Something Desirable
Something Desirable

Author: Sherlyn Powell

Publisher: iUniverse

Published: 2008-05

Total Pages: 252

ISBN-13: 0595477267

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Adrienne Baxter is a brilliant young architect on the fast track to the top of her field. When Adrienne reunites with Brian Stevens, a college sweetheart, she's ready to begin a new chapter in her life. Brian is steady, dependable, and successful and seems to be everything Adrienne wants and needs. She convinces herself that she and Brian are meant to be together. Then Dexter Hughes walks into her life. Dexter was not supposed to happen! As a strong, independent, and beautiful African American woman, Adrienne becomes uncharacteristically weak and unsure of herself. She can't help but find herself enjoying the attention of both men. Slowly working through her conflicting feelings, Adrienne embarks on a journey of ups and downs, of enchantments and disappointments as she experiences love, excitement, and heartbreak. Her life changes forever as she faces both personal and professional challenges. Adrienne knows she must make a tough decision to move forward with her life. Like Adrienne, you'll be drawn to the endearing qualities of both Brian and Dexter as she is faced with a whole new set of feelings where she must resolve the dichotomies tugging at her heart and soul.

Content and Copywriting
Content and Copywriting

Author: Margo Berman

Publisher: John Wiley & Sons

Published: 2024-09-30

Total Pages: 548

ISBN-13: 1119866502

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Learn to create powerful, strategic copy for multiple channels, platforms, and storytelling templates Today, just writing strong content or catchy copy isn’t enough. You must also know how to create gripping messages and interactive engagement. Content and Copywriting: The Complete Toolkit for Strategic Marketing is your one-stop resource to sharpen your skills and explore innovative methods to reach your audience. This comprehensive real-world guide helps you create content for any device and consumer touchpoint by seamlessly integrating social media writing and advertising copywriting. As an award-winning copywriter, producer/director, and professor, Margo Berman explains conceptual strategies and writing techniques to develop dynamic copy for a wide range of traditional and emerging media. This step-by-step approach offers specific instructions for writing websites, blogs, social media, direct mail, product packaging, viral marketing, radio, television, and videos. This work also analyzes immersive, experiential, augmented, mixed, and virtual reality content, then presents tips to maximize results. This updated and expanded second edition contains dozens of new TV and radio storyboards and scripts, charts and infographics, templates and writing tips, exercises and examples, terminology lists, plus over 100 new images of innovative marketing campaigns. It also covers shareable content, digital storytelling, headline and slogan techniques, and interactive experiences. In addition, there is a valuable section with skill-building resources, references, and suggested readings. Featuring an extensive collection of innovative visual examples, content writing templates, and teaching and learning resources, Content and Copywriting: The Complete Toolkit for Strategic Marketing is the ideal textbook for undergraduate courses in advertising, communications, public relations, and integrated marketing, and an invaluable reference for graduate students and professionals alike.

Psychopathology and Mental Distress
Psychopathology and Mental Distress

Author: Jonathan D. Raskin

Publisher: Bloomsbury Publishing

Published: 2024-01-15

Total Pages: 713

ISBN-13: 1350331546

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This groundbreaking core textbook offers a comprehensive overview of different approaches to the causes, assessment and treatment of psychological disorders. The book includes important diagnostic frameworks, including the new DSM-5-TR, ICD-11 and PDM, but also widens the scope of coverage beyond mainstream psychiatric models to include psychological, biological, historical, sociocultural and therapeutic approaches. Contemporary and well-balanced, this book provides an even-handed and holistic foundation, allowing students to develop a strong critical mindset while retaining a robust research-driven orientation. This new edition: - features an innovative structure organized by presenting problem, examining each in a broad context of traditional psychiatric and alternative approaches - is grounded in lived experience of disorder: shining a spot-light on service-users through 'Case Examples' scenarios and 'Lived Experience' perspective pieces - Supports student learning and critical thinking through engaging 'Controversial Question' and 'In Depth' features - Features an attractive new layout and plenty of colour illustrations - Is supported by impressive online support features including lecture slides, a test bank, instructor manual, video library, student study questions, self-test quizzes, flashcard activities and more. Now thoroughly updated to include the latest developments in research and clinical practice, along with enhanced in-text and online pedagogy to support instructors and learners, this book is ideal for undergraduate and graduate students on abnormal psychology, psychopathology, mental health or clinical psychology courses.

The New Yearbook for Phenomenology and Phenomenological Philosophy
The New Yearbook for Phenomenology and Phenomenological Philosophy

Author: Rodney K.B. Parker

Publisher: Routledge

Published: 2018-09-03

Total Pages: 422

ISBN-13: 0429892845

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Volume XVI Phenomenology of Emotions, Systematical and Historical Perspectives Aim and Scope: The New Yearbook for Phenomenology and Phenomenological Philosophy provides an annual international forum for phenomenological research in the spirit of Husserl's groundbreaking work and the extension of this work by such figures as Scheler, Heidegger, Sartre, Levinas, Merleau-Ponty and Gadamer. Contributors: Esteban Marín Ávila, Thiemo Breyer, Jakub Čapek, Mariano Crespo, Roberta De Monticelli, John J. Drummond, Søren Engelsen, Maria Gyemant, Mirja Hartimo, Elisa Magrì, Ronny Miron, Anthony J. Steinbock, Panos Theodorou, Íngrid Vendrell Ferran, Antonio Zirión Quijano, and Nate Zuckerman. Submissions: Manuscripts, prepared for blind review, should be submitted to the Editors ([email protected] and [email protected]) electronically via e-mail attachments.

