Streetwear: The Ultimate Guide to Starting Your Own Brand

Streetwear: The Ultimate Guide to Starting Your Own Brand

Author: Craig D Washington

Publisher: Streetwear: The Ultimate Guide to Starting Your Own Brand

Published: 2023-05-27

Total Pages: 55

ISBN-13: 1087946581

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Introducing Streetwear: The Ultimate Guide to Starting Your Own Brand by Craig Washington Craig Washington is the founder and designer of high-end streetwear brand Top Notch NME. In his new book, Streetwear: The Ultimate Guide to Starting Your Own Brand, Washington shares his insights and expertise on everything you need to know to start and grow a successful streetwear brand. From coming up with a concept and developing your brand identity to sourcing materials and manufacturing your products, Washington covers it all in Streetwear. He also provides valuable advice on marketing and sales, as well as how to build a strong team and manage your finances. Whether you're a seasoned entrepreneur or just starting out, Streetwear is an essential read for anyone who wants to start their own streetwear brand. With Washington's guidance, you'll be well on your way to success. Here's what you'll learn in Streetwear: How to come up with a unique and marketable concept for your brand How to develop your brand identity and create a strong visual aesthetic How to source materials and manufacture your products How to price your products competitively How to market and sell your products effectively How to build a strong team and manage your finances Don't miss out on this essential guide to starting your own streetwear brand. Order your copy of Streetwear today!


Unlabel

Unlabel

Author: Marc Ecko

Publisher: Simon and Schuster

Published: 2015-05-05

Total Pages: 304

ISBN-13: 1451685319

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"One of the most provocative entrepreneurs of our time, who started Eckō Unltd out of his parents' garage and turned it into a media empire, Marc Eckō reveals his formula for building an authentic brand or business. Marc Eckō began his career by spray-painting t-shirts in the garage of his childhood home in suburban New Jersey. A graffiti artist with no connections and no fashion pedigree, he left the safety net of pharmacy school to start his own company. Armed with only hustle, sweat equity, and creativity, he flipped a $5,000 bag of cash into a global corporation now worth $500 million. Unlabel is a success story, but it's one that shares the bruises, scabs, and gut-wrenching mistakes that every entrepreneur must overcome to succeed. Through his personal prescription for success--the Authenticity Formula--Eckō recounts his many innovations and misadventures in his journey from misfit kid to the CEO. It wasn't a meteoric rise; in fact, it was a rollercoaster that dipped to the edge of bankruptcy and even to national notoriety, but this is an underdog story we can learn from: Ecko's doubling down on the core principles of the brand and his formula for action over talk are all lessons for today's entrepreneurs. Ecko offers a brash message with his inspirational story: embrace pain, take risks, and be yourself. Unlabel demonstrates that, like or not, you are a brand and it's up you to take control of it and create something authentic. Unlabel is a groundbreaking guide to channeling your creativity, finding the courage to defy convention, and summoning the confidence to act and be competitive in any environment"--


Streetwear

Streetwear

Author: Steven Vogel

Publisher:

Published: 2007-09-27

Total Pages: 360

ISBN-13:

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With over 750 streetwear designs and product photographs, and a global directory of the key streetwear boutiques, websites, brands and designers, here is the definitive guide to cool clothes created or inspired by urban living around the globe.


This Is Not a T-Shirt

This Is Not a T-Shirt

Author: Bobby Hundreds

Publisher: MCD

Published: 2019-06-25

Total Pages: 218

ISBN-13: 0374718350

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The story of The Hundreds and the precepts that made it an iconic streetwear brand by Bobby Hundreds himself Streetwear occupies that rarefied space where genuine "cool" coexists with big business; where a star designer might work concurrently with Nike, a tattoo artist, Louis Vuitton, and a skateboard company. It’s the ubiquitous style of dress comprising hoodies, sneakers, and T-shirts. In the beginning, a few brands defined this style; fewer still survived as streetwear went mainstream. They are the OGs, the “heritage brands.” The Hundreds is one of those persevering companies, and Bobby Hundreds is at the center of it all. The creative force behind the brand, Bobby Kim, a.k.a. Bobby Hundreds, has emerged as a prominent face and voice in streetwear. In telling the story of his formative years, he reminds us that The Hundreds was started by outsiders; and this is truly the story of streetwear culture. In This Is Not a T-Shirt, Bobby Hundreds cements his spot as a champion of an industry he helped create and tells the story of The Hundreds—with anecdotes ranging from his Southern California, punk-DIY-tinged youth to the brand’s explosive success. Both an inspiring memoir and an expert assessment of the history and future of streetwear, this is the tale of Bobby’s commitment to his creative vision and to building a real community.


