[PDF] Full Principled Selling Download eBook

Principled Selling

Author: David Tovey

Publisher: Kogan Page Publishers

Published: 2012-10-03

Total Pages: 264

ISBN-13: 0749466588

Because buyer behaviour has changed and buyers now trust social media and personal recommendations more than salespeople, companies need to respond to this new reality to acquire customers. Principled Selling discusses the skills and behaviours needed to win customers, build relationships and retain existing ones. It offers a different, more effective approach based on the premise that if you want more sales, stop 'selling' and focus on building long-term, profitable relationships. Readers will learn to avoid cold calling and generate meetings; develop relationships built on trust to maintain customer loyalty; sell services in ways clients appreciate; sustain long-term sales growth and incorporate social media into an effective business development strategy. With a foreword from legendary sales expert and bestselling author Richard Denny, Principled Selling helps anyone involved in selling to align his or her techniques with customer expectations to get people to buy over and over again.

The Go-To Expert

Author: Heather Townsend

Publisher: Pearson UK

Published: 2014-04-01

Total Pages: 225

ISBN-13: 129201492X

DOWNLOAD EBOOK

The Go-To Expert provides no-nonsense advice on managing your transition into a well-known and trusted name within your industry. Discover: Simple steps to build your profile How to market and sell yourself with ease and confidence Techniques to make your clients come to you The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

ZenWise Selling

Author: Lee Godden

Publisher: Telsius Publishing LLC

Published: 2004

Total Pages: 232

ISBN-13: 9780974007601

DOWNLOAD EBOOK

Calmness, confidence, and mindfulness are three Zen values that this instructive sales handbook teaches business professionals to integrate into their customer relationships. Essential sales skills such as prospecting, maintaining strong customer service, and managing relationships are complemented by the philosophical tenets of Zen, which reveal how to succeed financially, grow personally, and connect with today's customers. Exploratory exercises and office meditations help professionals include mindfulness in their daily routine. The credibility, trust, and motivation gained by using Zen-based sales techniques offer salespeople, entrepreneurs, executives, and business managers sure methods for developing repeat and referral businesses and building customer relationships.

Heart and Sell

Author: Shari Levitin

Publisher: Red Wheel/Weiser

Published: 2017-02-20

Total Pages: 240

ISBN-13: 1632659271

DOWNLOAD EBOOK

Are you making it difficult for your potential customers to buy from you? Today’s buyers are overloaded – overwhelmed by too much information and suffering from decision fatigue. Across industries, customers are delaying purchasing decisions or even choosing to stick with the status quo so they can avoid the dreaded “sales process.” In response, many sales professionals are overcompensating with behaviors that are either too accommodating or that create high pressure – and alienating potential buyers in the process. How can you reconcile your need to meet sales targets with the customer’s desire for a heartfelt, authentic sales approach? Author Shari Levitin, creator of the Third-Level Selling system, offers a dynamic framework for effective selling in the Digital Age. Unlike other sales books that focus on abstract tips or techniques, Heart and Sell offers a science based real-world approach that will help you dramatically increase your sales—regardless of your level or industry. Discover the 7 Key Motivators that influence every decision your customer will make. Learn to align your sales process with how people buy—instead of fighting against it. Harness the power of the Linking Formula to create true urgency. Master the 10 Universal Truths so you can beat your sales quota without losing your soul. Understand the 6 Core Objections and how you can neutralize them. In a market where the right approach is key, Heart and Sell shows you how to blend the new science of selling with the heart of human connection to reach more prospects and consistently close more deals.

Principled Profit

Author: Shel Horowitz

Publisher: A W M

Published: 2003

Total Pages: 164

ISBN-13: 9780961466664

DOWNLOAD EBOOK

Horowitz offers the latest addition to the deluge of morally-centred business tomes. In one way, it's an overturning of traditional corporate wisdom -- see your competitors as your allies, not your adversaries, Horowitz suggests -- but it's also something we've been hearing an awful lot of lately: build meaningful relationships with your customers, view your employees as your partners and so on. Nevertheless, the arguments are all sound and illustrated with the customer-obsessed success stories of ventures like Saturn and Nordstrom. Horowitz is at his best when displaying his canny understanding of the media world, advising how to fit your business's message with the media's need to produce timely, relevant stories.

Principled

Author: Paul Browning

Publisher: Univ. of Queensland Press

Published: 2020-03-03

Total Pages: 193

ISBN-13: 0702263869

DOWNLOAD EBOOK

In the era of #metoo, &‘fake news' and &‘alternative facts' few would dispute that we face a global crisis around trust in the workplace and more broadly in society. When the CSIRO released its Australian National Outlook 2019, it identified trust as one of the future key challenges the nation faces in relation to governments, business, non-government organisations and the media. It is less likely that a company will be able to innovate and remain competitive if trust is low or absent. Prominent Australian educator Paul Browning faced this situation when the school he led became embroiled in The Royal Commission into Institutional Responses to Child Sexual Abuse. Principled draws on Browning's first-hand experience of navigating an organisation through this highly public ethical crisis and outlines the challenges he faced as a leader. Bringing together evidence-based research and over 20 years of management experience, Paul Browning offers timely advice on the 10 key practices that can help executives build and develop skills to become more trustworthy leaders.

Neuro-Sell

Author: Simon Hazeldine

Publisher: Kogan Page Publishers

Published: 2013-11-03

Total Pages: 232

ISBN-13: 0749469226

DOWNLOAD EBOOK

Anyone involved in sales faces huge challenges these days, from fierce global competition and increased pressure on margins to the power of internet-savvy buyers and difficulties with getting time with prospective buyers. To succeed in sales, something more than the traditional techniques is needed. Neuro-Sell presents an effective, brain-based approach to selling that is sensitive to what's going on in the customer's mind. Neuro-Sell helps readers understand the importance of the unconscious and get below the surface of what people say to recognise what they really mean. Packed with examples, quizzes, templates and interactive exercises, it develops readers' skills in building sales relationships with the four main types of buyer and outlines the five stages of neuro-negotiating that will help give readers the competitive edge.