Recent Work on Intrinsic Value
Recent Work on Intrinsic Value

Author: Toni Rønnow-Rasmussen

Publisher: Springer Science & Business Media

Published: 2006-02-15

Total Pages: 444

ISBN-13: 1402038461

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Recent Work on Intrinsic Value brings together for the first time many of the most important and influential writings on the topic of intrinsic value to have appeared in the last half-century. During this period, inquiry into the nature of intrinsic value has intensified to such an extent that at the moment it is one of the hottest topics in the field of theoretical ethics. The contributions to this volume have been selected in such a way that all of the fundamental questions concerning the nature of intrinsic value are treated in depth and from a variety of viewpoints. These questions include how to understand the concept of intrinsic value, what sorts of things can have intrinsic value, and how to compute intrinsic value. The editors have added an introduction that ties these questions together and places the contributions in context, and they have also provided an extensive bibliography. The result is a comprehensive, balanced, and detailed picture of current thinking about intrinsic value, one that provides an indispensable backdrop against which future writings on the topic may be assessed.

Desire
Desire

Author: G. F. Schueler

Publisher: MIT Press

Published: 1995

Total Pages: 250

ISBN-13: 9780262193559

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Does action always arise out of desire? G.F. Schueler examines this hotly debated topic in philosophy of action and moral philosophy, arguing that once two senses of "desire" are distinguished -- roughly, genuine desires and pro attitudes -- apparently plausible explanations of action in terms of the agent's desires can be seen to be mistaken. Desire probes a fundamental issue in philosophy of mind, the nature of desires and how, if at all, they motivate and justify our actions. At least since Hume argued that reason "is and of right ought to be the slave of the passions," many philosophers have held that desires play an essential role both in practical reason and in the explanation of intentional action. G.F. Schueler looks at contemporary accounts of both roles in various belief-desire models of reasons and explanation and argues that the usual belief-desire accounts need to be replaced. Schueler contends that the plausibility of the standard belief-desire accounts rests largely on a failure to distinguish "desires proper," like a craving for sushi, from so-called "pro attitudes," which may take the form of beliefs and other cognitive states as well as desires proper. Schueler's "deliberative model" of practical reasoning suggests a different view of the place of desire in practical reason and the explanation of action. He holds that we can arrive at an intention to act by weighing the relevant considerations and that these may not include desires proper at all. A Bradford Book

The Philosophy of Aquinas
The Philosophy of Aquinas

Author: Christopher Shields

Publisher: Oxford University Press

Published: 2016-04-01

Total Pages: 337

ISBN-13: 0190624701

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This new and updated edition of Christopher Shields and Robert Pasnau's The Philosophy of Aquinas introduces the Aquinas' overarching explanatory framework in order to provide the necessary background to his philosophical investigations across a wide range of areas: rational theology, metaphysics, philosophy of human nature, philosophy of mind, and ethical and political theory. Although not intended to provide a comprehensive evaluation of all aspects of Aquinas' far-reaching writings, the volume presents a systematic introduction to the principal areas of his philosophy and attends no less to Aquinas' methods and argumentative strategies than to his ultimate conclusions. The authors have updated the second edition in light of recent scholarship on Aquinas, while streamlining and refining their presentation of the key elements of Aquinas' philosophy.

Long Commentary on the De Anima of Aristotle
Long Commentary on the De Anima of Aristotle

Author: Averroes

Publisher: Yale University Press

Published: 2009-01-01

Total Pages: 1217

ISBN-13: 0300116683

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"This is a translation of [F. Stuart] Crawford's edition of the medieval Latin text presumed to have been rendered from Arabic into Latin by Michael Scot perhaps around 1220"--P. cvii.

The Encyclopedia of Indian Philosophies
The Encyclopedia of Indian Philosophies

Author: Karl H. Potter

Publisher: Motilal Banarsidass Publ.

Published: 1970

Total Pages: 664

ISBN-13: 9788120803107

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This volume summarizes what we know of early Advaita Vedanta upto the Samkara's pupils, Suresvara, Padmapada, Totaka and Hanstamalaka. An analytical introduction by the editor introduces the reader to the concepts utilized by Gaudapada, Samkaracarya and mandana Misra in expounding and defending the Advaita view. This is followed by summaries of all the authentic Advaita works of these authors, together with those of Suresvara and Padmapada as well as a number of other works which have been attributed to samkara, Totaka and Hastamalaka. This volume is divided into two parts and is enriched with an elaborate introduction discussing briefly the history of the school, its theories of value, language and relations and its metaphysics and epistemology. Contents Preface, Part one: Introduction to the philosophy of advaita vedanta, PART Two: Summaries of Works, Notes, Index.

Aristotle on the Human Good
Aristotle on the Human Good

Author: Richard Kraut

Publisher: Princeton University Press

Published: 2021-02-09

Total Pages: 391

ISBN-13: 0691225125

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Aristotle's Nicomachean Ethics, which equates the ultimate end of human life with happiness (eudaimonia), is thought by many readers to argue that this highest goal consists in the largest possible aggregate of intrinsic goods. Richard Kraut proposes instead that Aristotle identifies happiness with only one type of good: excellent activity of the rational soul. In defense of this reading, Kraut discusses Aristotle's attempt to organize all human goods into a single structure, so that each subordinate end is desirable for the sake of some higher goal. This book also emphasizes the philosopher's hierarchy of natural kinds, in which every type of creature achieves its good by imitating divine life. As Kraut argues, Aristotle's belief that thinking is the sole activity of the gods leads him to an intellectualist conception of the ethical virtues. Aristotle values these traits because, by subordinating emotion to reason, they enhance our ability to lead a life devoted to philosophy or politics.