This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.
Everybody seeks to remedy that through an insightful and entertaining exploration of the principles, practices, and consequences of economics. Thoroughly unconventional, it links entrepreneurship with lemonade, cartoons with markets, and Charlie Chaplin with supply and demand. Its funny, clever, profound and instructive. If you want to know why economics is so important to understand, this is the series for you. In our day and age, its a message every Christian needs to hear.
Study Guide to Accompany Gwartney, Stroup, and Clark's Essentials of Economics, Second Edition provides additional features which can be used as reference for students who are using the textbook "Essentials of Economics, Second Edition." The book sections contain self-tests and challenge questions which are so designed that the student who can answer the self-test questions will consistently be able to answer those found in the "Instructor's Manual and Test Bank." The text encourages the student to follow four steps to get the most out of the study guide. The student should follow these steps: (1) Actively participate in the learning process; (2) Seek out prompt, accurate feedback regarding what the student has learned; (3) Learn the relevance of the concepts; and (4) Learn to address economic issues and policies critically. The book covers question topics, such as supply, demand, market process, public sector, aggregate demand, and equilibrium in a simple Keynesian model. The book also deals with questions and problems on skill acquisition, job market, and gains from international trade. The text will be a valuable aid to many students of economics whether they are economics majors are just taking the subject as a requirement in another course. Professors and lecturers of economics and business courses will also benefit from it.
This workbook is designed for students using the textbook International Economics, 5th edition. It provides brief chapter summaries and practice problems to enhance the understanding of material presented in class. For each chapter in International Economics, 5th Edition, the study guide provides a summary, list of chapter objectives and different types of questions with worked answers at the end of the book. The questions are in four formats: multiple choice, true or false, short answer and essay answer.
This 2-volume work includes approximately 1,200 entries in A-Z order, critically reviewing the literature on specific topics from abortion to world systems theory. In addition, nine major entries cover each of the major disciplines (political economy; management and business; human geography; politics; sociology; law; psychology; organizational behavior) and the history and development of the social sciences in a broader sense.