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Author: Liz Goodgold
Publisher: Happy About
Published: 2011-09
Total Pages: 253
ISBN-13: 1600052045
DOWNLOAD EBOOKGoodgold directs her work towards the business-to-business market to help small business owners, entrepreneurs, sales professionals, or anyone who is looking to create an indelible image. She offers quick and easy techniques that business owners can learn today and implement tomorrow.
Author: Emily Heyward
Publisher: Penguin
Published: 2020-06-09
Total Pages: 242
ISBN-13: 0593084314
DOWNLOAD EBOOKThe 2020 Porchlight Marketing & Sales Book of the Year The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new brands like Casper, Allbirds, Sweetgreen, and Everlane build devoted fan followings right out of the gate. We're in the midst of a startup revolution, with new brands popping up every day, taking over our Instagram feeds and vying for our affection. Every category is up for grabs, and traditional brands are seeing their businesses erode as hundreds of small companies encroach on their territory, each hoping to become the next runaway success. But it's not enough to have a great idea, or a cool logo. Emily Heyward founded Red Antler, the Brooklyn based brand and marketing company, to help entrepreneurs embed brand as a driver of business success from the beginning. In Obsessed, Heyward outlines the new principles of what it takes to build and launch a brand that has people queuing up to buy it on opening day. She takes you behind the scenes of the creation of some of today's hottest new brands, showing you: • How Casper was able to upend the mattress industry by building a beloved brand where none had existed before • How the dating app Hinge won a fanatical user base and great word-of-mouth with the promise that the app was "designed to be deleted" • Why luggage startup Away, now valued at $1.4 billion, could build their brand around love of travel by launching with just one product--a hard-shell carry-on suitcase--rather than a whole range of luggage offerings. Whether you're starting a new business, launching a new product line, or looking to refresh a brand for a new generation of customers, Obsessed shows you why the old rules of brand-building no longer apply, and what really works for today's customers.
Author: Bernadette Martin
Publisher: Happy About
Published: 2010
Total Pages: 169
ISBN-13: 1600051456
DOWNLOAD EBOOKDemonstrating how stories have transformed corporate images as well as professionals' careers, this book guides you in developing your own compelling story and then covers the gamut of online and offline opportunities available to reach your target and impactfully market the Brand Called You. --
Author: Bill Chiaravalle
Publisher: John Wiley & Sons
Published: 2014-12-31
Total Pages: 390
ISBN-13: 111895808X
DOWNLOAD EBOOKDiscover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more. Packed with plain-English advice and step-by-step instructions, Branding For Dummies covers assembling a top-notch branding team, positioning your brand, handling advertising and promotions, avoiding blunders, and keeping your brand viable, visible, and healthy. Whether you're looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions—or anything in between—Branding For Dummies makes it fast and easy. Includes tips and cautionary advice on social media and its impact on personal and business branding programs Covers balancing personal and business brand development References some of the major brand crises—and how to avoid making the same mistakes Shows brand marketers how to create brands that match their employers' objectives while launching their own careers If you're a business leader looking to set your brand up for the ultimate success, Branding For Dummies has you covered.
Author: Stephen T. Johnson
Publisher: Simon & Schuster/Paula Wiseman Books
Published: 2009-09-08
Total Pages: 0
ISBN-13: 9781416925224
DOWNLOAD EBOOKCaldecott Honor artist Stephen T. Johnson's new multiconcept novelty is a book and a toy in one. My Little Red Fire Truck gives practice telling time while its sturdy moving parts provide hours of fun -- and allow readers to see how it would be to work on a real fire truck!
