Searchable Talk

Searchable Talk

Author: Michele Zappavigna

Publisher: Bloomsbury Publishing

Published: 2018-05-17

Total Pages: 265

ISBN-13: 1474292356

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Metadata such as the hashtag is an important dimension of social media communication. Despite its important role in practices such as curating, tagging, and searching content, there has been little research into how meanings are made with social metadata. This book considers how hashtags have expanded their reach from an information-locating resource to an interpersonal resource for coordinating social relationships and expressing solidarity, affinity, and affiliation. It adopts a social semiotic perspective to investigate the communicative functions of hashtags in relation to both language and images. This book is a follow up to Zappavigna's 2012 model of ambient affiliation, providing an extended analytical framework for exploring how affiliation occurs, bond by bond, in online discourse. It focuses in particular on the communing function of hashtags in metacommentary and ridicule, using recent Twitter discourse about US President Donald Trump as a case study. It is essential reading for researchers as well as undergraduates studying social media on any academic course.


Discourse of Twitter and Social Media

Discourse of Twitter and Social Media

Author: Michele Zappavigna

Publisher: A&C Black

Published: 2012-02-23

Total Pages: 241

ISBN-13: 1441141863

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Examination of the effects of social media innovations on electronically mediated discourse, focusing on interaction.


Searchable Talk

Searchable Talk

Author: Michele Zappavigna

Publisher: Bloomsbury Publishing

Published: 2018-05-17

Total Pages: 264

ISBN-13: 1474292348

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Metadata such as the hashtag is an important dimension of social media communication. Despite its important role in practices such as curating, tagging, and searching content, there has been little research into how meanings are made with social metadata. This book considers how hashtags have expanded their reach from an information-locating resource to an interpersonal resource for coordinating social relationships and expressing solidarity, affinity, and affiliation. It adopts a social semiotic perspective to investigate the communicative functions of hashtags in relation to both language and images. This book is a follow up to Zappavigna's 2012 model of ambient affiliation, providing an extended analytical framework for exploring how affiliation occurs, bond by bond, in online discourse. It focuses in particular on the communing function of hashtags in metacommentary and ridicule, using recent Twitter discourse about US President Donald Trump as a case study. It is essential reading for researchers as well as undergraduates studying social media on any academic course.


Hashtags and Trade Marks

Hashtags and Trade Marks

Author: Nazanin Aslani

Publisher: Edward Elgar Publishing

Published: 2024-02-12

Total Pages: 283

ISBN-13: 1035316617

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This timely book examines the growing importance of hashtags both in online culture and within our digital society. Conducting a comparative analysis of legal strategies within the EU, Germany, and the United States, it aims to ascertain whether a fair balance currently exists between freedom of expression and competition in the treatment of hashtags as trade marks.


Research Methods for Digital Discourse Analysis

Research Methods for Digital Discourse Analysis

Author: Camilla Vásquez

Publisher: Bloomsbury Publishing

Published: 2022-02-24

Total Pages: 345

ISBN-13: 1350166847

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Introducing the key questions and challenges faced by the researcher of digital discourse, this book provides an overview of the different methodological dimensions associated with this type of research. Bringing together a team of experts, chapters guide students and novice researchers through how to conduct rigorous, accurate, and ethical research with data from a wide range of online platforms, including Facebook, Instagram, Twitter, YouTube, and online dating apps. Research Methods for Digital Discourse Analysis focuses on the key issues that any digital discourse analyst must consider, before tackling more specific topics and approaches, including how to work with multilingual or multimodal data. Emphasizing concrete, practical advice and illustrated with plentiful examples from research studies, each chapter introduces a new research dimension for consideration, briefly exploring how other discourse analysts have approached the topic before using an in-depth case study to highlight the main challenges and provide guidance on methodological decision-making. Supported by a range of pedagogical tools, including discussion questions and annotated further-reading lists, this book is an essential resource for students and any researcher new to analyzing digital discourse.


Folklore and Social Media

Folklore and Social Media

Author: Andrew Peck

Publisher: University Press of Colorado

Published: 2020-12-07

Total Pages: 267

ISBN-13: 1646420594

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Ten years after the publication of the foundational edited collection Folklore and the Internet, Andrew Peck and Trevor J. Blank bring an essential update of scholarship to the study of digital folklore, Folklore and Social Media. A unique virtual, hybridized platform for human communication, social media is more dynamic, ubiquitous, and nuanced than the internet ever was by itself, and the majority of Americans use it to access and interact with digital source materials in more advanced and robust ways. This book features twelve chapters ranging in topics from legend transmission and fake news to case studies of memes, joke cycles, and Twitter hashtag campaigns and offers fresh insights on digital heritage and web archiving. The editors and contributors take both the “digital” and “folklore” elements seriously because social media fundamentally changes folk practices in new, though often invisible, ways. Social media platforms encourage hybrid performances that appear informal and ordinary while also offering significant space to obfuscate backstage behaviors through editing and retakes. The result is that expression online becomes increasingly reminiscent of traditional forms of face-to-face interaction, while also hiding its fundamental differences. Folklore and Social Media demonstrates various ways to refine methods and analyses in order to develop a better understanding of the informal and traditional dynamics that define an era of folklore and social media. It is an invaluable addition to the literature on digital folklore scholarship that will be of interest to students and scholars alike. Contributors: Sheila Bock, Peter M. Broadwell, Bill Ellis, Jeana Jorgensen, Liisi Laineste, John Laudun, Linda J. Lee, Lynne S. McNeill, Ryan M. Milner, Whitney Phillips, Vwani Roychowdhury, Timothy R. Tangherlini, Tok Thompson, Elizabeth Tucker, Kristiana Willsey


