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Author: Mark Gawlinski
Publisher: Taylor & Francis
Published: 2003
Total Pages: 285
ISBN-13: 0240516796
DOWNLOAD EBOOKAimed at broadcasting and new media producers and anyone interested in implementing interactive TV, this is a practical guide to the technology and production processes, offering technical descriptions of how interactive TV works.
Author: Mark Gawlinski
Publisher: Taylor & Francis
Published: 2013-01-25
Total Pages: 285
ISBN-13: 1136054413
DOWNLOAD EBOOKInteractive Television Production is essential reading for all broadcasting and new media professionals - whether in production, marketing, technology, business or management. It will also be of interest to media students and anyone looking to get an insight into the future of television production. It provides a practical, step-by-step guide to the processes and issues involved in taking an interactive television idea through to being an operational service - based on the knowledge and experience of leading interactive television producers. This book can be used as a quick-and-easy reference guide, with each chapter containing a 'Chapter in 30 seconds' summary for easy reference, or read from cover to cover. Using accessible language, the author provides detailed descriptions of iTV software technologies (OpenTV, MHEG-5, TV Navigator), delivery technologies (cable, satellite and terrestrial) and production tools. There are also entire chapters devoted to key issues like the commercial side of iTV and the latest work on usability and design. The accompanying web site www.InteractiveTelevisionProduction.com contains useful links designed to help with common iTV questions and issues. There are also entertaining quizzes for each chapter that let you test your knowledge of the concepts introduced in the book.
Author: Hari Om Srivastava
Publisher: Artech House
Published: 2002
Total Pages: 430
ISBN-13: 1580533213
DOWNLOAD EBOOK&Quot;This forward-looking book focuses on interactive television (ITV), and illustrates how it is changing the face of TV broadcasting. The book provides professionals with important technical, strategic, and creative expertise to help in the development of ITV systems and with the assessment of their future business potential. Interactive TV Technology and Markets explains how bandwidth limitations associated with analog TV signals are eliminated as cable, satellite, and terrestrial TV network operators switch to digital bandwidth."--BOOK JACKET.
Author: James Blake
Publisher: Taylor & Francis
Published: 2016-11-10
Total Pages: 207
ISBN-13: 131742851X
DOWNLOAD EBOOKTelevision is changing almost beyond recognition. In the battle for consumers, social media sites, smart phones and tablets have become rivals to traditional linear TV. However, audiences and producers are also embracing mobile platforms to enhance TV viewing itself. This book examines the emerging phenomenon of the second screen: where users are increasingly engaging with content on two screens concurrently. The practice is transforming television into an interactive, participatory and social experience. James Blake examines interactive television from three crucial angles: audience motivation and agency, advances in TV production and the monetisation of second screen content. He also tracks its evolution by bringing together interviews with more than 25 television industry professionals - across the major UK channels - including commissioning editors, digital directors, producers and advertising executives. These reveal the successes and failures of recent experiments and the innovations in second screen projects. As the second screen becomes second nature for viewers and producers, the risks and opportunities for the future of television are slowly beginning to emerge. Television and the Second Screen will offer students and scholars of television theory, industry professionals and anyone with an abiding interest in television and technology, an accessible and illuminating guide to this important cultural shift.
Author: Arthur Lugmayr
Publisher: Springer Science & Business Media
Published: 2004-06-22
Total Pages: 282
ISBN-13: 9780387208435
DOWNLOAD EBOOKThe book shows how digital-interactive television (digiTV) will affect the relation between the broadcaster and the consumer. Standardization processes, technological paradigms, and application development issues will be discussed. The emerging applications, innovations, and future concepts are described in detail. The triangle: content - end-user - technology will be conceptualized to create a vision and to overview provision of services that will be major innovative elments in the world of digital television. From the technical side, eXtensible Markup Language (XML)-based metadata standards are a major element in realizing new innovative concepts in the world of digital, interactive television. This book clearly shows by the introduction of applications and use-scenarios, which conceptual requirements and metadata models are applicable, which metadata subsets are applicable due to resource limitations, which metadata aspects are needed for nonlinear content viewing, etc. The book gives a broad and detailed both visionary and technical overview useful for graduates, engineers, and scientists; and last but not least decision-makers in the broadcasting industry.
Author: H. O. Srivastava
Publisher: Artech House
Published: 2002
Total Pages: 436
ISBN-13: 9781580535489
DOWNLOAD EBOOKThis book provides professionals with information on technical, strategic, and creative aspects of developing interactive television (ITV) systems and shows how to assess the future business potential of ITV. It explains technical areas associated with the switch to digital bandwidth, and describes design practices, such as embedding of extended codes and syntax in programs for content creation. The book then explores how ITV programming enhances the value of programs and encourages viewers to order online goods and services, and describes the profit potential of ITV. Case histories are provided of major players in the industry around the world. The author is chief engineer and head of AIR Resources of All India Radio. c. Book News Inc.
