exist among members of a team, and the level of customer satisfaction are all interconnected. Everything Connects is a book that will help you transform your working environment into one that understands such connections and supports as well as increases creativity and innovation. It does this by taking an all-encompassing approach. Everything Connects summary includes the key points and important takeaways from the book Everything Connects by Faisal Hoque and Drake Baer. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at [email protected].


Behave

Behave

Author: Robert M. Sapolsky

Publisher: Penguin

Published: 2018-05-01

Total Pages: 801

ISBN-13: 0143110918

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New York Times bestseller • Winner of the Los Angeles Times Book Prize • One of the Washington Post's 10 Best Books of the Year “It’s no exaggeration to say that Behave is one of the best nonfiction books I’ve ever read.” —David P. Barash, The Wall Street Journal "It has my vote for science book of the year.” —Parul Sehgal, The New York Times "Immensely readable, often hilarious...Hands-down one of the best books I’ve read in years. I loved it." —Dina Temple-Raston, The Washington Post From the bestselling author of A Primate's Memoir and the forthcoming Determined: A Science of Life Without Free Will comes a landmark, genre-defining examination of human behavior and an answer to the question: Why do we do the things we do? Behave is one of the most dazzling tours d’horizon of the science of human behavior ever attempted. Moving across a range of disciplines, Sapolsky—a neuroscientist and primatologist—uncovers the hidden story of our actions. Undertaking some of our thorniest questions relating to tribalism and xenophobia, hierarchy and competition, and war and peace, Behave is a towering achievement—a majestic synthesis of cutting-edge research and a heroic exploration of why we ultimately do the things we do . . . for good and for ill.


The Artist's Way Morning Pages Journal

The Artist's Way Morning Pages Journal

Author: Julia Cameron

Publisher: Penguin

Published: 2016-11-08

Total Pages: 306

ISBN-13: 0143129414

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Elegantly repackaged, The Morning Pages Journal is one of The Artist's Way's most effective tools for cultivating creativity, personal growth, and change. Now more compact and featuring spiral binding to make for easier use, these Morning Pages invite you to do three pages daily of longhand writing, strictly stream-of-consciousness, which provoke, clarify, comfort, cajole, prioritize, and synchronize the day at hand. This daily writing, coupled with the twelve-week program outlined in The Artist's Way, will help you discover and recover your personal creativity, artistic confidence, and productivity. The Artist's Way Morning Pages Journal includes an introduction by Julia Cameron, complete instructions on how to use the Morning Pages and benefit fully from their daily use, and inspiring quotations that will guide you through the process.


Execution

Execution

Author: Larry Bossidy

Publisher: Crown Currency

Published: 2009-11-10

Total Pages: 290

ISBN-13: 0307591468

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#1 NEW YORK TIMES BESTSELLER • More than two million copies in print! The premier resource for how to deliver results in an uncertain world, whether you’re running an entire company or in your first management job. “A must-read for anyone who cares about business.”—The New York Times When Execution was first published, it changed the way we did our jobs by focusing on the critical importance of “the discipline of execution”: the ability to make the final leap to success by actually getting things done. Larry Bossidy and Ram Charan now reframe their empowering message for a world in which the old rules have been shattered, radical change is becoming routine, and the ability to execute is more important than ever. Now and for the foreseeable future: • Growth will be slower. But the company that executes well will have the confidence, speed, and resources to move fast as new opportunities emerge. • Competition will be fiercer, with companies searching for any possible advantage in every area from products and technologies to location and management. • Governments will take on new roles in their national economies, some as partners to business, others imposing constraints. Companies that execute well will be more attractive to government entities as partners and suppliers and better prepared to adapt to a new wave of regulation. • Risk management will become a top priority for every leader. Execution gives you an edge in detecting new internal and external threats and in weathering crises that can never be fully predicted. Execution shows how to link together people, strategy, and operations, the three core processes of every business. Leading these processes is the real job of running a business, not formulating a “vision” and leaving the work of carrying it out to others. Bossidy and Charan show the importance of being deeply and passionately engaged in an organization and why robust dialogues about people, strategy, and operations result in a business based on intellectual honesty and realism. With paradigmatic case histories from the real world—including examples like the diverging paths taken by Jamie Dimon at JPMorgan Chase and Charles Prince at Citigroup—Execution provides the realistic and hard-nosed approach to business success that could come only from authors as accomplished and insightful as Bossidy and Charan.