Tactical & Practical Startup Streetwear For The Artist, Athlete & Entrepreneur

Tactical & Practical Startup Streetwear For The Artist, Athlete & Entrepreneur

Author: Vic Stizzi

Publisher: YUMYODA

Published: 2019-09-12

Total Pages: 37

ISBN-13:

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This book will show you how to create a mock-up, sell that mock-up as a pre-order, order the real merchandise, utilize that merchandise to keep growing, and more. Just like that first sentence, you'll make your first dollar before you even notice. The book focuses on execution, practical moves, information, and sources. Cut and to the point to save you time and money.


The Incomplete

The Incomplete

Author: Gestalten

Publisher: Die Gestalten Verlag-DGV

Published: 2018-09-13

Total Pages: 320

ISBN-13: 9783899555806

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Men's style has come a long way from sneakers and hoodies and has never been more dynamic or multi-faceted. The Incomplete is your compass through the most iconic brands and the most desirable accessories.


Quotations from Chairman Mao Tse-Tung

Quotations from Chairman Mao Tse-Tung

Author: Mao Tse-Tung

Publisher: Read Books Ltd

Published: 2013-04-16

Total Pages: 192

ISBN-13: 1446545318

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Quotations from Chairman Mao Tse-Tung' is a volume of selected statements taken from the speeches and writings by Mao Mao Tse-Tung, published from 1964 to 1976. It was often printed in small editions that could be easily carried and that were bound in bright red covers, which led to its western moniker of the 'Little Red Book'. It is one of the most printed books in history, and will be of considerable value to those with an interest in Mao Tse-Tung and in the history of the Communist Party of China. The chapters of this book include: 'The Communist Party', 'Classes and Class Struggle', 'Socialism and Communism', 'The Correct Handling of Contradictions Among The People', 'War and Peace', 'Imperialism and All Reactionaries ad Paper Tigers', 'Dare to Struggle and Dare to Win', et cetera. We are republishing this antiquarian volume now complete with a new prefatory biography of Mao Tse-Tung.


Streetwear

Streetwear

Author: King Adz

Publisher: National Geographic Books

Published: 2018-04-17

Total Pages: 0

ISBN-13: 0500292442

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The definitive history of the world’s most influential fashion trend from the people who wore it best The story begins in 1972 in Jersey City, the birthplace of Trash and Vaudeville, the first- ever streetwear shop; it then moves on to the start of punk, which was a decisive influence on what is considered “streetwear” today. From the dresser/casual movement born out of British soccer culture to the skater scene of California, from the paninari poseurs of Milan to the surfer dudes of Hawaii, the authors show how streetwear has permeated a vast range of seemingly disparate tribes. Streetwear recounts the remarkable history of how subcultural fashion trends have grown into a multi-billion-dollar global industry taking both high-end and fast fashion by storm. The intent behind streetwear remains the same: a powerful sense of identity and belonging. With more than 500 photographs and illustrations, exclusive interviews, profiles of industry pioneers, spotlights on significant brands, and snapshots of key cities, this is the complete history of fashion’s fastest- growing and most influential trend.


The Ultimate Streetwear Career Guide

The Ultimate Streetwear Career Guide

Author: Yellowbrick Learning

Publisher: Yellowbrick Learning

Published: 2022-12-04

Total Pages: 43

ISBN-13:

