Snapshots: An Introduction to Tourism is a concise, easy-to-read overview of the Canadian tourism industry. Beginning with a history of the industry's development, Snapshots proceeds to highlight the interrelation of the various components of the industry, as well as the impact of tourism on the Canadian economy, culture, and environment. The Sixth Canadian edition has been updated and reorganized to conform to the new North American Industrial Classification System's five sectors of tourism and features a chapter devoted to each segment.
Tourism Management: managing for change is a complete synthesis of tourism, from its beginnings through to the major impacts it has on today's global community, the environment and economy. Provocative and stimulating, it challenges the conventional thinking and generates reflection, thought and debate. This bestselling book is now in its third edition and has been fully revised and updated to include complete set of brand new case studies, a new four colour page design to enhance learning and improved online companion resources packed with must have information to assist in learning and teaching. Tourism Management covers the fundamentals of tourism, introducing the following key concepts: * The development of tourism * Tourism supply and demand * Sectors involved: transport, accommodation, government * The future of tourism: including forecasting and future issues affecting the global nature of tourism In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within a degree level course. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers, including learning outcomes for each chapter, multiple choice questions, links to sample chapters of related titles and journal articles for further reading, as well as downloadable PowerPoint materials ad illustrations from the text. Accredited lecturers can request access to download additional material by going to http://textbooks.elsevier.com to request access.
Excellence in Business Communication has long provided instructors and students with the most current communication strategies and practices used in today's workplace. The new edition combines the strong writing skills direction that this text is known for with important revisions that focus on social media and technology in business. KEY TOPICS: Achieving Success through Effective Business Communication; Communicating in Teams and Mastering Listening and Nonverbal Communication;Communicating Interculturally; Planning Business Messages;Writing Business Messages;Completing Business Messages; Crafting Messages for Electronic Media;Writing Routine and Positive Messages;Writing Negative Messages;Writing Persuasive Messages;Planning Reports and Proposals;Writing Reports and Proposals;Completing Reports and Proposals;Designing and Delivering Oral and Online Presentations;Building Careers and Writing Résumés;Applying and Interviewing for Employment MARKET: Appropriate for Business Communication - Oral and Written courses.