The Semiotics of Lighting Design for the Stage
Author: Hugh Edward Lester
Publisher:
Published: 1987
Total Pages: 104
ISBN-13:
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Author: Hugh Edward Lester
Publisher:
Published: 1987
Total Pages: 104
ISBN-13:
DOWNLOAD EBOOKAuthor: Piotr Sadowski
Publisher: Bloomsbury Publishing
Published: 2017-12-28
Total Pages: 304
ISBN-13: 1350016160
DOWNLOAD EBOOKLighting and shadows are used within a range of art forms to create aesthetic effects. Piotr Sadowski's study of light and shadow in Weimar cinema and contemporaneous visual arts is underpinned by the evolutionary semiotic theories of indexicality and iconicity. These theories explain the unique communicative and emotive power of light and shadow when used in contemporary indexical media including the shadow theatre, silhouette portraits, camera obscura, photography and film. In particular, Sadowski highlights the aesthetic and emotional significance of shadows. The 'cast shadow', as an indexical sign, maintains a physical connection with its near-present referent, such as a hidden person, stimulating a viewer's imagination and provoking responses including anxiety or curiosity. The 'cinematic shadow' plays a stylistic role, by enhancing image texture, depth of field, and tonal contrast of cinematic moments. Such enhancements are especially important in monochromatic films, and Sadowski interweaves the book with accounts of seminal Weimar cinema moments. Sadowski's book is distinctive for combining historical materials and theoretical approaches to develop a deeper understanding of Weimar cinema and other contemporary art forms. The Semiotics of Light and Shadows is an ideal resource for both scholars and students working in linguistics, semiotics, film, media, and visual arts.
Author: Sharon Aviva Russell
Publisher:
Published: 1900
Total Pages:
ISBN-13:
DOWNLOAD EBOOKAuthor: Sharon A. Russell
Publisher:
Published: 1981
Total Pages: 196
ISBN-13:
DOWNLOAD EBOOKInterviews with six photographers in Paris in 1972:- Nestor Almendros - Ghislain Cloquet - Henri Decae - Willy Kurant - Jean Rabier - Edmond Richard.
Author: Khaled Besbes
Publisher: Universal-Publishers
Published: 2007
Total Pages: 327
ISBN-13: 1581129556
DOWNLOAD EBOOKSemiotics is an interdisciplinary field of research and Beckett s theatre is one which engages a large spectrum of subjects and concerns that touch upon multiple aspects of human experience. The Beckettian dramatic text, as shall be demonstrated in this book, is a fertile ground for a semiotic investigation that is orchestrated by the profound insights of C. S. Peirce. As it applies semiotics to Beckett s theatre, this book seeks to preserve, communicate and throw into relief those universal values in the playwright s works which remain unchallenged despite every change and every revolution in human societies. What this book will hopefully contribute to the general canon of theatrical studies is its study of the Beckettian dramatic text not as a model of the absurd tradition, but rather as a cultural product whose writer's thinking can scarcely be dissociated from the cultural environment within which it took shape, and whose deciphering requires the use of cultural codes and sub-codes which will undergo detailed examination in the course of analysis, a study that we may so generically call a cultural semiotic study of Beckett.
Author: Cristopher C. Dopher
Publisher:
Published: 1997
Total Pages: 366
ISBN-13:
DOWNLOAD EBOOKAuthor: Laura R. Oswald
Publisher: OUP Oxford
Published: 2012-02-16
Total Pages: 234
ISBN-13: 019164790X
DOWNLOAD EBOOKEveryday consumers buy into the concept of brands and their associated meanings - the perception of quality, a symbolic relationship, a vicarious experience, or even a sense of identity. Marketing Semiotics suggests that the extent to which consumers recognize, internalize, and relate to brand meanings is not only an academic question. These meanings contribute to 'brand equity', the financial value of intangible brand benefits that exceed the use value of goods, and impacts upon a firm's financial performance. Therefore, the management of brand equity demands first and foremost the management of brand meanings, or semiotics. The book uses structural semiotics, a discipline that extends the laws of structural linguistics to the analysis of verbal, visual, and spatial sign systems, to shed light on the cultural codes and discourse of brands. It proposes that semiotic research should form the cornerstone of brand equity management, since brands rely so heavily on sign systems that contribute to profitability by distinguishing brands from simple commodities, from competitors, and engaging consumers in the brand world. The book includes dozens of global business cases where semiotics has been used to refocus, reposition, or extend the brand to new products, customers, and markets. Drawing upon twenty years of academic and consulting experience, the book provides actionable direction for steering brands through technological and cultural change, differentiating brands in the competitive environment, and counteracting the natural depletion of brand meaning over time.
Author: Winfried Nöth
Publisher: Walter de Gruyter GmbH & Co KG
Published: 2016-12-19
Total Pages: 908
ISBN-13: 3110803615
DOWNLOAD EBOOKAuthor: Abraham Solomonick
Publisher: Cambridge Scholars Publishing
Published: 2015-09-10
Total Pages: 415
ISBN-13: 1443882321
DOWNLOAD EBOOKThis book is devoted to the topic of general semiotics. It formulates some of the central laws and parameters of the paradigm of general semiotics, and illustrates them with various examples from branch semiotics – from the systems of semiotics of that are already in use in particular fields of endeavour. These laws and illustrations will prove useful for every distinct instance of branch semiotics, both those that are already well-established and those that will appear in the future.
Author: Gudwin, Ricardo
Publisher: IGI Global
Published: 2006-10-31
Total Pages: 368
ISBN-13: 1599040654
DOWNLOAD EBOOK"This book assembles semiotics and artificial intelligence techniques in order to design new kinds of intelligence systems; it changes the research field of artificial intelligence by incorporating the study of meaning processes (semiosis), from the perspective of formal sciences, linguistics, and philosophy"--Provided by publisher.