Royal Enfield
Author: RICHARD. SKELTON
Publisher: Banovallum Books
Published: 2021-09
Total Pages:
ISBN-13: 9781911639381
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Royal Enfield Bullet
Author: Peter Henshaw
Publisher: The Crowood Press
Published: 2020-10-26
Total Pages: 394
ISBN-13: 1785007483
DOWNLOAD EBOOKDespite being one of the most successful motorcycles of all time, the Royal Enfield Bullet has had a very chequered history. Its story begins in the 1930s and by the 1950s it was at the height of its popularity in post-War Britain. Then it became a stalwart of the Indian Army and manufacture transitioned from Britain to India. The near-collapse of the Royal Enfield marque in the 1990s almost meant the end of this classic motorbike, but with the involvement of the Eicher Group from 2001 onwards, the updated Bullet generated new interest and renewed its original commercial success, just like a phoenix rising from the ashes. With over 200 photographs, this book describes the origins of the Royal Enfield company and the pre-war Bullets from 1932 and the relaunch of the Bullet in 1949 with its radical swinging-arm frame. Derivative models such as the 350 and 500, as well as those for competition and road are covered as well as specials such as diesels, V-twins, Egli and big-bore Bullets. The development story behind the lean-burn, electric-start and 5-speed updates is discussed as well as the UCE - the all-new Bullet from 2008 and the Classic and its design story. Finally, the evolution beyond the Bullet is covered which includes the Continental GT and Himalyan 650 twins.
Royal Enfield
Author: Greg Pullen
Publisher: The Crowood Press
Published: 2021-04-26
Total Pages: 488
ISBN-13: 1785008536
DOWNLOAD EBOOKRoyal Enfield's famous motor - 'made like a gun' - hints at the factory's origins, but few appreciate that it is the oldest motorcycle manufacturer in existence that can boast of continuous production. In addition, its famous Bullet can claim the longest motorcycle production run of all time. Greg Pullen charts the rise, fall and rise again of Royal Enfield, from the company's pre-motorcycle beginnings in Redditch, through the impact of two World Wars, the importance of exports to India and subsequent establishment of factories there, to changes in ownership, recently launched models and new concept bikes for the future. With 190 colour photographs, this book includes: the V-twins, from the 1930s K and KX range to a glimpse of the concept V-twin shown in 2018; the singles, from 2-strokes to side-valve 4-strokes, and the ohv version that first used the Bullet name, through to the new singles built in India. The British Bullet: its arrival in 1948 and production in the UK, the original orders from India and subsequent setting up of production there are discussed. The 250s, (1958-68), including the Turbo Twins, and the big twins, from the 1948 500 Town to the final interceptor in 1970, including the 800cc prototype and the Clymer Indians are covered. The new twins: the 650cc Royal Enfield interceptor and Continental GT twins and the Bobber concept bike are discussed. Competition success is covered, with notable ISDT achievements, star rider Johnny Brittain and racing the big twins, and Geoff Duke in the GP5. Finally, the British factories and the new opportunities with the Indian factories are remembered.
Indian Icon: A Cult Called Royal Enfield
Author: Amrit Raj
Publisher: Westland Business
Published:
Total Pages: 249
ISBN-13: 9395073489
DOWNLOAD EBOOKAbout the Book THE BUSINESS HISTORY OF THE CULT BRAND CALLED ROYAL ENFIELD, Royal Enfield. More than just the brand name of a legendary bike! Few brands inspire the kind of devotion that an Enfield does. Its distinctive look and feel, the sound of its engine and the image that it creates of its rider have all contributed to putting the brand on the kind of pedestal that others could only dream of. From the beginning of the brand’s journey in India in the early 1950s, the Enfield bikes have had quite a ride. Initial success and acceptance notwithstanding, by the 1980s, the brand was considered an underachiever and a basket case. Enter Vikram Lal of Eicher in 1990. Lal’s enthusiasm for the brand gave it a new lease of life. Later, his son Siddhartha’s time at the helm saw marketing, product and vision all come together to catapult the bike to iconic status. In the past few years, Enfield has come to represent successful business turnarounds even as its bikes have found newer and newer converts. Indian Icon: A Cult Called Royal Enfield by former Mint journalist Amrit Raj maps the trail-blazing story of the brand, the company and, most of all, the individuals who have made it what it is. It is also the story of the clash of the old guard with the new leading to dramatic changes in the business. In a first, the book bares the behind-the-scenes takeover dramas and the bare-knuckled battle to create a premium homegrown consumer brand for the global markets. Extensively researched and expertly narrated, the book takes you to the heart of the Royal Enfield story. A worthy addition to the shelf of both business readers as well as Royal Enfield aficionados.
Overland to India
Author: Gordon G. May
Publisher:
Published: 2008
Total Pages: 234
ISBN-13: 9780956116802
DOWNLOAD EBOOK"A total of 8,400 miles from Manchester, UK, to Chennai, India, in just under seven weeks. A challenge for most vehicles, but on an antiquated 1953 Royal Enfield... In Overland to India, Gordon warmly describes the build up to his departure, the larger-than-life characters he met and the many challenges he faced. He also recounts the more personal hights and lows of life on the road."--Back cover.