The Bloomsbury Handbook of Discourse Analysis

The Bloomsbury Handbook of Discourse Analysis

Author: Ken Hyland

Publisher: Bloomsbury Publishing

Published: 2021-07-29

Total Pages: 388

ISBN-13: 1350156094

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An essential reference to contemporary discourse studies, this handbook offers a rigorous and systematic overview of the field, covering the key methods, research topics and new directions. Fully updated and revised throughout to take account of developments over the last decade, in particular the innovations in digital communication and new media, this second edition features: · New coverage of the discourse of media, multimedia, social media, politeness, ageing and English as lingua franca · Updated coverage across all chapters, including conversation analysis, spoken discourse, news discourse, intercultural communication, computer mediated communication and identity · An expanded glossary of key terms Identifying and describing the central concepts and theories associated with discourse and its main branches of study, The Bloomsbury Handbook of Discourse Analysis makes a sustained and compelling argument concerning the nature and influence of discourse and is an essential resource for anyone interested in the field.


SAGE Internet Research Methods

SAGE Internet Research Methods

Author: Jason Hughes

Publisher: SAGE

Published: 2012-06-25

Total Pages: 1681

ISBN-13: 1446275930

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Historically, social researchers have shown a willingness to exploit new technologies to enhance, facilitate and support their various activities. However, arguably no other technological development has influenced the landscape of social research as rapidly and fundamentally as the Internet. This collection avoids both uncritical embrace and wholesale dismissal by considering some of the key literature in the field of Internet research methods. Volume One: Core Issues, Debates and Controversies in Internet Research introduces themes and issues that run across all four volumes such as: epistemology, ontology and methodology in the online world; access, social divisions and the ′digital divide′; and the ethics of online research. Volume Two: Taking Research Online - Internet Survey and Sampling addresses the range of resources, digital archives and Internet-based data sources that exist online from relatively straightforward and practical guides to such material through to more polemical pieces which consider problems relating to the use, access and analysis of online data and resources. Volume Three: Taking Research Online - Qualitative Approaches considers the broad range of approaches to conducting researching via or ′in′ the Internet. The focus is on conventional methods that have been ′taken online′, and which in doing so, have become transformed in scope and character. Volume Four: Research ′On′ and ′In′ the Internet - Investigating the Online World follows logically from that which precedes it in exploring how social research has been ′taken online′, not simply through the deployment of existing methods and techniques via the Internet, but in researchers′ increasing recognition and investigation of the online world as a sphere of human interaction - a socio-cultural arena to be explored ′from the desktop′ as it were.


Nonveridicality and Evaluation

Nonveridicality and Evaluation

Author: Maite Taboada

Publisher: BRILL

Published: 2013-10-24

Total Pages: 228

ISBN-13: 9004258175

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Nonveridicality and evaluation interact in obvious ways in conveying opinion and subjectivity in language. In Nonveridicality and Evaluation Maite Taboada and Radoslava Trnavac bring together a diverse group of researchers with interests in evaluation, Appraisal, nonveridicality and coherence relations. The papers in the volume approach the intersection of these areas from two different points of view: theoretical and empirical. From a theoretical point of view, contributions reflect the interface between evaluation, nonveridicality and coherence. The empirical perspective is shown in papers that employ corpus methodology, qualitative descriptions of texts, and computational implementations.


Corpus Linguistics for Online Communication

Corpus Linguistics for Online Communication

Author: Luke Curtis Collins

Publisher: Routledge

Published: 2019-02-25

Total Pages: 206

ISBN-13: 0429614799

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Corpus Linguistics for Online Communication provides an instructive and practical guide to conducting research using methods in corpus linguistics in studies of various forms of online communication. Offering practical exercises and drawing on original data taken from online interactions, this book: introduces the basics of corpus linguistics, including what is involved in designing and building a corpus; reviews cutting-edge studies of online communication using corpus linguistics, foregrounding different analytical components to facilitate studies in professional discourse, online learning, public understanding of health issues and dating apps; showcases both freely-available corpora and the innovative tools that students and researchers can access to carry out their own research. Corpus Linguistics for Online Communication supports researchers and students in generating high quality, applied research and is essential reading for those studying and researching in this area.