Buyology

Buyology

Author: Martin Lindstrom

Publisher: Currency

Published: 2010-02-02

Total Pages: 274

ISBN-13: 0385523890

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NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.


Milk and Cheese: Dairy Products Gone Bad Hardcover

Milk and Cheese: Dairy Products Gone Bad Hardcover

Author: Evan Dorkin

Publisher: Dark Horse

Published: 2011

Total Pages: 0

ISBN-13: 9781595828057

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A carton of hate. A wedge of spite. A comic book of idiotic genius. The Eisner Award-winning dairy duo returns in this deluxe hardcover collecting every single stupid Milk and Cheese comic ever made from 1989 to 2010, along with a sh*t ton of supplemental awesomeness. This has everything you need! Don't judge it—love it! Or else! • Look for brand-new stories by Evan Dorkin in upcoming Dark Horse Presents issues! • "Evan's calcium-rich creations are guaranteed to spread lactose intolerance everywhere."—David Mazzucchelli (Asterios Polyp, Batman: Year One)


Noise Music

Noise Music

Author: David Cycleback

Publisher: Hamerweit Books

Published: 2016-02-23

Total Pages: 822

ISBN-13: 9780692567678

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"Will computers ever think like humans?" "Not if they're well designed." Mixing academic essay, anti-art philosophy, unsettling memoir and wry wit, Noise Music is a profoundly complex and open-ended collage covering a plethora of topics including psychology of information processing, consciousness, science, time, perception, art theory and criticism, morals, mental illness, the human condition, artificial intelligence, cognitive biases, language and communication. However, at its core the book is about the limits of human knowledge and understanding due to how minds and senses work. Going hand in hand with the philosophy, the aleatory narrative and miscellaneous scope expects readers to critique and expand beyond their conventional aesthetic modes of thinking and, in the end, makes the book itself "unsolvable."


The Storyteller's Thesaurus

The Storyteller's Thesaurus

Author: Troll Lord Games

Publisher: Troll Lord Games

Published: 2015-04-30

Total Pages: 551

ISBN-13: 9781936822355

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Writers, game designers, teachers, and students ~this is the book youve been waiting for! Written by storytellers for storytellers, this volume offers an entirely new approach to word finding. Browse the pages within to see what makes this book different:


Let's Pretend This Never Happened

Let's Pretend This Never Happened

Author: Jenny Lawson

Publisher: Penguin

Published: 2012-04-17

Total Pages: 384

ISBN-13: 1101573082

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The #1 New York Times bestselling (mostly true) memoir from the hilarious author of Furiously Happy. “Gaspingly funny and wonderfully inappropriate.”—O, The Oprah Magazine When Jenny Lawson was little, all she ever wanted was to fit in. That dream was cut short by her fantastically unbalanced father and a morbidly eccentric childhood. It did, however, open up an opportunity for Lawson to find the humor in the strange shame-spiral that is her life, and we are all the better for it. In the irreverent Let’s Pretend This Never Happened, Lawson’s long-suffering husband and sweet daughter help her uncover the surprising discovery that the most terribly human moments—the ones we want to pretend never happened—are the very same moments that make us the people we are today. For every intellectual misfit who thought they were the only ones to think the things that Lawson dares to say out loud, this is a poignant and hysterical look at the dark, disturbing, yet wonderful moments of our lives. Readers Guide Inside


Ok, Intriguing:

Ok, Intriguing:

Author: David Tieck

Publisher: iUniverse

Published: 2014-09-30

Total Pages: 221

ISBN-13: 1491745088

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With the publication of his Ok, Intriguing: Hell Yeah! Awesomenessous, Australian comedian David Tieck propelled himself face-first into the colorful realms of the less-trodden segments of existence with a seemingly simple mission to improve every aspect of its readers lives. (Hes just that kind of guy.) Because David is a man of his word, your life will now be overflowing with love, happiness, business opportunities, favorite places to buy plastic owls, and secrets to avoiding the hot new trend in pets. Youll even have a better sense of touch, the forgotten sense. (Youre welcome.) You are cordially encouraged to enter Davids world, one that is generously populated by baffling questions, captivating oddities, absurd downright truths, and unobserved actualities. He boils it all down in hilarious, short comic essays about lifes big questions: Whats the coolest thing to go to jail for? Why is carpet so damn awesome? How do you complete a sex goal? Who is the King of Roofs anyway? What the hell are the ants up to? Does your cannon really need scrubbing? Why is that rainbow so sad? Read this bookyou deserve it. Hell, yeah./


Ugly Guide to the Uglyverse

Ugly Guide to the Uglyverse

Author: David Horvath

Publisher: Random House Books for Young Readers

Published: 2008

Total Pages: 64

ISBN-13: 0375842756

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Describes the world of a group of monsters called the Uglydolls, including the shops, services, and everyday events in Uglytown.


Darkminds Macropolis

Darkminds Macropolis

Author: Chris Sarracini

Publisher:

Published: 2003-03

Total Pages: 0

ISBN-13: 9780973083767

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Here's your second chance to catch the mini-series critics and fans throughout the industry are talking about...Darkminds: Macropolis! A sadistic serial killer is on the loose and it's up to Agents Nagawa and Nakiko to find him before he kills again. But this killer is as twisted as they come. Before every murder he announces exactly where and when the murder will take place. The question is, can they get there on time! The result is a series of cat and mouse chases unlike any you've ever seen! If you love murder/mysteries, sci-fi and action, then you'll love Darkminds: Macropolis. With stunning art from Jo Chen and suspense-filled writing from Chris (Transformers) Sarracini, this is a series you can't miss! This TPB collects ISSUES 1-4 of the current 8-issue mini-series. A perfect starting point for anyone looking to jump onboard this fantastic series! Detectives Nagawa and Nakiko have seen it all, solving some of the most difficult and horrific cases the city of Macropolis has ever seen. A serial killer would be crazy to tempt fate in their town. Too bad serial killers are crazy. Daarkminds: Macropolis delivers us to a manga-inspired techno-noir future where crime has advanced right alongside technology. Our stalwart detectives will face a challenge like they've never encountered before - a murderer who wants to play with them. But what kind of person has the guts to challenge the best, and how far will he go to prove a point? Written by Chris Sarracini (Transformers G1, Fate of the Blade) and featuring beautifully rendered art by Jo Chen & Christina Chen, Darkminds: Macropolis contains issues #1-4 of the thrilling series. Also covers, and interviews with the creative team.


Merriam-Webster's Rhyming Dictionary

Merriam-Webster's Rhyming Dictionary

Author: Merriam-Webster, Inc

Publisher: Merriam-Webster

Published: 2002

Total Pages: 356

ISBN-13: 9780877796329

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New edition! Convenient listing of words arranged alphabetically by rhyming sounds. More than 55,000 entries. Includes one-, two-, and three-syllable rhymes. Fully cross-referenced for ease of use. Based on best-selling Merriam-Webster's Collegiate® Dictionary, Eleventh Edition.


Anagram Solver

Anagram Solver

Author: Bloomsbury Publishing

Publisher: Bloomsbury Publishing

Published: 2009-01-01

Total Pages: 719

ISBN-13: 1408102579

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Anagram Solver is the essential guide to cracking all types of quiz and crossword featuring anagrams. Containing over 200,000 words and phrases, Anagram Solver includes plural noun forms, palindromes, idioms, first names and all parts of speech. Anagrams are grouped by the number of letters they contain with the letters set out in alphabetical order so that once the letters of an anagram are arranged alphabetically, finding the solution is as easy as locating the word in a dictionary.