Bitten by the Bullet
Author: Steve Krzystyniak
Publisher:
Published: 2002
Total Pages: 189
ISBN-13: 9781877246753
DOWNLOAD EBOOKBitten By The Bullet is the story of how Steve Krzystyniak and Lily, his partner - both long-time global wanderers who now live Waiheke Island in Auckland's Hauraki Gulf - came to set up and operate an innovative motorcycle tour company that takes small parties through the northwestern Indian state of Rajasthan. One of the heroes of this story is the Royal Enfield Bullet, a classic fifties-style motorcycle that is still produced today in India and which is Steve and Lily's bike of choice. A fast-paced narrative with two storylines - the main one follows a particular tour group's adventures over a three-week period, which is underpinned by Steve Krzystyniak's account of how he and Lily took on the bureaucracy of India in order to achieve their dream - Bitten By The Bullet will be of enormous interest to armchair travellers and devotees of the colourful and dramatic Indian sub-continent, keeping them breathlessly involved until the very last page.
Le Vack's Legacy
Author: Brian Thorby
Publisher: Banovallum
Published: 2021-06-24
Total Pages: 132
ISBN-13: 9781911658788
DOWNLOAD EBOOKThe largest supplier of proprietary motorcycle engines in the world, J. A. Prestwich & Co (aka JAP), decided to go racing with something unique in 1922. In a matter of weeks, a small team headed by Val Page, aided by Herbert Le Vack, had produced a radical new design - the first British double-overhead-camshaft motorcycle racing engine. With this amazingly advanced engine fitted to a New Imperial frame, Le Vack stunned his competitors at the 1922 Isle of Man TT. From then on the engine and its successors proved invincible - breaking numerous National and World Records over a four-year period. Yet the subsequent world recession, and a world war, consigned these achievements to memory and eventually bestowed upon them an almost mythological status. JAP's engineering archives were discarded, and the handful of engines made might well have been lost too had it not been for a series of enthusiasts. In Le Vack's Legacy, Brian Thorby traces the fortunes of the small number of JAP racing engines and parts that have wandered Europe for nearly a century. Much has been written and illustrated about JAP ohv Speedway and V-twin engines, but almost nothing about their unconventional double-overhead-camshaft brothers - until now. This authoritative new account finally puts aside the myths and sets the record straight.
Hit the Road, Jac!
Author: Jacqui Furneaux
Publisher:
Published: 2017
Total Pages: 334
ISBN-13: 9780956430564
DOWNLOAD EBOOK"Hit the Road, Jac! should be read by anyone still holding back from taking a risk and pursuing their dreams. When her conventional life fell apart, Jacqui Furneaux responded in a way that surprised many. Her random global wanderings for seven years, astride an apparently obsolete motorcycle, brought beauty, friendship, laughter and romance on the road; when she wasn't fending-off amorous sea-dogs or facing some other adversity with quiet courage."--
The Complete Book of Moto Guzzi
Author: Ian Falloon
Publisher: Motorbooks
Published: 2020-11-03
Total Pages: 275
ISBN-13: 0760367701
DOWNLOAD EBOOKThe Complete Book of Moto Guzzi: 100th Anniversary Edition, Every Model Since 1921, written by respected motorcycle expert Ian Falloon, offers enthusiasts a thorough review of Guzzi’s storied 100-year history via all of its production models. The oldest European motorcycle manufacturer in continuous production, Italy's Moto Guzzi has built some of the most iconic motorcycles ever produced. Established in 1921, the company is one of the most traditional motorcycle makers and also one of the most innovative. Carlo Guzzi's first engine design, a horizontal single, defined Moto Guzzi's road-going motorcycles for the company's first 45 years. In the 1950s, Moto Guzzi experienced tremendous success in Grand Prix motorcycle racing. Today, Moto Guzzi has a higher profile than ever, thanks to its popularity among enthusiast celebrities like Ewan McGregor. This new edition of The Complete Book of Moto Guzzi includes a 100th anniversary introduction, new photography, and additional pages to cover the newest models from 2018 to 2020. All of Moto Guzzi’s production models are covered in detail, including the groundbreaking Falcone, the V-8 Grand Prix racers, the V7 Sport, the Ambassador, the Eldorado, the Le Mans, the Daytona, right up to today’s the complete range of modern bikes including the V7, Griso, Stelvio, and V9. Celebrate a century of iconic Moto Guzzi machines, model by stunning model.
Brand New Justice
Author: Simon Anholt
Publisher: Routledge
Published: 2006-08-11
Total Pages: 185
ISBN-13: 1136426078
DOWNLOAD EBOOKRecently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged. Brand New Justice, now in a revised paperback edition, systematically analyses the success stories of the Top Thirteen nations, demonstrating that their wealth is based on the 'last mile' of the commercial process: buying raw materials and manufacturing cheaply in third world countries, these countries realise their lucrative profits by adding value through finishing, packaging and marketing and then selling the branded product on to the end-user at a hugely inflated price. The use of sophisticated global media techniques alongside a range of creative marketing activities are the lynchpins of this process. Applying his observations on economic history and the development and impact of global marketing, Anholt presents a cogent plan for developing nations to benefit from globalization. So long the helpless victim of capitalist trading systems, he shows that they can cross the divide and graduate from supplier nation to producer nation. Branding native produce on a global scale, making a commercial virtue out of perceived authenticity and otherness and fully capitalising on the 'last mile' benefits are key to this graduation and fundamental to forging a new global economic balance. Anholt argues with a forceful logic, but also backs his hypothesis with enticing glimpses of this process actually beginning to take place. Examining activities in India, Thailand, Russia and Africa among others, he shows the risks, challenges and pressures inherent in 'turning the tide', but above all he demonstrates the very real possibility of enlightened capitalism working as a force for good in global terms.
