Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference

Author: Jon M. Hawes

Publisher: Springer

Published: 2015-05-18

Total Pages: 562

ISBN-13: 331917052X

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This volume includes the full proceedings from the 1987 Academy of Marketing Science (AMS) Annual Conference held in Bal Harbour, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.


Practical Issues in Anesthesia and Intensive Care

Practical Issues in Anesthesia and Intensive Care

Author: Biagio Allaria

Publisher: Springer Science & Business Media

Published: 2012-03-15

Total Pages: 179

ISBN-13: 8847024609

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The contents of this book are a selection taken from materials that have been developed during the preparation of continuing education courses (distance learning), whose scientific advisor is the volume editor, Professor Allaria, and that have never previously been published. The topics considered are wide ranging; particular attention is devoted to general topics of importance to the practitioner, but specific controversial issues, such as the role of goal-directed hemodynamic therapy, are also addressed. All of the authors are recognized experts on the subjects they discuss. The book is part of a wider project that aims to provide updated information each year not only in anesthesiology but also in other fields, including cardiology, ophthalmology, and nephrology.