A study of Protestant and Catholic pamphlets published in Strasbourg during the early years of the Reformation looks at Martin Luther's use of the recently invented printing press and his dominance of the new medium.
Mark Edwards's pioneering work on the Reformation as a"print event" traces how Martin Luther, the first Protestant,became the central figure in the West's first media campaign.He shows how Luther and his allies spread their messageusing a medium that was itself subversive: pamphlets writtenin the vernacular and directed to the broadest readingpublic. Closely examining Protestant and Catholic pamphletspublished in Strasbourg in the early years of theReformation, Edwards demonstrates Luther's dominance ofthe medium, the challenges posed by Catholic counterattacks,the remarkable success of Luther's New Testament, and theunforeseen effects of the new medium. This volume hasopened an exciting new vista on the European Reformation.
"One of the most important works ever written on the reception of Luther through print."--Thomas Brady, University of California, Berkeley "One of the most important works ever written on the reception of Luther through print."--Thomas Brady, University of California, Berkeley
A revolutionary look at Martin Luther, the Reformation, and the birth of publishing, on the eve of the Reformation's 500th anniversary When Martin Luther posted his "theses" on the door of the Wittenberg church in 1517, protesting corrupt practices, he was virtually unknown. Within months, his ideas spread across Germany, then all of Europe; within years, their author was not just famous, but infamous, responsible for catalyzing the violent wave of religious reform that would come to be known as the Protestant Reformation and engulfing Europe in decades of bloody war. Luther came of age with the printing press, and the path to glory of neither one was obvious to the casual observer of the time. Printing was, and is, a risky business--the questions were how to know how much to print and how to get there before the competition. Pettegree illustrates Luther's great gifts not simply as a theologian, but as a communicator, indeed, as the world's first mass-media figure, its first brand. He recognized in printing the power of pamphlets, written in the colloquial German of everyday people, to win the battle of ideas. But that wasn't enough--not just words, but the medium itself was the message. Fatefully, Luther had a partner in the form of artist and businessman Lucas Cranach, who together with Wittenberg's printers created the distinctive look of Luther's pamphlets. Together, Luther and Cranach created a product that spread like wildfire--it was both incredibly successful and widely imitated. Soon Germany was overwhelmed by a blizzard of pamphlets, with Wittenberg at its heart; the Reformation itself would blaze on for more than a hundred years. Publishing in advance of the Reformation's 500th anniversary, Brand Luther fuses the history of religion, of printing, and of capitalism--the literal marketplace of ideas--into one enthralling story, revolutionizing our understanding of one of the pivotal figures and eras in human history.
The Beginnings of the Reformation Print Industry -- The Title Page Borders of Lucas Cranach -- Fraud in the Reformation Book Trade -- The Second Generation of Reformation Printers -- Bibles and Broadsheets -- Appendix 1: A Catalogue of Wittenberg Counterfeits -- Appendix 2: USTC - VD16 Concordance.
A Magnificent Faith explains how and why Lutheranism - a confession that derived its significance from the promulgation of God's Word - became a visually magnificent faith, a faith whose adherents sought to captivate Christians' hearts and minds through seeing as well as through hearing. Although Protestantism is no longer understood as an exclusively word-based religion, the paradigm of evangelical ambivalence towards images retains its power. This is the first study to offer an account of the Reformation origins and subsequent flourishing of the Lutheran baroque, of the rich visual culture that developed in parts of the Holy Roman Empire during the later seventeenth and early eighteenth centuries. The volume opens with a discussion of the legacy of the Wittenberg Reformation. Three sections then focus on the confessional, devotional, and magnificent image, exploring turning points in Lutherans' attitudes towards religious art. Drawing on a wide variety of archival, printed, and visual sources from two of the Empire's most important Protestant territories - Saxony, the heartland of the Reformation, and Brandenburg - A Magnificent Faith shows the extent to which Lutheran culture was shaped by territorial divisions. It traces the development of a theologically-grounded aesthetic, and argues that images became prominent vehicles for the articulation of Lutheran identity not only amongst theologians but also amongst laymen and women. By examining the role of images in the Lutheran tradition as it developed over the course of two centuries, A Magnificent Faith offers a new understanding of the relationship between Protestantism and the visual arts.
"Edwards has...illuminat[ed] the reformer's thought and personality in a way that could never be achieved by studying the man's words alone. Future historians will identify Edwards's book as one of several that marked a turning point in Luther research. No one interested in the Reformation can afford to ignore it."? American Historical Review"Edwards turns his attention to...understanding Luther's often vitriolic campaigns against opposing princes, Jews, the papacy, and others.... This work is one of solid scholarship and long gestation that seeks to understand without condemning.... More important, Edwards has raised a number of questions about the relationship across time of Luther's deeds, his words, and his world. Such is the mark of good history and of those who write it."? Journal of Religion
Over the first four decades of the Reformation, hundreds of songs written in popular styles and set to well-known tunes appeared across the German territories. These polemical songs included satires on the pope or on Martin Luther, ballads retelling historical events, translations of psalms and musical sermons. They ranged from ditties of one strophe to didactic Lieder of fifty or more. Luther wrote many such songs and this book contends that these songs, and the propagandist ballads they inspired, had a greater effect on the German people than Luther’s writings or his sermons. Music was a major force of propaganda in the German Reformation. Rebecca Wagner Oettinger examines a wide selection of songs and the role they played in disseminating Luther’s teachings to a largely non-literate population, while simultaneously spreading subversive criticism of Catholicism. These songs formed an intersection for several forces: the comfortable familiarity of popular music, historical theories on the power of music, the educational beliefs of sixteenth-century theologians and the need for sense of community and identity during troubled times. As Oettinger demonstrates, this music, while in itself simple, provides us with a new understanding of what most people in sixteenth-century Germany knew of the Reformation, how they acquired their knowledge and the ways in which they expressed their views about it. With full details of nearly 200 Lieder from this period provided in the second half of the book, Music as Propaganda in the German Reformation is both a valuable investigation of music as a political and religious agent and a useful resource for future research.
Martin Luther remains a popular, oft-quoted, referenced, lauded historical figure. He is often seen as the fulcrum upon which the medieval turned into the modern, the last great medieval or the first great modern; or, he is the Protestant hero, the virulent anti-Semite; the destroyer of Catholic decadence, or the betrayer of the peasant cause. An important but contested figure, he was all of these things. Understanding Luther's context helps us to comprehend how a single man could be so many seemingly contradictory things simultaneously. Martin Luther in Context explores the world around Luther in order to make the man and the Reformation movement more understandable. Written by an international team of leading scholars, it includes over forty short, accessible essays, all specially commissioned for this volume, which reconstruct the life and world of Martin Luther. The volume also contextualizes the scholarship and reception of Luther in the popular mind.