Author: Max Brand
Publisher: Good Press
Published: 2023-11-27
Total Pages: 4070
ISBN-13:
DOWNLOAD EBOOKThe Essential Max Brand - 29 Westerns in One Edition encompasses a remarkable array of narratives that carve out the rugged landscape of the American West through the pen of Max Brand, a pseudonym of Frederick Schiller Faust. This comprehensive anthology presents a diverse spectrum of literary styles, ranging from fast-paced action to introspective character studies, set against the backdrop of the untamed frontier. The collection not only showcases the breadth of Brand/Faust's storytelling prowess but also highlights significant themes of heroism, adventure, and the human condition, making it a cornerstone of Western literature. The authors behind the name, primarily Frederick Schiller Faust, brought a level of depth and sophistication to the genre, influenced by broader literary movements and personal experiences. Faust's work as Max Brand was pivotal in the development of the Western genre, blending traditional narratives with psychological complexity and moral ambiguity. This anthology reflects the vibrant cultural and historical milieu of early 20th-century America, encapsulating the spirit of an era and its influence on the American narrative tradition. This collection is an indispensable resource for those who wish to immerse themselves in the essence of American Western literature. It offers readers an unparalleled opportunity to explore the vast landscapes and diverse characters that defined an era. Engaging with these stories provides not only a window into the mythic past of America but also a reflection on timeless human themes. The Essential Max Brand - 29 Westerns in One Edition is a must-read for aficionados and new readers alike, promising a journey through the heart of the West's literary legacy.
Author: German Sacristan
Publisher: Happy About
Published: 2012-09
Total Pages: 187
ISBN-13: 1600052312
DOWNLOAD EBOOKMarketing expert German Sacristan has stepped in to help marketers achieve success in this age of digital media. He has written a simple, functional, easy to reference book that outlines a methodical process to ensure a better ROMI, or return on market investment. German knows that most marketing campaigns fail because the fundamentals are just not given the attention they deserve. By reiterating the fundamentals of marketing, sales and communication and lucidly showing how they apply in the world of digital media, German has laid out a solid methodology for success in any marketing campaign.
Author: Max Brand
Publisher: DigiCat
Published: 2023-12-23
Total Pages: 10436
ISBN-13:
DOWNLOAD EBOOKThis carefully edited collection has been designed and formatted to the highest digital standards and adjusted for readability on all devices. Frederick Schiller Faust (1892-1944) was an American author best known for his thoughtful Westerns under the pen name Max Brand. Prolific in many genres, he wrote historical novels, detective mysteries, pulp fiction stories and many more. Table of Contents: The Untamed The Night Horseman The Seventh Man Dan Barry's Daughter Ronicky Doone Ronicky Doone's Treasure Ronicky Doone's Reward Silvertip The Man from Mustang Silvertip's Strike Silvertip's Roundup Silvertip's Trap Silvertip's Chase Silvertip's Search The Stolen Stallion Valley Thieves The Valley of Vanishing Men The False Rider The Firebrand Claws of the Tigress The Pearls of Bonfadini Internes Can't Take Money The Secret of Dr. Kildare Above the Law Harrigan! Trailin'! Riders of the Silences Crossroads The Man Who Forgot Christmas Black Jack The Cure of Silver Cañon Donnegan Bull Hunter Jerico's Garrison Finish The Long, Long Trail Way of the Lawless Alcatraz The Garden of Eden The Power of Prayer The Rangeland Avenger Wild Freedom The Boy Who Found Christmas His Name His Fortune The Quest of Lee Garrison Rodeo Ranch "Sunset" Wins Soft Metal Under His Shirt The Tenderfoot The Black Rider In the River Bottom's Grip Acres of Unrest Bad Man's Gulch The Whispering Outlaw The Desert Pilot The Mountain Fugitive The Mustang Herder The Sheriff Rides Destry Rides Again Sixteen in Nome The Hair-Trigger Kid The Lightning Warrior The Three Crosses Range Jester Gunman's Gold The Red Bandanna Marbleface Red Devil of the Range Seven Faces King of the Range Seven Mile House John Ovington Returns That Receding Brow Hole-In-The-Wall Barrett The Ghost Out of the Dark Beyond the Finish A Special Occasion The Small World Fixed Wine in the Desert Dust Storm...