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The Ultimate Streetwear Career Guide A step-by-step guide to turn your passion for streetwear into a career. Streetwear, a counter-culture-filled fashion phenomenon, draws inspiration from subcultures including hip hop, skateboarding, surfing, and graffiti. Once seen as “this season’s trend,” its emergence and growth have formed into a category of its own — sneakers, graphic T-shirts, hoodies, fashion accessories, and home goods. Bypassing traditional retail channels through direct-to-consumer strategies and a resale economy, streetwear has proved its viability as a lifestyle with a global streetwear market estimated at $185 billion in sales. While many want to enter the streetwear industry as an apparel designer, graphic designer, or their own brand owner, it takes an array of departments and positions to develop a streetwear collection. What are they and how do you get started in your streetwear career? To help you determine and achieve your career goals, we have created this comprehensive guide. Yellowbrick’s The Ultimate Streetwear Career Guide is your source to discover careers and learn entry points into the streetwear industry. In this guide, you can begin to explore the streetwear jobs that drive the streetwear industry, then search for your perfect career by area of interest, skills, companies, or industry experts. Learn about your skills and interests, and articulate them confidently to identify career options that you might want to pursue. Then, implement a successful strategy to attain your desired career outcomes. In this guide you’ll find the following information: • Overview of The Streetwear Industry • Future of Work within Streetwear • Streetwear Career Library • Career Planning Strategy to get into The Streetwear Industry You’ll also find simple exercises that help you: • form a career planning strategy to get into the streetwear industry • find your passion in streetwear and identify an area of interest to pursue • learn the streetwear industry through top brands and its key players • identify your skills and match them to an area of interest in streetwear This guide will help you to start planning your career in streetwear by understanding the opportunities available and the skills you need to succeed. About Yellowbrick.co Yellowbrick.co is on a mission to inspire the next generation to pursue a career that aligns their talents and passions with the universities and brands they know and trust. Working in partnership with the world’s leading universities, brands and industry experts, Yellowbrick creates learning experiences that help tomorrow’s leaders discover and pursue career paths in growing global industries that align with their passions, including fashion, sports, beauty, music and media.


Dapper Dan: Made in Harlem

Dapper Dan: Made in Harlem

Author: Daniel R. Day

Publisher: Random House Trade Paperbacks

Published: 2020-07-07

Total Pages: 322

ISBN-13: 0525510532

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NEW YORK TIMES BESTSELLER • “Dapper Dan is a legend, an icon, a beacon of inspiration to many in the Black community. His story isn’t just about fashion. It’s about tenacity, curiosity, artistry, hustle, love, and a singular determination to live our dreams out loud.”—Ava DuVernay, director of Selma, 13th, and A Wrinkle in Time NAMED ONE OF THE BEST BOOKS OF THE YEAR BY VANITY FAIR • DAPPER DAN NAMED ONE OF TIME’S 100 MOST INFLUENTIAL PEOPLE IN THE WORLD With his now-legendary store on 125th Street in Harlem, Dapper Dan pioneered high-end streetwear in the 1980s, remixing classic luxury-brand logos into his own innovative, glamorous designs. But before he reinvented haute couture, he was a hungry boy with holes in his shoes, a teen who daringly gambled drug dealers out of their money, and a young man in a prison cell who found nourishment in books. In this remarkable memoir, he tells his full story for the first time. Decade after decade, Dapper Dan discovered creative ways to flourish in a country designed to privilege certain Americans over others. He witnessed, profited from, and despised the rise of two drug epidemics. He invented stunningly bold credit card frauds that took him around the world. He paid neighborhood kids to jog with him in an effort to keep them out of the drug game. And when he turned his attention to fashion, he did so with the energy and curiosity with which he approaches all things: learning how to treat fur himself when no one would sell finished fur coats to a Black man; finding the best dressed hustler in the neighborhood and converting him into a customer; staying open twenty-four hours a day for nine years straight to meet demand; and, finally, emerging as a world-famous designer whose looks went on to define an era, dressing cultural icons including Eric B. and Rakim, Salt-N-Pepa, Big Daddy Kane, Mike Tyson, Alpo Martinez, LL Cool J, Jam Master Jay, Diddy, Naomi Campbell, and Jay-Z. By turns playful, poignant, thrilling, and inspiring, Dapper Dan: Made in Harlem is a high-stakes coming-of-age story spanning more than seventy years and set against the backdrop of an America where, as in the life of its narrator, the only constant is change. Praise for Dapper Dan: Made in Harlem “Dapper Dan is a true one of a kind, self-made, self-liberated, and the sharpest man you will ever see. He is couture himself.”—Marcus Samuelsson, New York Times bestselling author of Yes, Chef “What James Baldwin is to American literature, Dapper Dan is to American fashion. He is the ultimate success saga, an iconic fashion hero to multiple generations, fusing street with high sartorial elegance. He is pure American style.”—André Leon Talley, Vogue contributing editor and author