Author: Tibor Kunert
Publisher: Springer Science & Business Media
Published: 2009-06-12
Total Pages: 352
ISBN-13: 1848822758
DOWNLOAD EBOOKTechnology is meant to make life easier and to raise its quality. Our interaction with technology should be designed according to human needs instead of us being required to adapt to technology. Even so, technology may change quickly and people and their habits change slowly. With the aim of supporting user acceptance of iTV, the focus of this book is on the usability of iTV applications. A method for developing interaction design patterns especially for new technologies is presented for the first time. The main characteristics covered in this new approach are: systematic identification of recurrent design problems; usability as a quality criterion for design solutions; integration of designers into the pattern development process including identification of designers' needs, and iterative evaluation and optimisation of patterns to encourage designers to accept and use them; usability testing to identify proven design solutions and their trade-offs; presentation of specific design guidelines.
Author: Dustin Morrow
Publisher: Routledge
Published: 2020-07-26
Total Pages: 479
ISBN-13: 1000098338
DOWNLOAD EBOOKGain a thorough understanding of the nuanced and multidimensional role producers play in television and emerging media today to harness the creative, technical, interpersonal, and financial skills essential for success in this vibrant and challenging field. Producing for TV and New Media, Fourth edition is your guide to avoiding the obstacles and pitfalls commonly encountered by new and aspiring producers. This fourth edition has been updated to include: "Focus on Emerging Media" sections that highlight emerging media, web video, mobile format media and streaming media Sample production forms and contracts Review questions accompanying each interview and chapter Interviews with industry professionals that offer practical insight into cutting-edge developments in television and emerging media production Fresh analysis of emerging media technologies and streaming media markets Written especially for new and aspiring producers with an insight that simply cannot be found in any other book, this new edition of a text used by professors and professionals alike is an indispensable resource for anyone looking to find success as a television or emerging media producer.
Author: Jim Owens
Publisher: CRC Press
Published: 2012-07-26
Total Pages: 297
ISBN-13: 1136066780
DOWNLOAD EBOOKTelevision sports production is difficult, and producing a remote sports event is arguably the most complicated to orchestrate. Many factors can adversely affect your production, including weather, lighting, and natural sound. A successful production is dependent on extensive planning, from budgets, technology and location to the intricacies of the sport itself. With so much at stake, why not learn from the experts? Learn television sports production from the ISB, producers of the Olympics, who rely on the very same guide to train their own production staff. "Television Sports Production" walks you through the planning, set-up, directing, announcing, and editing involved with producing an event. Detailed descriptions of mobile units/OB vans, cameras, audio equipment and lighting requirements enable you to produce live or taped coverage of sporting events like an expert. You'll learn about the special considerations involved with producing various types of sports--from camera placement in figure skating to where to put the microphone during a tennis match. Whether producing a local high school football game, the Super Bowl, or something as complex as the Olympics, this book will give you an inside look at how a remote production operates and the role of each participant.
Author: Steven Morris
Publisher: CRC Press
Published: 2012-08-06
Total Pages: 611
ISBN-13: 1136035702
DOWNLOAD EBOOKFor any digital TV developer or manager, the maze of standards and specifications related to MHP and OCAP is daunting-you have to patch together pieces from several standards to gather all the necessary knowledge you need to compete worldwide. The standards themselves can be confusing, and contain many inconsistencies and missing pieces. Interactive TV Standards provides a guide for actually deploying these technologies for a broadcaster or product and application developer. Understanding what the APIs do is essential for your job, but understanding how the APIs work and how they relate to each other at a deeper level helps you do it better, faster and easier. Learn how to spot when something that looks like a good solution to a problem really isn't. Understand how the many standards that make up MHP fit together, and implement them effectively and quickly. Two DVB insiders teach you which elements of the standards that are needed for digital TV, highlight those elements that are not needed, and explain the special requirements that MHP places on implementations of these standards. Once you've mastered the basics, you will learn how to develop products for US, European, and Asian markets--saving time and money. By detailing how a team can develop products for both the OCAP and MHP markets, Interactive TV Standards teaches you how to to leverage your experience with one of these standards into the skills and knowledge needed to work with the critical, related standards. Does the team developing a receiver have all the knowledge they need to succeed, or have they missed important information in an apparently unrelated standard? Does an application developer really know how to write a reliable piece of software that runs on any MHP or OCAP receiver? Does the broadcaster understand the business and technical issues well enough to deploy MHP successfully, or will their project fail? Increase your chances of success the first time with Interactive TV Standards.