Author: Max Brand
Publisher: Good Press
Published: 2024-01-12
Total Pages: 10434
ISBN-13:
DOWNLOAD EBOOKThis carefully crafted ebook: "MAX BRAND Ultimate Collection: 90+ Novels & Short Stories (Including Western Classics, Historical Novels, Adventure Tales & Detective Mysteries)" is formatted for your eReader with a functional and detailed table of contents. Frederick Schiller Faust (1892-1944) was an American author best known for his thoughtful Westerns under the pen name Max Brand. Prolific in many genres, he wrote historical novels, detective mysteries, pulp fiction stories and many more. Table of Contents: The Untamed The Night Horseman The Seventh Man Dan Barry's Daughter Ronicky Doone Ronicky Doone's Treasure Ronicky Doone's Reward Silvertip The Man from Mustang Silvertip's Strike Silvertip's Roundup Silvertip's Trap Silvertip's Chase Silvertip's Search The Stolen Stallion Valley Thieves The Valley of Vanishing Men The False Rider The Firebrand Claws of the Tigress The Pearls of Bonfadini Internes Can't Take Money The Secret of Dr. Kildare Above the Law Harrigan! Trailin'! Riders of the Silences Crossroads The Man Who Forgot Christmas Black Jack The Cure of Silver Cañon Donnegan Bull Hunter Jerico's Garrison Finish The Long, Long Trail Way of the Lawless Alcatraz The Garden of Eden The Power of Prayer The Rangeland Avenger Wild Freedom The Boy Who Found Christmas His Name His Fortune The Quest of Lee Garrison Rodeo Ranch "Sunset" Wins Soft Metal Under His Shirt The Tenderfoot The Black Rider In the River Bottom's Grip Acres of Unrest Bad Man's Gulch The Whispering Outlaw The Desert Pilot The Mountain Fugitive The Mustang Herder The Sheriff Rides Destry Rides Again Sixteen in Nome The Hair-Trigger Kid The Lightning Warrior The Three Crosses Range Jester Gunman's Gold The Red Bandanna Marbleface Red Devil of the Range Seven Faces King of the Range Seven Mile House John Ovington Returns That Receding Brow Hole-In-The-Wall Barrett The Ghost Out of the Dark Beyond the Finish A Special Occasion The Small World Fixed Wine in the Desert Dust Storm ...
Author: Max Brand
Publisher: DigiCat
Published: 2023-12-09
Total Pages: 4069
ISBN-13:
DOWNLOAD EBOOKThis carefully crafted ebook: "MAX BRAND Premium Collection: 29 Western Classics & Adventure Tales - Including The Dan Barry Series & The Ronicky Doone Trilogy" is formatted for your eReader with a functional and detailed table of contents. Frederick Schiller Faust (1892-1944) was an American author known primarily for his thoughtful and literary Westerns under the pen name Max Brand. Brand also created the popular fictional character of young medical intern Dr. James Kildare in a series of pulp fiction stories. Prolific in many genres he wrote historical novels, detective mysteries, pulp fiction stories and many more. His love for mythology was a constant source of inspiration for his fiction, and it has been speculated that these classical influences accounted in some part for his success as a popular writer. Many of his stories would later inspire films. Table of Contents: The Dan Barry Trilogy The Untamed The Night Horseman The Seventh Man The Ronicky Doone Trilogy Ronicky Doone Ronicky Doone's Treasure Ronicky Doone's Reward Other Novels Above the Law Harrigan! Trailin'! Riders of the Silences Crossroads The Man Who Forgot Christmas Black Jack The Cure of Silver Cañon Donnegan Bull Hunter Jerico's Garrison Finish The Long, Long Trail Way of the Lawless Alcatraz The Garden of Eden The Power of Prayer The Rangeland Avenger Wild Freedom Short Stories John Ovington Returns That Receding Brow Hole-In-The-Wall Barrett The Ghost Out of the Dark
