The Market Makers

The Market Makers

Author: Peter Scott

Publisher: Oxford University Press

Published: 2017

Total Pages: 388

ISBN-13: 0198783817

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Inter-war Britain saw a boom in 'mass markets' for consumer durables, such as new suites of furniture, radios, and electrical and gas appliances, while items like refrigerators, telephones, and automobiles didn't reach the mass market until the 1950s. Peter Scott explores these 'market makers' and how US innovations influenced British markets.